Salesforce Automotive Cloud vs Dealerweb Showroom

Salesforce Automotive Cloud9.0Visit Dealerweb Showroom8.3Visit

Higher score Salesforce Automotive Cloud #1 in Automotive CRM Software 9.0/10 30-day trial Free trial✓ 5 of 6 features Visit Salesforce

vs

Dealerweb Showroom #3 in Automotive CRM Software 8.3/10 Pricing on request ✓ 5 of 6 features Visit Dealerweb

• Salesforce Automotive Cloud fits best

  Enterprise automotive groups with larger budgets

• Dealerweb Showroom fits best

  UK retailers focused on showroom and finance sales

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Side by side

Feature	Salesforce Automotive Cloud 9.0/10 Visit ↗	Dealerweb Showroom 8.3/10 Visit ↗
At a glance
Editor score	9.0	8.3
Ranking	#1 in Automotive CRM Software	#3 in Automotive CRM Software
Best for	Enterprise automotive groups with larger budgets	UK retailers focused on showroom and finance sales
Pricing model	Paid	Paid
Starting price	$350/user/mo	Pricing on request
Free plan	—	Not checked yet
Free trial	30 days	—
Deployment	Cloud, Mobile	Cloud, Mobile
Platforms	Web	Web, iOS
Support	Docs	Email, Phone, Tickets
Integrations	4 integrations	12 integrations
Built for	Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Salesforce Automotive Cloud 5/6 · Dealerweb Showroom 5/6
DMS integration	✓	✓
Lead routing	✓ (best)	Not checked yet
SMS messaging	Not checked yet	✓ (best)
Workflow automation	✓	✓
Mobile app	✓	✓
Lead source capture	✓	✓
Our review
Pros	Automotive lead routing, qualification, and dealer distribution Vehicle history, inventory, transfers, appointments, warranty, and claims Workflow automation, analytics, AI, and automotive platform integrations	Combines enquiries, offers, orders and vehicle finance administration Connects with DMS, websites, finance providers and compliance services Adds call tools, SMS, equity calculations and FCA workflow options
Cons	Starts at $350 per user per month, billed annually No free plan; editions require annual contracts Broad functionality may exceed the needs of smaller automotive teams	Pricing is handled through a sales conversation rather than published plans The iPad app is an optional module, not part of the core system Its automotive focus may exceed the needs of smaller, simpler sales teams
Our verdict	Salesforce Automotive Cloud is a cloud CRM for automotive OEMs, retailers, dealers, captive finance organizations, and ecosystem partners. It brings customer, vehicle, asset, and stakeholder data together across sales, finance, and service… Read the review →	Dealerweb Showroom is a cloud-based sales and enquiry management system for automotive retailers. It is designed for dealership teams that need to manage leads, create customer offers and orders, administer vehicle finance, run outbound… Read the review →

Strengths and trade-offs

• Salesforce Automotive Cloud — where it wins

  • Automotive lead routing, qualification, and dealer distribution
  • Vehicle history, inventory, transfers, appointments, warranty, and claims
  • Workflow automation, analytics, AI, and automotive platform integrations

  Where it doesn't

  • Starts at $350 per user per month, billed annually
  • No free plan; editions require annual contracts
  • Broad functionality may exceed the needs of smaller automotive teams

• Dealerweb Showroom — where it wins

  • Combines enquiries, offers, orders and vehicle finance administration
  • Connects with DMS, websites, finance providers and compliance services
  • Adds call tools, SMS, equity calculations and FCA workflow options

  Where it doesn't

  • Pricing is handled through a sales conversation rather than published plans
  • The iPad app is an optional module, not part of the core system
  • Its automotive focus may exceed the needs of smaller, simpler sales teams

• Salesforce Automotive Cloud9.0/10 · 30-day trial

  A broad automotive CRM with powerful tools, high annual per-user pricing, and enterprise scope.

  Visit SalesforceFull verdict →
• Dealerweb Showroom8.3/10 · Pricing on request

  A broad showroom CRM for UK retailers managing leads, finance, profitability and compliance.

  Visit DealerwebFull verdict →