AutoRaptor
AutoRaptor: A dealership CRM combining lead management, communications, desking, credit, and F&I workflows. Ranked #2 of 33 in Automotive CRM Software by our editors (8.7/10); pricing: Pricing on request; best for dealers needing sales and F&I workflows.
At a glance
- Editor score8.7 / 10
- PricingPricing on request
- Best forDealers needing sales and F&I workflows
- DMS integrationYes
- Founded2006 · Sarasota, Florida, United States
- Facts checked20 Sep 2026
Where it wins
- Routes leads automatically and captures them from multiple sources.
- Combines text, email, and calling with automated follow-up workflows.
- Connects DMS, inventory, credit, vehicle-history, and F&I processes.
Where it doesn't
- Pricing requires a sales conversation rather than published plan amounts.
- Plans use defined user bands from 3-5 users through unlimited users.
- Its broad dealership workflow coverage may exceed narrower CRM needs.
Our verdict on AutoRaptor
AutoRaptor is a web-based automotive CRM for independent, high-volume, BHPH, franchise, and other dealership teams. It brings lead capture, automatic assignment, customer communications, follow-up tasks, campaigns, sales reporting, inventory connections, credit tools, deal structuring, and F&I workflows into one system. Web, iOS, and Android access supports teams working from the sales floor or remotely. Dealers looking for a single platform across sales and finance operations are the clearest fit.
Its workflow depth is the main differentiator. Leads can come from multiple sources, then move through automatic routing, unified text, email, and calling, action plans, campaigns, and pipeline reporting. Dealership-specific processes extend beyond lead management: the platform includes DMS, inventory, credit, and vehicle-history integrations, along with credit pulls, deal structuring, F&I workflows, mobile license scanning, and VIN scanning. Integrations include Frazer, Dealertrack, RouteOne, Wayne Reeves, 700 Credit, and PBS. AI features are also included.
The published plans are organized around dealership scale: Starter supports 3-5 users, Pro supports 6-10 users, Power supports 11-15 users, and Power+ supports unlimited users. Starter is positioned for growing dealerships, Pro for high-volume sales teams, Power for enterprise efficiency, and Power+ for advanced automotive operations. Pricing uses a contact-sales model, with monthly and annual contract options. Choose AutoRaptor when lead routing, communication automation, integrations, desking, credit, and F&I belong in the same dealership workflow. A narrower CRM may suit teams that do not need those connected automotive operations.
Your product? Our editors can test AutoRaptor in depth and publish a review, labelled as paid · from $149/mo →
AutoRaptor pricing
All 4 AutoRaptor plans and prices →
AutoRaptor fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| DMS integration | Yes |
| Lead routing | Yes |
| SMS messaging | Yes |
| Workflow automation | Yes |
| Mobile app | Yes |
| Lead source capture | Yes |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Email, Phone, Live chat, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 80+ integrations: Frazer, Dealertrack, RouteOne, Wayne Reeves, 700 Credit, PBS See all → |
| Pricing | Pricing on request (source) |
| Website | autoraptor.com |
| Facts checked | 20 Sep 2026 |
AutoRaptor integrations
AutoRaptor lists 80+ integrations on its own site — the 6 named here are the ones its pages call out.
- Frazer
- Dealertrack
- RouteOne
- Wayne Reeves
- 700 Credit
- PBS
See all AutoRaptor integrations →
Alternatives to AutoRaptor
- Salesforce Automotive CloudA broad automotive CRM with powerful tools, high annual per-user pricing, and enterprise scope.9.0
- Dealerweb ShowroomA broad showroom CRM for UK retailers managing leads, finance, profitability and compliance.8.3
- PBS Systems v10 APEXA mature, integrated dealership system for teams that need CRM and sales workflows together.8.0
See all AutoRaptor alternatives →
AutoRaptor vs the competition
- AutoRaptor vs Salesforce Automotive Cloud
- AutoRaptor vs Dealerweb Showroom
- AutoRaptor vs PBS Systems v10 APEX
- AutoRaptor vs DriveCentric
- AutoRaptor vs Activix CRM
- AutoRaptor vs Tekion ARC CRM
Compare AutoRaptor with any tool side by side →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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