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Head-to-head · Automotive CRM Software

AutoRaptor vs Activix CRM

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score AutoRaptor #2 in Automotive CRM Software 8.7/10 Pricing on request ✓ 6 of 6 features Visit AutoRaptor
Activix CRM #6 in Automotive CRM Software 7.7/10 Pricing on request ✓ 5 of 6 features Visit Activix

AutoRaptor leads on 0 checks, Activix CRM on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAutoRaptor · 8.7/10
  • Most featuresAutoRaptor · 6 of 6

AutoRaptor scores higher on our rubric for automotive crm software: 8.7 against 7.7 out of 10; our editors rank them #2 and #6.

AutoRaptor is the better fit for dealers needing sales and F&I workflows. Activix CRM is the better fit for multi-dealership groups needing automotive depth.

  • AutoRaptor fits best

    Dealers needing sales and F&I workflows

  • Activix CRM fits best

    Multi-dealership groups needing automotive depth

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Side by side

Feature AutoRaptor 8.7/10 Visit ↗ Activix CRM 7.7/10 Visit ↗
At a glance
Editor score 8.7 7.7
Ranking #2 in Automotive CRM Software #6 in Automotive CRM Software
Best for Dealers needing sales and F&I workflows Multi-dealership groups needing automotive depth
Pricing model Paid Paid
Starting price — Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, iOS, Android
Support Email, Phone, Live chat, Docs Email, Phone, Docs · 24/7
Integrations 80+ integrations 75+ integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features AutoRaptor 6/6 · Activix CRM 5/6
DMS integration ✓ ✓
Lead routing ✓ (best) Not checked yet
SMS messaging ✓ ✓
Workflow automation ✓ ✓
Mobile app ✓ ✓
Lead source capture ✓ ✓
Our review
Pros
  • Routes leads automatically and captures them from multiple sources.
  • Combines text, email, and calling with automated follow-up workflows.
  • Connects DMS, inventory, credit, vehicle-history, and F&I processes.
  • Connects DMS, OEM, desking, trade-in, and partner systems
  • Combines lead capture, automated follow-ups, and multichannel communication
  • Supports showroom operations, group reporting, mobile access, and AI
Cons
  • Pricing requires a sales conversation rather than published plan amounts.
  • Plans use defined user bands from 3-5 users through unlimited users.
  • Its broad dealership workflow coverage may exceed narrower CRM needs.
  • Pricing requires contacting sales
  • Its automotive workflow depth may exceed simpler CRM needs
  • Adoption spans CRM, showroom, sales, and operational processes
Our verdict

AutoRaptor is a web-based automotive CRM for independent, high-volume, BHPH, franchise, and other dealership teams. It brings lead capture, automatic assignment, customer communications, follow-up tasks, campaigns, sales reporting,…

Read the review →

Activix CRM is dealership software for managing leads, customer relationships, communications, sales processes, and daily operations. It is designed for new and used vehicle dealerships, with web, iOS, Android, and API access.…

Read the review →
  1. AutoRaptorAutomotive CRM Software 8.7Pricing on request
  2. Activix CRMAutomotive CRM Software 7.7Pricing on request

Strengths and trade-offs

  • AutoRaptor — where it wins

    • Routes leads automatically and captures them from multiple sources.
    • Combines text, email, and calling with automated follow-up workflows.
    • Connects DMS, inventory, credit, vehicle-history, and F&I processes.

    Where it doesn't

    • Pricing requires a sales conversation rather than published plan amounts.
    • Plans use defined user bands from 3-5 users through unlimited users.
    • Its broad dealership workflow coverage may exceed narrower CRM needs.

  • Activix CRM — where it wins

    • Connects DMS, OEM, desking, trade-in, and partner systems
    • Combines lead capture, automated follow-ups, and multichannel communication
    • Supports showroom operations, group reporting, mobile access, and AI

    Where it doesn't

    • Pricing requires contacting sales
    • Its automotive workflow depth may exceed simpler CRM needs
    • Adoption spans CRM, showroom, sales, and operational processes
  • AutoRaptor8.7/10 · Pricing on request

    A dealership CRM combining lead management, communications, desking, credit, and F&I workflows.

    Visit AutoRaptorFull verdict →
  • Activix CRM7.7/10 · Pricing on request

    A dealership-focused CRM with deep automotive workflows and multi-store visibility.

    Visit ActivixFull verdict →

More comparisons

All automotive CRM software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update