UrbanGym vs FitJoy

UrbanGym7.7Visit FitJoy6.8Visit

Higher score UrbanGym #4 in Fitness CRM Software 7.7/10 Free plan · 14-day trial Free planFree trial✓ 6 of 6 features Visit UrbanGym

vs

FitJoy #13 in Fitness CRM Software 6.8/10 14-day trial Free trial✓ 6 of 6 features Visit FitJoy

• UrbanGym fits best

  Gyms wanting a free starting point and operations suite

• FitJoy fits best

  Studios prioritizing AI prospect and retention workflows

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Side by side

Feature	UrbanGym 7.7/10 Visit ↗	FitJoy 6.8/10 Visit ↗
At a glance
Editor score	7.7	6.8
Ranking	#4 in Fitness CRM Software	#13 in Fitness CRM Software
Best for	Gyms wanting a free starting point and operations suite	Studios prioritizing AI prospect and retention workflows
Pricing model	Free plan + paid	Paid
Starting price	₹14,990/site/yr	$49/mo
Free plan	✓ (best)	—
Free trial	14 days	14 days
Free trial length	14 days · no card needed	14 days · no card needed
Deployment	Cloud	Cloud
Platforms	Web	Web
Integrations	8 integrations	5 integrations
Built for	Small business, Mid-market, Enterprise	Small business
Features UrbanGym 6/6 · FitJoy 6/6
Lead capture	✓	✓
Follow-up automation	✓	✓
SMS messaging	✓	✓
Email automation	✓	✓
Sales pipeline	✓	✓
Retention automation	✓	✓
Specs
Contact limit	500 contacts	Not checked yet
Our review
Pros	Free plan covers member, attendance, payment, and calendar basics Lead pipelines, follow-ups, SMS, renewals, and retention workflows Scale supports multi-location analytics, permissions, and audit trails	AI answers prospects using studio-specific pricing, classes, and policies Automates follow-up across SMS, WhatsApp, and email Connects with Mindbody, MarianaTek, Zen Planner, Pike13, and Glofox
Cons	Platform access is limited to the web Free features do not include classes, PT management, or advanced analytics Starting paid pricing applies per gym location each month	Web-only platform coverage Operational CRM breadth is narrower than broader fitness CRMs No free plan; the Joya plan costs $49 per month
Our verdict	UrbanGym is a web-based gym management platform for Indian gyms, fitness studios, franchises, and multi-location operators. It brings together member and membership records, billing, dues tracking, attendance, lead capture, sales… Read the review →	FitJoy is an AI sales agent and CRM workflow tool for boutique fitness studios, including Pilates, yoga, barre, HIIT, and wellness businesses. It captures website inquiries, answers questions using studio-specific pricing, classes,… Read the review →

Strengths and trade-offs

• UrbanGym — where it wins

  • Free plan covers member, attendance, payment, and calendar basics
  • Lead pipelines, follow-ups, SMS, renewals, and retention workflows
  • Scale supports multi-location analytics, permissions, and audit trails

  Where it doesn't

  • Platform access is limited to the web
  • Free features do not include classes, PT management, or advanced analytics
  • Starting paid pricing applies per gym location each month

• FitJoy — where it wins

  • AI answers prospects using studio-specific pricing, classes, and policies
  • Automates follow-up across SMS, WhatsApp, and email
  • Connects with Mindbody, MarianaTek, Zen Planner, Pike13, and Glofox

  Where it doesn't

  • Web-only platform coverage
  • Operational CRM breadth is narrower than broader fitness CRMs
  • No free plan; the Joya plan costs $49 per month

• UrbanGym7.7/10 · Free plan · 14-day trial

  A broad web-based gym CRM with a free plan and clear upgrade paths for growing operators.

  Visit UrbanGymFull verdict →
• FitJoy6.8/10 · 14-day trial

  A focused AI CRM for fitness studios that need automated lead and retention workflows.

  Visit FitJoyFull verdict →