Head-to-head · Sales Gamification Software
SmartWinnr vs Hoopla
SmartWinnr leads on 0 checks, Hoopla on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreSmartWinnr · 7.8/10
- Free trialonly Hoopla
SmartWinnr scores higher on our rubric for sales gamification software: 7.8 against 7.6 out of 10; our editors rank them #7 and #9.
SmartWinnr is the better fit for sales teams combining contests, learning, and incentives. Hoopla is the better fit for teams wanting visible contests and recognition.
- SmartWinnr fits best
Sales teams combining contests, learning, and incentives
- Hoopla fits best
Teams wanting visible contests and recognition
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Side by side
| Feature | SmartWinnr 7.8/10 Visit ↗ | Hoopla 7.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 7.8 | 7.6 |
| Ranking | #7 in Sales Gamification Software | #9 in Sales Gamification Software |
| Best for | Sales teams combining contests, learning, and incentives | Teams wanting visible contests and recognition |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | Pricing on request · 30-day trial |
| Free plan | Not checked yet | — |
| Free trial | — | 30 days |
| Deployment | Cloud, Mobile | Cloud, Mobile |
| Platforms | Web, iOS, Android | Web, iOS, Android |
| Support | Tickets, Docs | Email, Phone |
| Integrations | 14 integrations | 20+ integrations |
| Built for | Enterprise, Mid-market | Small business, Mid-market, Enterprise |
| Features SmartWinnr 5/5 · Hoopla 5/5 | ||
| CRM integration | ✓ | ✓ |
| Sales contests | ✓ | ✓ |
| Leaderboards | ✓ | ✓ |
| Rewards and incentives | ✓ | ✓ |
| Mobile app | ✓ | ✓ |
| Specs | ||
| Leaderboard scope | Both | Both |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | SmartWinnr is an enterprise sales enablement platform for sales, training, and enablement teams, particularly in regulated and performance-driven industries. It brings together sales contests and challenges, individual and team… Read the review → |
Hoopla is a sales gamification and recognition platform for inside, remote, hybrid, and other KPI-driven teams. It supports sales, customer success, and customer support use cases by turning CRM and operational data into live leaderboards,… Read the review → |
Strengths and trade-offs
SmartWinnr — where it wins
- Combines contests, leaderboards, learning, coaching, roleplays, and incentives
- Connects with CRM, LMS, identity, communication, and data systems
- Supports web, iOS, Android, and API access
Where it doesn't
- Pricing requires contact with the vendor
- Its broad feature set may exceed contest-only requirements
- Enterprise-oriented capabilities may require structured implementation
Hoopla — where it wins
- Real-time leaderboards cover individual and team sales rankings
- Supports contests, KPI tracking, recognition, points, and rewards
- Connects with major CRMs, collaboration tools, and APIs
Where it doesn't
- Pricing requires a conversation with sales
- There is no free plan
- Best suited to KPI-driven teams with performance data
- SmartWinnr7.8/10 · Pricing on request
A broad sales performance platform for contests, learning, coaching, and incentives.
Visit SmartWinnrFull verdict → - Hoopla7.6/10 · Pricing on request · 30-day trial
A broad sales gamification suite for teams that want visible performance contests.
Visit HooplaFull verdict →
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All sales gamification software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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