Head-to-head · Small Business CRM
Freshsales vs Bigin by Zoho CRM
Freshsales leads on 0 checks, Bigin by Zoho CRM on 1, and 1 is even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreFreshsales · 8.9/10
- Lowest starting priceBigin by Zoho CRM · $7/user/mo
- Free planboth
- Free trialboth
Freshsales scores higher on our rubric for small business crm: 8.9 against 8.7 out of 10; our editors rank them #6 and #8.
Bigin by Zoho CRM is cheaper to start at $7/user/mo against $9/user/mo.
Freshsales is the better fit for small teams seeking an established sales CRM. Bigin by Zoho CRM is the better fit for small teams needing low-cost sales basics and AI.
- Freshsales fits best
Small teams seeking an established sales CRM
- Bigin by Zoho CRM fits best
Small teams needing low-cost sales basics and AI
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Side by side
| Feature | Freshsales 8.9/10 Visit ↗ | Bigin by Zoho CRM 8.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.9 | 8.7 |
| Ranking | #6 in Small Business CRM | #8 in Small Business CRM |
| Best for | Small teams seeking an established sales CRM | Small teams needing low-cost sales basics and AI |
| Pricing model | Free plan + paid | Free plan + paid |
| Starting price | $9/user/mo | $7/user/mo (best) |
| Free plan | ✓ | ✓ |
| Free trial | 21 days | 15 days |
| Free trial length | 21 days · no card needed | 15 days · no card needed |
| Deployment | Cloud, Mobile | Cloud, Desktop, Mobile |
| Platforms | Web, iOS, Android | Web, macOS, iOS, Android |
| Support | Email, Live chat, Phone, Community, Docs | Phone, Email, Live chat |
| Compliance | SOC 2, ISO 27001, GDPR | SOC 2, ISO 27001, GDPR, HIPAA |
| Integrations | 100+ integrations | 19 integrations |
| Built for | Small business, Mid-market, Enterprise | Small business |
| Features Freshsales 0/4 · Bigin by Zoho CRM 0/4 | ||
| Workflow automation | Not checked yet | Not checked yet |
| Email marketing | Not checked yet | Not checked yet |
| Lead scoring | Not checked yet | Not checked yet |
| Sales forecasting | Not checked yet | Not checked yet |
| Specs | ||
| Sales pipelines | Not checked yet | Not checked yet |
| Contact limit | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Freshsales is a cloud-based CRM from Freshworks that centralizes contacts, accounts, activities, communications, deals, pipelines, forecasting, and reports. It is aimed at sales teams and growing businesses, including small teams that want… Read the review → |
Bigin by Zoho CRM is a customer relationship management product for small businesses that want to organize contacts, companies, deals and activities around sales pipelines. It suits teams moving beyond spreadsheets that need core sales… Read the review → |
Strengths and trade-offs
Freshsales — where it wins
- Free plan supports CRM access for up to 3 users.
- Two-way Gmail and Microsoft 365 email sync keeps sales communication connected.
- Pro adds contact scoring, deal insights, and sales sequences.
Where it doesn't
- Growth is $9 per user per month with annual billing, or $11 monthly.
- Sales sequences and contact scoring start with Pro, not Growth.
- Its verified feature set is more sales-focused than broad marketing-suite coverage.
Bigin by Zoho CRM — where it wins
- Free tier includes a pipeline, built-in phone and mobile apps
- Annual Express adds team pipelines, email and WhatsApp integration
- Premier and Bigin 360 include AI features and advanced automation
Where it doesn't
- Free is limited to one pipeline, 500 records and three automations
- AI features start with Premier, at $12 per user monthly billed annually
- 24/7 support is not offered
- Freshsales8.9/10 · Free plan · 21-day trial
Freshsales brings pipeline management, communication tools, and sales automation into one CRM.
Visit FreshsalesFull verdict → - Bigin by Zoho CRM8.7/10 · Free plan · 15-day trial
A low-cost CRM with a free tier, customizable pipelines, automation and mobile apps.
Visit BiginFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update