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Head-to-head · Automotive CRM Software

Activix CRM vs Tekion ARC CRM

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Activix CRM #6 in Automotive CRM Software 7.7/10 Pricing on request ✓ 5 of 6 features Visit Activix
Tekion ARC CRM #7 in Automotive CRM Software 7.6/10 Pricing on request ✓ 5 of 6 features Visit Tekion

Activix CRM leads on 0 checks, Tekion ARC CRM on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreActivix CRM · 7.7/10

Activix CRM scores higher on our rubric for automotive crm software: 7.7 against 7.6 out of 10; our editors rank them #6 and #7.

Activix CRM is the better fit for multi-dealership groups needing automotive depth. Tekion ARC CRM is the better fit for enterprise groups wanting AI-led CRM workflows.

  • Activix CRM fits best

    Multi-dealership groups needing automotive depth

  • Tekion ARC CRM fits best

    Enterprise groups wanting AI-led CRM workflows

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Activix CRM 7.7/10 Visit ↗ Tekion ARC CRM 7.6/10 Visit ↗
At a glance
Editor score 7.7 7.6
Ranking #6 in Automotive CRM Software #7 in Automotive CRM Software
Best for Multi-dealership groups needing automotive depth Enterprise groups wanting AI-led CRM workflows
Pricing model Paid Paid
Starting price Pricing on request Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, macOS, iOS, Android
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Activix CRM 5/6 · Tekion ARC CRM 5/6
DMS integration ✓ ✓
Lead routing Not checked yet ✓ (best)
SMS messaging ✓ ✓
Workflow automation ✓ ✓
Mobile app ✓ ✓
Lead source capture ✓ (best) Not checked yet
Our review
Pros
  • Connects DMS, OEM, desking, trade-in, and partner systems
  • Combines lead capture, automated follow-ups, and multichannel communication
  • Supports showroom operations, group reporting, mobile access, and AI
  • Unifies customer profiles across sales, service, marketing, and accounting
  • Uses AI for lead scoring, routing, snapshots, and next-step recommendations
  • Combines campaigns, messaging, workflows, dashboards, permissions, and mobile access
Cons
  • Pricing requires contacting sales
  • Its automotive workflow depth may exceed simpler CRM needs
  • Adoption spans CRM, showroom, sales, and operational processes
  • Pricing requires a sales conversation and customer order forms
  • Built into Tekion’s Automotive Retail Cloud rather than positioned as a standalone CRM
  • Its broad cross-department scope may exceed the needs of smaller dealerships
Our verdict

Activix CRM is dealership software for managing leads, customer relationships, communications, sales processes, and daily operations. It is designed for new and used vehicle dealerships, with web, iOS, Android, and API access.…

Read the review →

Tekion ARC CRM is a cloud-based customer relationship management system built into Tekion’s Automotive Retail Cloud. It is designed for automotive dealerships, from single-rooftop operations to multi-store dealer groups. The platform…

Read the review →
  1. Activix CRMAutomotive CRM Software 7.7Pricing on request
  2. Tekion ARC CRMAutomotive CRM Software 7.6Pricing on request

Strengths and trade-offs

  • Activix CRM — where it wins

    • Connects DMS, OEM, desking, trade-in, and partner systems
    • Combines lead capture, automated follow-ups, and multichannel communication
    • Supports showroom operations, group reporting, mobile access, and AI

    Where it doesn't

    • Pricing requires contacting sales
    • Its automotive workflow depth may exceed simpler CRM needs
    • Adoption spans CRM, showroom, sales, and operational processes
  • Tekion ARC CRM — where it wins

    • Unifies customer profiles across sales, service, marketing, and accounting
    • Uses AI for lead scoring, routing, snapshots, and next-step recommendations
    • Combines campaigns, messaging, workflows, dashboards, permissions, and mobile access

    Where it doesn't

    • Pricing requires a sales conversation and customer order forms
    • Built into Tekion’s Automotive Retail Cloud rather than positioned as a standalone CRM
    • Its broad cross-department scope may exceed the needs of smaller dealerships
  • Activix CRM7.7/10 · Pricing on request

    A dealership-focused CRM with deep automotive workflows and multi-store visibility.

    Visit ActivixFull verdict →
  • Tekion ARC CRM7.6/10 · Pricing on request

    A unified automotive CRM for dealer groups that want AI-assisted lead and workflow management.

    Visit TekionFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update