LeadMagic vs TargetWise

LeadMagic8.8Visit TargetWise8.7Visit

Higher score LeadMagic #5 in Lead Enrichment Software 8.8/10 Paid ✓ 5 of 5 features Visit LeadMagic

vs

TargetWise #6 in Lead Enrichment Software 8.7/10 Free plan Free plan✓ 2 of 5 features Visit TargetWise

• LeadMagic fits best

  Teams needing verified contact and company data

• TargetWise fits best

  Teams wanting affordable waterfall API enrichment

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Side by side

Feature	LeadMagic 8.8/10 Visit ↗	TargetWise 8.7/10 Visit ↗
At a glance
Editor score	8.8	8.7
Ranking	#5 in Lead Enrichment Software	#6 in Lead Enrichment Software
Best for	Teams needing verified contact and company data	Teams wanting affordable waterfall API enrichment
Pricing model	Paid	Free plan + paid
Starting price	$490/yr	$49/mo
Free plan	—	✓ (best)
Free trial	—	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Email, Live chat, Docs	Email, Docs
Integrations	17 integrations	3 integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features LeadMagic 5/5 · TargetWise 2/5
Firmographic enrichment	✓ (best)	Not checked yet
Technographic enrichment	✓ (best)	Not checked yet
Intent data	✓ (best)	Not checked yet
API access	✓	✓
Waterfall enrichment	✓	✓
Specs
Monthly credits	2000 credits/mo	Not checked yet
Our review
Pros	Verified work emails, mobile numbers, and email validation Firmographic, technographic, job-change, and hiring signals REST API, bulk workflows, waterfalls, and broad integrations	Waterfall enrichment across 15+ specialist data sources Work-email, business-phone, company and reverse-email enrichment REST API, MCP access, normalized fields and usage tracking
Cons	No free plan; entry pricing starts at $49.99 per month Basic provides a single-seat workspace Refund terms vary across the product's published pages	No listed native integrations Paid plans use usage balances rather than stated credit counts No refresh cadence is specified
Our verdict	LeadMagic is a B2B data-enrichment platform for sales, marketing, RevOps teams, developers, and AI agents. It provides verified work email finding and validation, direct mobile number finding, people and company search, firmographic and… Read the review →	TargetWise is a data-enrichment platform for sales, marketing, CRM, software, automation and AI workflows. It checks more than 15 specialist data sources for requested work-email and business-phone fields, then returns normalized results… Read the review →

Strengths and trade-offs

• LeadMagic — where it wins

  • Verified work emails, mobile numbers, and email validation
  • Firmographic, technographic, job-change, and hiring signals
  • REST API, bulk workflows, waterfalls, and broad integrations

  Where it doesn't

  • No free plan; entry pricing starts at $49.99 per month
  • Basic provides a single-seat workspace
  • Refund terms vary across the product's published pages

• TargetWise — where it wins

  • Waterfall enrichment across 15+ specialist data sources
  • Work-email, business-phone, company and reverse-email enrichment
  • REST API, MCP access, normalized fields and usage tracking

  Where it doesn't

  • No listed native integrations
  • Paid plans use usage balances rather than stated credit counts
  • No refresh cadence is specified

• LeadMagic8.8/10 · Paid

  A paid enrichment platform with broad data coverage, APIs, integrations, and waterfall workflows.

  Visit LeadMagicFull verdict →
• TargetWise8.7/10 · Free plan

  Affordable waterfall enrichment with API and MCP access, but no listed integrations.

  Visit TargetWiseFull verdict →