Bitrix24 CRM
Bitrix24 CRM: A flexible free CRM with broad platforms, automation, and organization-based paid plans. Ranked #26 of 29 in Insurance CRM Software by our editors (6.7/10); pricing: Free plan · 15-day trial; best for organizations wanting a free multi-platform CRM.
At a glance
- Editor score6.7 / 10
- PricingFree plan · 15-day trial
- Best forOrganizations wanting a free multi-platform CRM
- Free planYes
- Paid from$49/mo
- Sales pipelinesYes
- Founded2012 · Alexandria, Virginia, USA
- Facts checked20 Sep 2026
Where it wins
- Free CRM with pipelines, tasks, calendars, chat, and video calls
- Automation, recurring deals, portals, analytics, and customer self-service
- Web, desktop, mobile, API, app integrations, and self-hosted coverage
Where it doesn't
- Insurance renewal tracking is not a stated feature
- Dedicated insurance-agent management is not a stated feature
- Paid plans are priced per organization rather than per individual user
Our verdict on Bitrix24 CRM
Bitrix24 CRM is an online workspace centered on lead, contact, company, and deal management. It is suited to organizations that want CRM, collaboration, communications, tasks, workflows, and customer support in one product, with coverage across web, Windows, macOS, iOS, Android, API, and self-hosted deployments. Its free plan includes 5 GB of storage, basic CRM, Kanban and Gantt tasks, shared calendars, chat, and video calls. A 15-day trial is available without a credit card.
The published plans show a broad progression from basic CRM to sales automation and enterprise administration. Basic costs $69 per organization per month when billed monthly or $49 per organization per month when billed annually, adding 24 GB of storage, AI for everyday work, sales pipelines, recurring deals, and email, WhatsApp, and telephony integrations. Standard costs $144 monthly or $99 annually, with 100 GB of storage, unlimited leads, invoices and estimates, web forms, e-signature, and unlimited projects. Professional costs $289 monthly or $199 annually, adding 1 TB of storage, sales automation, call tracking, email marketing, analytics and reporting, and RPA and HR management tools. Enterprise costs $579 per organization per month and adds enterprise data protection, centralized management, distributed servers, a high-performance cluster, multi-level permissions, and priority customer support.
For ecosystem fit, Bitrix24 connects CRM communications with email, WhatsApp, telephony, the REST API, and Bitrix24 Market apps. Configurable pipelines, sales tunnels, automation rules, triggers, automated assignments, scheduled recurring deals, CRM email history, customer portals, and reporting support varied operating models. That breadth makes it a practical choice for teams seeking a general-purpose CRM across cloud, mobile, desktop, and self-hosted environments. Organizations requiring dedicated insurance renewal tracking or insurance-agent management workflows should compare specialized alternatives.
Your product? Our editors can test Bitrix24 CRM in depth and publish a review, labelled as paid · from $149/mo →
Bitrix24 CRM pricing
All 5 Bitrix24 CRM plans and prices →
Bitrix24 CRM fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $49/mo |
| Sales pipelines | Yes |
| Renewal tracking | Not verified |
| Agent management | Not verified |
| Email automation | Yes |
| Policyholder portal | Yes |
| Mobile apps | Yes |
| Free trial | 15 days · no card needed |
| Deployment | Cloud, Self-hosted, Desktop, Mobile |
| Platforms | Web, Windows, macOS, iOS, Android |
| Compliance & security | GDPR, HIPAA, ISO 27001, PCI DSS, 2FA |
| Support | Live chat, Docs, Email |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 790+ integrations: WhatsApp, email, telephony, REST API, Bitrix24 Market apps See all → |
| Pricing | Free plan · 15-day trial (source) |
| Website | bitrix24.com |
| Facts checked | 20 Sep 2026 |
Bitrix24 CRM integrations
Bitrix24 CRM lists 790+ integrations on its own site — the 5 named here are the ones its pages call out.
- telephony
- REST API
- Bitrix24 Market apps
See all Bitrix24 CRM integrations →
Alternatives to Bitrix24 CRM
- InsuredMineA broad insurance CRM with strong agency workflows, integrations, and client-service tools.9.4
- GloveBoxCRMDeep insurance automation with policy workflows, portals, mobile apps, and AMS integrations.9.3
- PolicyTekA life insurance CRM with routing, policy tracking, calling, automation, and agency controls.9.1
See all Bitrix24 CRM alternatives →
Also Ranked In
Bitrix24 CRM is ranked in 16 of our directories; the 6 strongest besides Insurance CRM Software.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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