ZoomInfo
ZoomInfo: A broad revenue-intelligence platform for teams that need data, signals, and workflows. Ranked #1 of 77 in B2B Contact Data Providers by our editors (9.3/10); pricing: Pricing on request; best for enterprise revenue intelligence.
At a glance
- Editor score9.3 / 10
- PricingPricing on request
- Best forEnterprise revenue intelligence
- Founded2007 · Vancouver, Washington, USA
- Facts checked21 Sep 2026
Where it wins
- Searches across 300+ company attributes with firmographic and technographic filters
- Combines direct dials, verified business emails, intent, and change alerts
- Connects CRM enrichment, APIs, AI prioritization, and outreach recommendations
Where it doesn't
- Its broad feature set may exceed the needs of basic list-building teams
- Advanced workflows depend on fit with CRM, sales, and marketing systems
- Contact-sales purchasing may require more evaluation than self-serve tools
Our verdict on ZoomInfo
ZoomInfo is a B2B go-to-market intelligence platform for sales, marketing, recruiting, and revenue operations teams. It combines contact and company search with direct-dial and verified business email data, organizational charts, decision-maker identification, buyer-intent signals, firmographic and technographic segmentation, and account insights. Teams can also monitor contact and company changes, enrich CRM records, automate workflows, and use APIs across search, enrichment, subscriptions, WebSights, and compliance.
Its standout strength is the breadth of signals available for account research and prioritization. Search can use more than 300 company attributes, while person-level and company-level intent data add context to prospecting. AI features support account prioritization and outreach recommendations, and alerts can help teams track relevant changes. This combination suits organizations that need more than a static contact list and want data connected to ongoing revenue workflows.
ZoomInfo fits established B2B systems through integrations with Salesforce, HubSpot, Outreach, Salesloft, and Marketo, alongside web and API access. That makes it a strong candidate for teams coordinating sales engagement, marketing automation, CRM enrichment, and revenue operations. Smaller teams or buyers seeking only straightforward contact lookup may find its wider intelligence, workflow, and integration scope unnecessary. Teams choosing ZoomInfo should have a clear use for intent, technographic data, enrichment, or automation rather than needing only a simple prospect database.
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ZoomInfo pricing
ZoomInfo fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| Contact database size | 3.21e+08 contacts |
| Direct-dial data | Yes |
| Intent data | Yes |
| Technographic filters | Yes |
| Monthly export limit | Not verified |
| API access | Yes |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | GDPR |
| Support | Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 5 integrations: Salesforce, HubSpot, Outreach, Salesloft, Marketo |
| Pricing | Pricing on request (source) |
| Website | zoominfo.com |
| Facts checked | 21 Sep 2026 |
ZoomInfo integrations
ZoomInfo lists 5 integrations on its own site.
- Salesforce
- HubSpot
- Outreach
- Salesloft
- Marketo
Alternatives to ZoomInfo
- ApolloApollo combines contact data, prospecting, engagement, enrichment, and CRM workflows.9.2
- LushaA broad B2B data platform with especially strong intent and technographic signals.9.1
- D&B HooversA broad B2B intelligence platform with intent, scoring, alerts, and API access.9.0
See all ZoomInfo alternatives →
ZoomInfo vs the competition
- ZoomInfo vs Apollo
- ZoomInfo vs Lusha
- ZoomInfo vs 6sense
- ZoomInfo vs Cognism
- ZoomInfo vs People Data Labs
- ZoomInfo vs Seamless.AI
Compare ZoomInfo with any tool side by side →
Also Ranked In
ZoomInfo is ranked in 16 of our directories; the 6 strongest besides B2B Contact Data Providers.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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