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Head-to-head · Fitness CRM Software

ClubOS vs Cratio

  • Updated Oct 2026
  • Both researched from official sources
  • 7 checks side by side
Higher score ClubOS #6 in Fitness CRM Software 7.5/10 Paid ✓ 5 of 6 features Visit Club OS
Cratio #7 in Fitness CRM Software 7.4/10 Paid ✓ 5 of 6 features Visit Cratio

ClubOS leads on 0 checks, Cratio on 0, and 7 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreClubOS · 7.5/10

ClubOS scores higher on our rubric for fitness crm software: 7.5 against 7.4 out of 10; our editors rank them #6 and #7.

ClubOS is the better fit for clubs seeking CRM plus member operations. Cratio is the better fit for multi-location gyms needing advanced lead operations.

  • ClubOS fits best

    Clubs seeking CRM plus member operations

  • Cratio fits best

    Multi-location gyms needing advanced lead operations

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature ClubOS 7.5/10 Visit ↗ Cratio 7.4/10 Visit ↗
At a glance
Editor score 7.5 7.4
Ranking #6 in Fitness CRM Software #7 in Fitness CRM Software
Best for Clubs seeking CRM plus member operations Multi-location gyms needing advanced lead operations
Pricing model Paid Paid
Starting price — ₹799/user/mo
Free plan Not checked yet —
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web, Android, iOS
Support Docs Email, Docs
Integrations 1 integrations 16 integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features ClubOS 5/6 · Cratio 5/6
Lead capture ✓ ✓
Follow-up automation ✓ ✓
SMS messaging ✓ (best) Not checked yet
Email automation ✓ ✓
Sales pipeline Not checked yet ✓ (best)
Retention automation ✓ ✓
Specs
Contact limit Not checked yet Not checked yet
Our review
Pros
  • Captures leads through waivers, referral tracking, forms, and Facebook Ads.
  • Automates prospect follow-up, campaigns, and former-member re-engagement.
  • Combines billing, check-in, scheduling, and member app functions.
  • Routes leads by outlet, source, counsellor, or round-robin rules
  • Automates trial reminders, renewals, and lapsed-member follow-ups
  • Connects WhatsApp, calls, ads, forms, portals, and automation tools
Cons
  • Pricing requires contacting sales, so plan costs are not readily comparable.
  • Facebook Ads is the only listed integration.
  • Sales pipeline stages and contact quotas are not defined.
  • No free plan is available
  • Annual pricing starts at ₹799 per user per month
  • Android is required for SIM-based call tracking and recording
Our verdict

Club OS brings lead management and member operations together for fitness clubs, health clubs, martial arts studios, personal trainers, and multi-location operators. Its CRM supports lead capture, prospect and personal-training follow-up,…

Read the review →

Cratio is a sales CRM for Indian gyms, studios, personal trainer businesses, and multi-outlet fitness chains. It captures enquiries from fitness forms, portals, walk-ins, referrals, Instagram, Meta Lead Ads, and other sources, then…

Read the review →
  1. ClubOSFitness CRM Software 7.5Paid
  2. CratioFitness CRM Software 7.4Paid

Strengths and trade-offs

  • ClubOS — where it wins

    • Captures leads through waivers, referral tracking, forms, and Facebook Ads.
    • Automates prospect follow-up, campaigns, and former-member re-engagement.
    • Combines billing, check-in, scheduling, and member app functions.

    Where it doesn't

    • Pricing requires contacting sales, so plan costs are not readily comparable.
    • Facebook Ads is the only listed integration.
    • Sales pipeline stages and contact quotas are not defined.
  • Cratio — where it wins

    • Routes leads by outlet, source, counsellor, or round-robin rules
    • Automates trial reminders, renewals, and lapsed-member follow-ups
    • Connects WhatsApp, calls, ads, forms, portals, and automation tools

    Where it doesn't

    • No free plan is available
    • Annual pricing starts at ₹799 per user per month
    • Android is required for SIM-based call tracking and recording

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update