Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Customer Relationship Management - Small Business Software

Salesforce Sales Cloud vs Act!

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Salesforce Sales Cloud #5 in Customer Relationship Management - Small Business Software 9.0/10 Free plan · 30-day trial Free planFree trial✓ 0 of 4 features Visit Salesforce
Act! #6 in Customer Relationship Management - Small Business Software 8.9/10 14-day trial Free trial✓ 0 of 4 features Visit Act!

Salesforce Sales Cloud leads on 2 checks, Act! on 0, and 0 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSalesforce Sales Cloud · 9.0/10
  • Lowest starting priceSalesforce Sales Cloud · $25/user/mo
  • Free planonly Salesforce Sales Cloud
  • Free trialboth

Salesforce Sales Cloud scores higher on our rubric for customer relationship management - small business software: 9.0 against 8.9 out of 10; our editors rank them #5 and #6.

Salesforce Sales Cloud offers free plan; Act! doesn't. Salesforce Sales Cloud is cheaper to start at $25/user/mo against $30/user/mo.

Salesforce Sales Cloud is the better fit for small teams that expect to grow into a broader CRM. Act! is the better fit for growing SMBs seeking CRM and marketing tools.

  • Salesforce Sales Cloud fits best

    Small teams that expect to grow into a broader CRM

  • Act! fits best

    Growing SMBs seeking CRM and marketing tools

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Salesforce Sales Cloud 9.0/10 Visit ↗ Act! 8.9/10 Visit ↗
At a glance
Editor score 9.0 8.9
Ranking #5 in Customer Relationship Management - Small Business Software #6 in Customer Relationship Management - Small Business Software
Best for Small teams that expect to grow into a broader CRM Growing SMBs seeking CRM and marketing tools
Pricing model Free plan + paid Paid
Starting price $25/user/mo (best) $30/user/mo
Free plan ✓ (best) —
Free trial 30 days 14 days
Free trial length 30 days · no card needed 14 days · no card needed
Deployment Cloud, Mobile Cloud, Self-hosted, Mobile
Platforms Web, iOS, Android Web, iOS, Android
Support Phone, Community, Docs · 24/7 Email, Live chat, Phone, Tickets, Docs
Integrations 10 integrations 14 integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market
Features Salesforce Sales Cloud 0/4 · Act! 0/4
Workflow automation Not checked yet Not checked yet
Email marketing Not checked yet Not checked yet
Lead scoring Not checked yet Not checked yet
Sales forecasting Not checked yet Not checked yet
Specs
Sales pipelines Not checked yet Not checked yet
Contact limit Not checked yet Not checked yet
Our review
Pros
  • Free Suite covers core records, mobile access, and email integration.
  • Pipeline management, forecasting, reports, and AI prioritization support sales work.
  • Integrates with tools including Gmail, Outlook, Slack, and QuickBooks.
  • Combines visual sales pipelines with email campaigns and marketing automation.
  • Integrates with Outlook, Google, accounting, ecommerce, and support tools.
  • Offers web, mobile, cloud, and self-hosted deployment options.
Cons
  • Paid plans rise from $25 to $550 per user per month.
  • Several paid tiers are billed annually rather than monthly.
  • Its plan breadth may exceed the needs of teams seeking a simple CRM.
  • No free plan; annual plans start at $30 per user per month.
  • Marketing automation and lead scoring require the Ultimate plan.
  • The tiered feature set may be more than a CRM-only team needs.
Our verdict

Salesforce Sales Cloud brings lead, account, contact, and opportunity management together with pipeline tracking, forecasting, activity capture, reporting, and AI-assisted prioritization. It is aimed at sales teams across small businesses,…

Read the review →

Act! brings contact management, sales opportunities, communications, and reporting together with email marketing tools. It is aimed at small businesses and relationship-focused teams, including independent professionals and growing…

Read the review →
  1. Salesforce Sales CloudCustomer Relationship Management - Small Business Software 9.0Free plan · 30-day trial
  2. Act!Customer Relationship Management - Small Business Software 8.914-day trial

Strengths and trade-offs

  • Salesforce Sales Cloud — where it wins

    • Free Suite covers core records, mobile access, and email integration.
    • Pipeline management, forecasting, reports, and AI prioritization support sales work.
    • Integrates with tools including Gmail, Outlook, Slack, and QuickBooks.

    Where it doesn't

    • Paid plans rise from $25 to $550 per user per month.
    • Several paid tiers are billed annually rather than monthly.
    • Its plan breadth may exceed the needs of teams seeking a simple CRM.
  • Act! — where it wins

    • Combines visual sales pipelines with email campaigns and marketing automation.
    • Integrates with Outlook, Google, accounting, ecommerce, and support tools.
    • Offers web, mobile, cloud, and self-hosted deployment options.

    Where it doesn't

    • No free plan; annual plans start at $30 per user per month.
    • Marketing automation and lead scoring require the Ultimate plan.
    • The tiered feature set may be more than a CRM-only team needs.
  • Salesforce Sales Cloud9.0/10 · Free plan · 30-day trial

    A broad sales CRM with a free entry point and paid plans that scale quickly in cost.

    Visit SalesforceFull verdict →
  • Act!8.9/10 · 14-day trial

    A broad CRM and marketing toolkit, with annual paid plans starting at $30 per user monthly.

    Visit Act!Full verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update