Head-to-head · Automotive CRM Software
Activix CRM vs Tekion ARC CRM
Activix CRM leads on 0 checks, Tekion ARC CRM on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreActivix CRM · 7.7/10
Activix CRM scores higher on our rubric for automotive crm software: 7.7 against 7.6 out of 10; our editors rank them #6 and #7.
Activix CRM is the better fit for multi-dealership groups needing automotive depth. Tekion ARC CRM is the better fit for enterprise groups wanting AI-led CRM workflows.
- Activix CRM fits best
Multi-dealership groups needing automotive depth
- Tekion ARC CRM fits best
Enterprise groups wanting AI-led CRM workflows
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Side by side
| Feature | Activix CRM 7.7/10 Visit ↗ | Tekion ARC CRM 7.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 7.7 | 7.6 |
| Ranking | #6 in Automotive CRM Software | #7 in Automotive CRM Software |
| Best for | Multi-dealership groups needing automotive depth | Enterprise groups wanting AI-led CRM workflows |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | Pricing on request |
| Free plan | Not checked yet | Not checked yet |
| Free trial | — | — |
| Deployment | Cloud, Mobile | Cloud, Mobile |
| Platforms | Web, iOS, Android | Web, macOS, iOS, Android |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Activix CRM 5/6 · Tekion ARC CRM 5/6 | ||
| DMS integration | ✓ | ✓ |
| Lead routing | Not checked yet | ✓ (best) |
| SMS messaging | ✓ | ✓ |
| Workflow automation | ✓ | ✓ |
| Mobile app | ✓ | ✓ |
| Lead source capture | ✓ (best) | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | Activix CRM is dealership software for managing leads, customer relationships, communications, sales processes, and daily operations. It is designed for new and used vehicle dealerships, with web, iOS, Android, and API access.… Read the review → |
Tekion ARC CRM is a cloud-based customer relationship management system built into Tekion’s Automotive Retail Cloud. It is designed for automotive dealerships, from single-rooftop operations to multi-store dealer groups. The platform… Read the review → |
Strengths and trade-offs
Activix CRM — where it wins
- Connects DMS, OEM, desking, trade-in, and partner systems
- Combines lead capture, automated follow-ups, and multichannel communication
- Supports showroom operations, group reporting, mobile access, and AI
Where it doesn't
- Pricing requires contacting sales
- Its automotive workflow depth may exceed simpler CRM needs
- Adoption spans CRM, showroom, sales, and operational processes
Tekion ARC CRM — where it wins
- Unifies customer profiles across sales, service, marketing, and accounting
- Uses AI for lead scoring, routing, snapshots, and next-step recommendations
- Combines campaigns, messaging, workflows, dashboards, permissions, and mobile access
Where it doesn't
- Pricing requires a sales conversation and customer order forms
- Built into Tekion’s Automotive Retail Cloud rather than positioned as a standalone CRM
- Its broad cross-department scope may exceed the needs of smaller dealerships
- Activix CRM7.7/10 · Pricing on request
A dealership-focused CRM with deep automotive workflows and multi-store visibility.
Visit ActivixFull verdict → - Tekion ARC CRM7.6/10 · Pricing on request
A unified automotive CRM for dealer groups that want AI-assisted lead and workflow management.
Visit TekionFull verdict →
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All automotive CRM software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update





