Head-to-head · Automotive CRM Software
Salesforce Automotive Cloud vs Activix CRM
Salesforce Automotive Cloud leads on 0 checks, Activix CRM on 0, and 7 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreSalesforce Automotive Cloud · 9.0/10
- Free trialonly Salesforce Automotive Cloud
Salesforce Automotive Cloud scores higher on our rubric for automotive crm software: 9.0 against 7.7 out of 10; our editors rank them #1 and #6.
Salesforce Automotive Cloud is the better fit for enterprise automotive groups with larger budgets. Activix CRM is the better fit for multi-dealership groups needing automotive depth.
- Salesforce Automotive Cloud fits best
Enterprise automotive groups with larger budgets
- Activix CRM fits best
Multi-dealership groups needing automotive depth
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Side by side
| Feature | Salesforce Automotive Cloud 9.0/10 Visit ↗ | Activix CRM 7.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.0 | 7.7 |
| Ranking | #1 in Automotive CRM Software | #6 in Automotive CRM Software |
| Best for | Enterprise automotive groups with larger budgets | Multi-dealership groups needing automotive depth |
| Pricing model | Paid | Paid |
| Starting price | $350/user/mo | Pricing on request |
| Free plan | — | Not checked yet |
| Free trial | 30 days | — |
| Deployment | Cloud, Mobile | Cloud, Mobile |
| Platforms | Web | Web, iOS, Android |
| Support | Docs | Email, Phone, Docs · 24/7 |
| Integrations | 4 integrations | 75+ integrations |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Salesforce Automotive Cloud 5/6 · Activix CRM 5/6 | ||
| DMS integration | ✓ | ✓ |
| Lead routing | ✓ (best) | Not checked yet |
| SMS messaging | Not checked yet | ✓ (best) |
| Workflow automation | ✓ | ✓ |
| Mobile app | ✓ | ✓ |
| Lead source capture | ✓ | ✓ |
| Our review | ||
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| Our verdict | Salesforce Automotive Cloud is a cloud CRM for automotive OEMs, retailers, dealers, captive finance organizations, and ecosystem partners. It brings customer, vehicle, asset, and stakeholder data together across sales, finance, and service… Read the review → |
Activix CRM is dealership software for managing leads, customer relationships, communications, sales processes, and daily operations. It is designed for new and used vehicle dealerships, with web, iOS, Android, and API access.… Read the review → |
Strengths and trade-offs
Salesforce Automotive Cloud — where it wins
- Automotive lead routing, qualification, and dealer distribution
- Vehicle history, inventory, transfers, appointments, warranty, and claims
- Workflow automation, analytics, AI, and automotive platform integrations
Where it doesn't
- Starts at $350 per user per month, billed annually
- No free plan; editions require annual contracts
- Broad functionality may exceed the needs of smaller automotive teams
Activix CRM — where it wins
- Connects DMS, OEM, desking, trade-in, and partner systems
- Combines lead capture, automated follow-ups, and multichannel communication
- Supports showroom operations, group reporting, mobile access, and AI
Where it doesn't
- Pricing requires contacting sales
- Its automotive workflow depth may exceed simpler CRM needs
- Adoption spans CRM, showroom, sales, and operational processes
- Salesforce Automotive Cloud9.0/10 · 30-day trial
A broad automotive CRM with powerful tools, high annual per-user pricing, and enterprise scope.
Visit SalesforceFull verdict → - Activix CRM7.7/10 · Pricing on request
A dealership-focused CRM with deep automotive workflows and multi-store visibility.
Visit ActivixFull verdict →
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- Salesforce Automotive Cloud vs Tekion ARC CRM
- Salesforce Automotive Cloud vs VinSolutions
- AutoRaptor vs Activix CRM
- Dealerweb Showroom vs Activix CRM
All automotive CRM software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update







