Best Firebase Analytics Alternatives in 2026
The top Firebase Analytics alternatives are Amplitude, Mixpanel and AppMetrica: 15 mobile app analytics software our editors would look at instead of Firebase Analytics, in our ranking order.
Firebase Analytics: A broad no-cost analytics service for mobile and web apps. Where it falls short: funnel analysis is not included in firebase analytics.
Switching from Firebase Analytics? For most mobile app analytics software buyers the best Firebase Analytics alternative is Amplitude, built for teams needing broad product analytics. On a budget, GameAnalytics starts at $49/mo. Pendo for Mobile offers the most data retention (12 months).
Why People Look for a Firebase Analytics Alternative
- Funnel analysis is not included in Firebase Analytics
- The no-cost plan reports on up to 500 distinct events
- Advanced use can involve several connected Firebase services
- No session replay — 1 of the alternatives below has it
Quick Picks by What You Need
- Best overallAmplitude9.4
Teams needing broad product analytics
Visit Amplitude - Lowest priceGameAnalytics8.5
Paid plans from $49/mo
Visit GameAnalytics - Best free optionAmplitude9.4
Has a free plan
Visit Amplitude - Most data retentionPendo for Mobile8.6
12 months
Visit Pendo for Mobile - Best for session replayPendo for Mobile8.6
Session replay (Firebase Analytics: no)
Visit Pendo for Mobile
All 15 Firebase Analytics Alternatives, Ranked
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
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Best forTeams needing broad product analytics
- Better than Firebase Analytics:
- Editor score 9.4 vs 9.2
A broad analytics suite for tracking, exploring, and improving web and mobile products.
9.4/10★★★★★Visit Amplitude -
Best forMature teams needing deep analytics
- Better than Firebase Analytics:
- Editor score 9.3 vs 9.2
A mature analytics suite with broad product insights, replay, experimentation, and data connections.
9.3/10★★★★★Visit Mixpanel -
Best forMobile teams needing acquisition and crash data
A broad mobile analytics suite for acquisition, product, revenue, and crash data.
- Crash insights
- Revenue tracking
- Retention reports
9.1/10★★★★★Visit AppMetrica -
Best forZoho users wanting free app analytics
A broad free tier for Zoho users tracking app behavior, crashes, and engagement.
- Crash insights
- Retention reports
- Funnel analysis
9.0/10★★★★☆Visit Zoho Apptics -
Best forHuawei ecosystem app teams
A free analytics suite with deep Huawei ecosystem connections.
- Crash insights
- Retention reports
- Funnel analysis
8.9/10★★★★☆Visit Huawei -
Best forOpen-source teams needing flexible analytics
A flexible analytics stack for open-source teams, with usage-based pricing and limited retention on Free.
8.8/10★★★★☆Visit PostHog -
Best forProduct teams wanting automatic capture
A broad web and mobile analytics platform with automatic capture and a capable free tier.
8.7/10★★★★☆Visit Heap -
Best forMobile teams combining analytics and engagement
- Better than Firebase Analytics:
- Session replay
A broad mobile analytics and engagement platform with a useful free starting point.
- Session replay
- Crash insights
- Retention reports
8.6/10★★★★☆Visit Pendo -
Best forGame studios needing full-stack analytics
A broad analytics stack for game teams, with core reporting available free.
- Crash insights
- Revenue tracking
- Retention reports
8.5/10★★★★☆Visit GameAnalytics -
Best forEnterprise digital experience teams
A broad web and mobile analytics suite for enterprise digital experience teams.
8.4/10★★★★☆Visit Contentsquare -
Best forTeams needing mature replay and heatmaps
A strong fit for teams that need replay, heatmaps, and mobile product analytics.
8.3/10★★★★☆Visit Fullstory -
Best forTeams prioritizing replay and UX diagnosis
A strong choice for teams diagnosing mobile and web UX through replay, heatmaps, and journeys.
8.2/10★★★★☆Visit UXCam -
Best forTeams needing self-hosted analytics
Open-source, self-hosted analytics with broad product measurement and engagement features.
8.1/10★★★★☆Visit Countly -
Best forTeams needing replay and crash reporting
A capable replay and crash-reporting platform that is being retired.
8.0/10★★★★☆Visit Smartlook -
Best forEnterprise teams needing behavioral monitoring
A broad enterprise analytics platform for monitoring digital behavior across web and mobile.
7.9/10★★★★☆Visit Quantum Metric
Firebase Analytics Alternatives: Common Questions
What is the best alternative to Firebase Analytics?
Amplitude: #1 in our Mobile App Analytics Software ranking, with an editor score of 9.4 out of 10. A broad analytics suite for tracking, exploring, and improving web and mobile products.
Is there a free alternative to Firebase Analytics?
Yes. Amplitude, Mixpanel, AppMetrica, Zoho Apptics and HUAWEI Analytics Kit have a free plan or a free tier (13 of the 15 alternatives on this page).
What is the cheapest paid alternative to Firebase Analytics?
Of the alternatives here that publish a price, GameAnalytics starts lowest, at $49/mo.
Why do people look for Firebase Analytics alternatives?
Funnel analysis is not included in Firebase Analytics; The no-cost plan reports on up to 500 distinct events; Advanced use can involve several connected Firebase services.
Which Firebase Analytics alternative has the most data retention?
Pendo for Mobile, with 12 months.
How do I switch from Firebase Analytics?
Export your data from Firebase Analytics (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel Firebase Analytics.
How to Switch from Firebase Analytics
- Export your data from Firebase Analytics (most tools have an export in their settings).
- Sign up for the alternative; start on its free plan or trial if it has one.
- Import your export and set up the integrations your team relies on.
- Run both side by side for a short while, then cancel Firebase Analytics.
Firebase Analytics vs Each Alternative
| # | Tool | Free plan | Paid from | Score |
|---|---|---|---|---|
| 3 | Firebase Analytics | Yes | Free | 9.2 |
| 1 | Amplitude | Yes | 9.4 | |
| 2 | Mixpanel | Yes | $120/mo | 9.3 |
| 3 | AppMetrica | Yes | 9.1 | |
| 4 | Zoho Apptics | Yes | 9.0 | |
| 5 | HUAWEI Analytics Kit | Yes | Free | 8.9 |
| 6 | PostHog | Yes | 8.8 | |
| 7 | Heap | Yes | 8.7 | |
| 8 | Pendo for Mobile | Yes | 8.6 | |
| 9 | GameAnalytics | Yes | $49/mo | 8.5 |
| 10 | Contentsquare | Yes | 8.4 | |
| 11 | Fullstory | Yes | 8.3 | |
| 12 | UXCam | Yes | 8.2 | |
| 13 | Countly | No | $175/mo | 8.1 |
| 14 | Smartlook | Yes | 8.0 | |
| 15 | Quantum Metric | No | 7.9 |
Head-to-Head
- Firebase Analytics vs Amplitude
- Firebase Analytics vs Mixpanel
- Firebase Analytics vs AppMetrica
- Firebase Analytics vs Zoho Apptics
- Firebase Analytics vs HUAWEI Analytics Kit
- Firebase Analytics vs PostHog
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update