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Head-to-head · Fitness CRM Software

GymSales vs FitJoy

  • Updated Oct 2026
  • Both researched from official sources
  • 7 checks side by side
Higher score GymSales #5 in Fitness CRM Software 7.6/10 Pricing on request ✓ 6 of 6 features Visit GymSales
FitJoy #13 in Fitness CRM Software 6.8/10 14-day trial Free trial✓ 6 of 6 features Visit FitJoy

GymSales leads on 0 checks, FitJoy on 0, and 7 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreGymSales · 7.6/10
  • Free trialonly FitJoy

GymSales scores higher on our rubric for fitness crm software: 7.6 against 6.8 out of 10; our editors rank them #5 and #13.

GymSales is the better fit for established clubs with complex sales operations. FitJoy is the better fit for studios prioritizing AI prospect and retention workflows.

  • GymSales fits best

    Established clubs with complex sales operations

  • FitJoy fits best

    Studios prioritizing AI prospect and retention workflows

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature GymSales 7.6/10 Visit ↗ FitJoy 6.8/10 Visit ↗
At a glance
Editor score 7.6 6.8
Ranking #5 in Fitness CRM Software #13 in Fitness CRM Software
Best for Established clubs with complex sales operations Studios prioritizing AI prospect and retention workflows
Pricing model Paid Paid
Starting price Pricing on request $49/mo
Free plan Not checked yet —
Free trial — 14 days
Deployment Cloud, Mobile Cloud
Platforms Web, Android Web
Integrations 16 integrations 5 integrations
Built for Small business, Mid-market, Enterprise Small business
Features GymSales 6/6 · FitJoy 6/6
Lead capture ✓ ✓
Follow-up automation ✓ ✓
SMS messaging ✓ ✓
Email automation ✓ ✓
Sales pipeline ✓ ✓
Retention automation ✓ ✓
Specs
Contact limit Not checked yet Not checked yet
Our review
Pros
  • Combines lead capture, waivers, follow-up, campaigns, and communications
  • Tracks funnels, campaigns, teams, KPIs, and sales targets
  • Connects with major member-management systems and offers API access
  • AI answers prospects using studio-specific pricing, classes, and policies
  • Automates follow-up across SMS, WhatsApp, and email
  • Connects with Mindbody, MarianaTek, Zen Planner, Pike13, and Glofox
Cons
  • Pricing requires a demo or sales contact
  • The broad feature set may exceed simpler club needs
  • No published plan quotas are provided
  • Web-only platform coverage
  • Operational CRM breadth is narrower than broader fitness CRMs
  • No free plan; the Joya plan costs $49 per month
Our verdict

GymSales is a web-based fitness CRM for gyms, health clubs, and franchises. It is designed for sales teams that need to capture prospects, manage guest activity, collect branded waivers, and coordinate follow-up from one system. Website…

Read the review →

FitJoy is an AI sales agent and CRM workflow tool for boutique fitness studios, including Pilates, yoga, barre, HIIT, and wellness businesses. It captures website inquiries, answers questions using studio-specific pricing, classes,…

Read the review →
  1. GymSalesFitness CRM Software 7.6Pricing on request
  2. FitJoyFitness CRM Software 6.814-day trial

Strengths and trade-offs

  • GymSales — where it wins

    • Combines lead capture, waivers, follow-up, campaigns, and communications
    • Tracks funnels, campaigns, teams, KPIs, and sales targets
    • Connects with major member-management systems and offers API access

    Where it doesn't

    • Pricing requires a demo or sales contact
    • The broad feature set may exceed simpler club needs
    • No published plan quotas are provided
  • FitJoy — where it wins

    • AI answers prospects using studio-specific pricing, classes, and policies
    • Automates follow-up across SMS, WhatsApp, and email
    • Connects with Mindbody, MarianaTek, Zen Planner, Pike13, and Glofox

    Where it doesn't

    • Web-only platform coverage
    • Operational CRM breadth is narrower than broader fitness CRMs
    • No free plan; the Joya plan costs $49 per month
  • GymSales7.6/10 · Pricing on request

    A broad fitness CRM for clubs that need structured sales and follow-up workflows.

    Visit GymSalesFull verdict →
  • FitJoy6.8/10 · 14-day trial

    A focused AI CRM for fitness studios that need automated lead and retention workflows.

    Visit FitJoyFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update