Best HubSpot Marketing Hub Alternatives in 2026
The top HubSpot Marketing Hub alternatives are Givingtech, Action Network and Engaging Networks: 15 nonprofit marketing software our editors would look at instead of HubSpot Marketing Hub, in our ranking order.
HubSpot Marketing Hub: A flexible automation suite with a free entry point and steep higher-tier pricing. Where it falls short: professional and enterprise plans carry substantially higher monthly costs.
Switching from HubSpot Marketing Hub? For most nonprofit marketing software buyers the best HubSpot Marketing Hub alternative is Givingtech, built for nonprofits wanting an all-in-one free platform. On a budget, Action Network starts at $15/mo. WeGive offers the most audience limit (20000 contacts).
Why People Look for a HubSpot Marketing Hub Alternative
- Professional and Enterprise plans carry substantially higher monthly costs
- The free plan is limited to up to 2 users
- The listed integration set includes Salesforce and Facebook Messenger
Quick Picks by What You Need
- Best overallGivingtech9.4
Nonprofits wanting an all-in-one free platform
Visit Givingtech - Lowest priceAction Network9.2
Paid plans from $15/mo
Visit Action Network - Best free optionGivingtech9.4
Has a free plan
Visit Givingtech - Most audience limitWeGive7.7
20000 contacts
Visit WeGive
All 15 HubSpot Marketing Hub Alternatives, Ranked
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
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Best forNonprofits wanting an all-in-one free platform
- Better than HubSpot Marketing Hub:
- Editor score 9.4 vs 8.6
A broad free platform for nonprofit fundraising, donor management and marketing.
- Email campaigns
- Marketing automation
- Landing pages
9.4/10★★★★★Visit Givingtech -
Best forAdvocacy groups and grassroots campaigns
- Better than HubSpot Marketing Hub:
- Editor score 9.2 vs 8.6
A focused platform for advocacy campaigns, grassroots organizing, and supporter engagement.
9.2/10★★★★★Visit Action Network -
Best forNonprofits needing fundraising and advocacy
- Better than HubSpot Marketing Hub:
- Editor score 9.0 vs 8.6
A broad nonprofit engagement platform for fundraising, advocacy, automation, and events.
- Social campaigns
- Email campaigns
- Marketing automation
9.0/10★★★★☆Visit Engaging -
Best forOrganizations combining fundraising and advocacy
- Better than HubSpot Marketing Hub:
- Editor score 8.9 vs 8.6
A broad nonprofit platform that joins fundraising, advocacy, communications, and supporter management.
8.9/10★★★★☆Visit NationBuilder -
Best forEstablished nonprofits using Blackbaud systems
- Better than HubSpot Marketing Hub:
- Editor score 8.8 vs 8.6
A broad nonprofit marketing suite with particularly strong Blackbaud ecosystem connections.
- Social campaigns
- Email campaigns
- Marketing automation
8.8/10★★★★☆Visit Blackbaud -
Best forTechnical teams wanting open-source control
A flexible open-source choice for technical teams that need control over marketing data and infrastructure.
8.5/10★★★★☆Visit Mautic -
Best forBudget-conscious nonprofits focused on email
A flexible email platform with a free plan, automation, and broad marketing coverage.
- Landing pages
8.4/10★★★★☆Visit GetResponse -
Best forData-driven nonprofits running multichannel journeys
A capable journey builder for data-driven nonprofits with a $100 monthly entry point.
8.3/10★★★★☆Visit Customer.io -
Best forEstablished teams needing mature automation
A mature automation suite for established nonprofit marketing teams.
- Landing pages
8.2/10★★★★☆Visit ActiveCampaign -
Best forLarger nonprofits with complex campaigns
A capable multichannel automation platform, but its $900 monthly entry price limits value.
8.1/10★★★★☆Visit Act-On -
Best forSmall teams seeking low-cost automation
Affordable multichannel automation with journeys, scoring, forms, and analytics.
8.0/10★★★★☆Visit Zoho -
Best forAdvocacy organizations needing legislator outreach
A focused advocacy platform for legislator outreach, supporter data, petitions, email, and SMS.
7.9/10★★★★☆Visit Muster -
Best forAssociations running large advocacy programs
A broad advocacy platform for associations that need coordinated, multichannel campaigns.
7.8/10★★★★☆Visit VoterVoice -
Best forDonor-focused organizations with large audiences
A broad donor engagement platform for nonprofits with CRM-connected campaigns.
- Email campaigns
- Marketing automation
- Analytics and reporting
7.7/10★★★★☆Visit WeGive -
Best forFundraisers focused on donor retention
A donor-focused platform for retention journeys, personalization, and multichannel fundraising communications.
- Social campaigns
- Email campaigns
- Marketing automation
7.6/10★★★★☆Request a demo
HubSpot Marketing Hub Alternatives: Common Questions
What is the best alternative to HubSpot Marketing Hub?
Givingtech: #1 in our Nonprofit Marketing Software ranking, with an editor score of 9.4 out of 10. A broad free platform for nonprofit fundraising, donor management and marketing.
Is there a free alternative to HubSpot Marketing Hub?
Yes. Givingtech, Action Network, Mautic and GetResponse have a free plan or a free tier.
What is the cheapest paid alternative to HubSpot Marketing Hub?
Of the alternatives here that publish a price, Action Network starts lowest, at $15/mo.
Why do people look for HubSpot Marketing Hub alternatives?
Professional and Enterprise plans carry substantially higher monthly costs; The free plan is limited to up to 2 users; The listed integration set includes Salesforce and Facebook Messenger.
Which HubSpot Marketing Hub alternative has the most audience limit?
WeGive, with 20000 contacts.
How do I switch from HubSpot Marketing Hub?
Export your data from HubSpot Marketing Hub (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel HubSpot Marketing Hub.
How to Switch from HubSpot Marketing Hub
- Export your data from HubSpot Marketing Hub (most tools have an export in their settings).
- Sign up for the alternative; start on its free plan or trial if it has one.
- Import your export and set up the integrations your team relies on.
- Run both side by side for a short while, then cancel HubSpot Marketing Hub.
HubSpot Marketing Hub vs Each Alternative
| # | Tool | Free plan | Paid from | Score |
|---|---|---|---|---|
| 6 | HubSpot Marketing Hub | Yes | 8.6 | |
| 1 | Givingtech | Yes | Free | 9.4 |
| 2 | Action Network | Yes | $15/mo | 9.2 |
| 3 | Engaging Networks | 9.0 | ||
| 4 | NationBuilder | No | 8.9 | |
| 5 | Blackbaud Luminate Online | 8.8 | ||
| 6 | Mautic | Yes | €247.50/mo | 8.5 |
| 7 | GetResponse | Yes | $15.58/mo | 8.4 |
| 8 | Customer.io | No | $100/mo | 8.3 |
| 9 | ActiveCampaign | No | 8.2 | |
| 10 | Act-On | 8.1 | ||
| 11 | Zoho Marketing Automation | No | 8.0 | |
| 12 | Muster | No | $99/mo | 7.9 |
| 13 | VoterVoice | 7.8 | ||
| 14 | WeGive | No | 7.7 | |
| 15 | Symplify | 7.6 |
Head-to-Head
- HubSpot Marketing Hub vs Givingtech
- HubSpot Marketing Hub vs Action Network
- HubSpot Marketing Hub vs Engaging Networks
- HubSpot Marketing Hub vs NationBuilder
- HubSpot Marketing Hub vs Blackbaud Luminate Online
- HubSpot Marketing Hub vs Mautic
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update