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Head-to-head · CRM Software

HubSpot CRM vs Creatio CRM

  • Updated Oct 2026
  • Both researched from official sources
  • 8 checks side by side
Higher score HubSpot CRM #1 in CRM Software 9.4/10 Free plan · 14-day trial Free planFree trial✓ 5 of 6 features Visit HubSpot
Creatio CRM #8 in CRM Software 8.7/10 14-day trial Free trial✓ 3 of 6 features Visit Creatio

HubSpot CRM leads on 1 check, Creatio CRM on 0, and 7 are even. Who comes out ahead on the 8 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreHubSpot CRM · 9.4/10
  • Free planonly HubSpot CRM
  • Free trialboth
  • Most featuresHubSpot CRM · 5 of 6

HubSpot CRM scores higher on our rubric for crm software: 9.4 against 8.7 out of 10; our editors rank them #1 and #8.

HubSpot CRM offers free plan; Creatio CRM doesn't.

HubSpot CRM is the better fit for free CRM with an approachable ecosystem. Creatio CRM is the better fit for mid-market and enterprise teams automating customer work.

  • HubSpot CRM fits best

    Free CRM with an approachable ecosystem

  • Creatio CRM fits best

    Mid-market and enterprise teams automating customer work

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. How we rank.

Side by side

Feature HubSpot CRM 9.4/10 Visit ↗ Creatio CRM 8.7/10 Visit ↗
At a glance
Editor score 9.4 8.7
Ranking #1 in CRM Software #8 in CRM Software
Best for Free CRM with an approachable ecosystem Mid-market and enterprise teams automating customer work
Pricing model Free plan + paid Paid
Starting price Free plan · 14-day trial 14-day trial
Free plan ✓ (best) —
Free trial ✓ ✓
Free trial length 14 days 14 days
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, iOS, Android
Support Email, Phone, Live chat, Community, Docs Email, Phone, Community, Docs · 24/7
Compliance SOC 2, GDPR, SSO/SAML SOC 2, ISO 27001, GDPR, HIPAA, SSO/SAML
Integrations 1,800+ integrations 700+ integrations
Built for Solo, Small business, Mid-market, Enterprise Mid-market, Enterprise
Features HubSpot CRM 5/6 · Creatio CRM 3/6
Visual sales pipeline ✓ (best) Not checked yet
Email sync ✓ (best) Not checked yet
Marketing automation ✓ ✓
AI features ✓ ✓
Mobile app ✓ ✓
Open source — Not checked yet
Our review
Pros
  • Free plan includes contacts, deals, quotes, chat, and meeting scheduling
  • Supports Gmail and Outlook inbox synchronization plus email tools
  • Available on web, iOS, Android, and API with third-party integrations
  • Unifies customer profiles with sales, marketing, and service workflows
  • No-code tools customize workflows and applications
  • Mobile access, AI features, and 700 integrations extend the platform
Cons
  • Advanced automation and forecasting require paid Sales Hub tiers
  • The platform spans many functions beyond core CRM needs
  • Paid tiers introduce credits and multiple capability levels to compare
  • There is no free plan
  • CRM products are listed separately from the required Business & AI Studio platform
  • The broad suite may be more than teams focused on one CRM function need
Our verdict

HubSpot CRM brings customer records, company data, activities, deals, tasks, communication history, and reporting into one cloud platform. It is designed for startups, small businesses, growing teams, and enterprises that want a CRM…

Read the review →

Creatio CRM brings customer data, sales, marketing, service, and workflow automation into one configurable platform. It is positioned for midsize organizations and enterprises whose teams need to coordinate work across the customer…

Read the review →
  1. HubSpot CRMCRM Software 9.4Free plan · 14-day trial
  2. Creatio CRMCRM Software 8.714-day trial

Strengths and trade-offs

  • HubSpot CRM — where it wins

    • Free plan includes contacts, deals, quotes, chat, and meeting scheduling
    • Supports Gmail and Outlook inbox synchronization plus email tools
    • Available on web, iOS, Android, and API with third-party integrations

    Where it doesn't

    • Advanced automation and forecasting require paid Sales Hub tiers
    • The platform spans many functions beyond core CRM needs
    • Paid tiers introduce credits and multiple capability levels to compare
  • Creatio CRM — where it wins

    • Unifies customer profiles with sales, marketing, and service workflows
    • No-code tools customize workflows and applications
    • Mobile access, AI features, and 700 integrations extend the platform

    Where it doesn't

    • There is no free plan
    • CRM products are listed separately from the required Business & AI Studio platform
    • The broad suite may be more than teams focused on one CRM function need
  • HubSpot CRM9.4/10 · Free plan · 14-day trial

    A capable free CRM with contact, deal, email, AI, mobile, and integration coverage.

    Visit HubSpotFull verdict →
  • Creatio CRM8.7/10 · 14-day trial

    A configurable CRM suite for teams coordinating sales, marketing, and service workflows.

    Visit CreatioFull verdict →

More comparisons

Guides on CRM software

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update