This page's audience our own tag's counts — open to see them

Period

–Visits

–Page views

–Clicks to vendors

–Time on page

–Reading now

Clicks to vendors, by tool

Top countries

Devices

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

AdNow

Paid#4 of 14 in Native Advertising Software

AdNow: A self-serve ad network for native, banner and hybrid campaigns with detailed targeting. Ranked #4 of 14 in Native Advertising Software by our editors (8.5/10); pricing: Pricing on request; best for self-serve buyers focused on native campaigns.

8.5/10Editor score

Visit AdNow

AdNow8.5 Visit AdNow

At a glance

Editor score
8.5 / 10
Pricing
Pricing on request
Best for
Self-serve buyers focused on native campaigns
Automated optimization
Yes
Facts checked
24 Sep 2026

Where it wins
- Targets by country, region and city, plus device and browser attributes
- Automatically optimizes campaigns for CTR or eCPC
- Offers OpenRTB, XML, API and JavaScript-tag integrations
Where it doesn't
- Pricing is handled through sales rather than a standard rate card
- Campaigns are limited to native, banner and hybrid ad formats
- Advertisers are directed to a separate AdNow.One platform

Our verdict on AdNow

AdNow is a self-service advertising platform for advertisers promoting products, services, content, blogs or videos, as well as publishers. Its focus is buying website traffic through native ads, with banner and hybrid formats also available. The network reports reach across 114 countries. Campaign targeting covers country, region and city, along with device, carrier, connection, operating system, browser and custom parameters. That makes it a fit for buyers who want to manage native-focused campaigns themselves and tune delivery by geography or technical attributes; teams seeking a broader set of ad formats should look elsewhere.

Campaigns can be optimized automatically for click-through rate (CTR) or effective cost per click (eCPC), and the platform provides interactive traffic reports and statistics. Conversion tracking is also listed as a capability. These tools suit buyers who want campaign delivery and reporting in the same workflow, with a choice between CTR and eCPC optimization. The targeting depth is useful when country-level selection is too broad, since city-level geotargeting is supported. The platform's core remains traffic acquisition in its stated formats, rather than a general-purpose advertising suite.

For ecosystem fit, AdNow supports OpenRTB and custom XML, API and JavaScript-tag integrations, covering programmatic and network connections. It is available on web and through an API. Pricing is contact-sales; the vendor publishes no standard advertiser rate card, and campaign pricing appears to be bid- or traffic-based. Advertisers are directed to the separate AdNow.One platform. Buyers should consider AdNow if self-service native buying, granular targeting and those integration options match their needs. It is less suitable for teams that need a transparent published rate card or formats beyond native, banner and hybrid ads.

Your product? Our editors can test AdNow in depth and publish a review, labelled as paid · from $149/mo →

AdNow pricing

Plans Pricing on requestPaid No free plan — trial or paid only. Prices checked 24 Sep 2026.

See plans on adnow.com

AdNow fact sheet

Free plan	Not verified
Paid from	Not verified
Minimum campaign spend	Not verified
Publisher reach	Global
Targeting options	geography (country, region, city), device, carrier, connection, operating system, browser, custom parameters
Automated optimization	Yes
Conversion tracking	Yes
Native ad formats	native ads, banners, hybrid ads
Deployment	Cloud
Platforms	Web
Built for	Small business, Mid-market, Enterprise (editorial estimate)
Integrations	4 integrations: OpenRTB, XML, API, JavaScript tags
Pricing	Pricing on request
Website	adnow.com
Facts checked	24 Sep 2026

AdNow integrations

AdNow lists 4 integrations on its own site.

OpenRTB
XML
API
JavaScript tags

Alternatives to AdNow

See all AdNow alternatives →

AdNow vs the competition

Compare AdNow with any tool side by side →

Used AdNow? Be the first to review it

The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used AdNow for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.

Write a reviewTwo minutes · verified accounts only · read by an editor before it appears

Reviews come only from verified accounts. Sign in or create an account first — your e-mail is never shown.

Title

Your review

0 characters · at least 80, up to 3,000

Pros (optional · one per line)

Cons (optional · one per line)

Your name (shown with your review)

Role (optional)

Company (optional)

How long have you used it?

I've used AdNow myself and this is my honest opinion — nobody paid or asked me to write it.

Posted from your verified account. Reviews appear after an editor reads them, usually within two working days.

Featured on iTechGuides

AdNow is listed in our Native Advertising Software directory. Add the badge to your site — it links back to this page.

<a href="https://www.itechguides.com/products/adnow/"><img src="https://www.itechguides.com/best/badge/adnow.svg" alt="Featured on iTechGuides" width="230" height="46"></a>

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Last updated 7 Oct 2026 · How we research and update