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Head-to-head · Small Business CRM

Bitrix24 CRM vs Bigin by Zoho CRM

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Bitrix24 CRM #4 in Small Business CRM 9.1/10 Free plan · 15-day trial Free planFree trial✓ 0 of 4 features Visit Bitrix24
Bigin by Zoho CRM #8 in Small Business CRM 8.7/10 Free plan · 15-day trial Free planFree trial✓ 0 of 4 features Visit Bigin

Bitrix24 CRM leads on 0 checks, Bigin by Zoho CRM on 1, and 1 is even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBitrix24 CRM · 9.1/10
  • Lowest starting priceBigin by Zoho CRM · $7/user/mo
  • Free planboth
  • Free trialboth

Bitrix24 CRM scores higher on our rubric for small business crm: 9.1 against 8.7 out of 10; our editors rank them #4 and #8.

Bigin by Zoho CRM is cheaper to start at $7/user/mo against $49/user/mo.

Bitrix24 CRM is the better fit for teams needing a broad CRM suite or self-hosting. Bigin by Zoho CRM is the better fit for small teams needing low-cost sales basics and AI.

  • Bitrix24 CRM fits best

    Teams needing a broad CRM suite or self-hosting

  • Bigin by Zoho CRM fits best

    Small teams needing low-cost sales basics and AI

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Bitrix24 CRM 9.1/10 Visit ↗ Bigin by Zoho CRM 8.7/10 Visit ↗
At a glance
Editor score 9.1 8.7
Ranking #4 in Small Business CRM #8 in Small Business CRM
Best for Teams needing a broad CRM suite or self-hosting Small teams needing low-cost sales basics and AI
Pricing model Free plan + paid Free plan + paid
Starting price $49/mo $7/user/mo (best)
Free plan ✓ ✓
Free trial 15 days 15 days
Free trial length 15 days · no card needed 15 days · no card needed
Deployment Cloud, Self-hosted, Desktop, Mobile Cloud, Desktop, Mobile
Platforms Web, Windows, macOS, iOS, Android Web, macOS, iOS, Android
Support Live chat, Docs, Email Phone, Email, Live chat
Compliance GDPR, HIPAA, ISO 27001, PCI DSS, 2FA SOC 2, ISO 27001, GDPR, HIPAA
Integrations 790+ integrations 19 integrations
Built for Solo, Small business, Mid-market, Enterprise Small business
Features Bitrix24 CRM 0/4 · Bigin by Zoho CRM 0/4
Workflow automation Not checked yet Not checked yet
Email marketing Not checked yet Not checked yet
Lead scoring Not checked yet Not checked yet
Sales forecasting Not checked yet Not checked yet
Specs
Sales pipelines Not checked yet Not checked yet
Contact limit Not checked yet Not checked yet
Our review
Pros
  • Configurable pipelines, sales tunnels, rules and triggers support varied workflows.
  • Free plan includes basic CRM, tasks, calendars, chat and video calls.
  • Cloud, desktop, mobile and self-hosted deployment options are available.
  • Free tier includes a pipeline, built-in phone and mobile apps
  • Annual Express adds team pipelines, email and WhatsApp integration
  • Premier and Bigin 360 include AI features and advanced automation
Cons
  • Annual entry pricing is $49 per organization per month, a hurdle for very small teams.
  • The suite spans CRM and collaboration tools, which may exceed a narrow CRM need.
  • Enterprise plan pricing is tiered by organization size.
  • Free is limited to one pipeline, 500 records and three automations
  • AI features start with Premier, at $12 per user monthly billed annually
  • 24/7 support is not offered
Our verdict

Bitrix24 CRM brings lead, contact, company and deal management together with communications, tasks, workflows and customer support tools. Its combination of CRM and collaboration functions suits solo operators and teams that want sales…

Read the review →

Bigin by Zoho CRM is a customer relationship management product for small businesses that want to organize contacts, companies, deals and activities around sales pipelines. It suits teams moving beyond spreadsheets that need core sales…

Read the review →
  1. Bitrix24 CRMSmall Business CRM 9.1Free plan · 15-day trial
  2. Bigin by Zoho CRMSmall Business CRM 8.7Free plan · 15-day trial

Strengths and trade-offs

  • Bitrix24 CRM — where it wins

    • Configurable pipelines, sales tunnels, rules and triggers support varied workflows.
    • Free plan includes basic CRM, tasks, calendars, chat and video calls.
    • Cloud, desktop, mobile and self-hosted deployment options are available.

    Where it doesn't

    • Annual entry pricing is $49 per organization per month, a hurdle for very small teams.
    • The suite spans CRM and collaboration tools, which may exceed a narrow CRM need.
    • Enterprise plan pricing is tiered by organization size.
  • Bigin by Zoho CRM — where it wins

    • Free tier includes a pipeline, built-in phone and mobile apps
    • Annual Express adds team pipelines, email and WhatsApp integration
    • Premier and Bigin 360 include AI features and advanced automation

    Where it doesn't

    • Free is limited to one pipeline, 500 records and three automations
    • AI features start with Premier, at $12 per user monthly billed annually
    • 24/7 support is not offered
  • Bitrix24 CRM9.1/10 · Free plan · 15-day trial

    A broad CRM suite with a free plan, configurable pipelines and self-hosted deployment.

    Visit Bitrix24Full verdict →
  • Bigin by Zoho CRM8.7/10 · Free plan · 15-day trial

    A low-cost CRM with a free tier, customizable pipelines, automation and mobile apps.

    Visit BiginFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update