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Head-to-head · Customer Experience Analytics Software

Glassbox vs Medallia

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Glassbox #5 in Customer Experience Analytics Software 8.7/10 Pricing on request ✓ 0 of 4 features Visit Glassbox
Medallia #8 in Customer Experience Analytics Software 8.4/10 Pricing on request ✓ 1 of 4 features Visit Medallia

Glassbox leads on 0 checks, Medallia on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreGlassbox · 8.7/10
  • Most featuresMedallia · 1 of 4

Glassbox scores higher on our rubric for customer experience analytics software: 8.7 against 8.4 out of 10; our editors rank them #5 and #8.

Glassbox is the better fit for enterprises needing deep digital experience analytics. Medallia is the better fit for enterprise CX programs with closed-loop workflows.

  • Glassbox fits best

    Enterprises needing deep digital experience analytics

  • Medallia fits best

    Enterprise CX programs with closed-loop workflows

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Glassbox 8.7/10 Visit ↗ Medallia 8.4/10 Visit ↗
At a glance
Editor score 8.7 8.4
Ranking #5 in Customer Experience Analytics Software #8 in Customer Experience Analytics Software
Best for Enterprises needing deep digital experience analytics Enterprise CX programs with closed-loop workflows
Pricing model Paid Paid
Starting price — Pricing on request
Free plan Not checked yet Not checked yet
Free trial — —
Deployment Cloud, Self-hosted Cloud, Mobile
Platforms Web, iOS, Android, Chrome extension Web, iOS, Android
Compliance SOC 2, ISO 27001, GDPR, HIPAA, PCI DSS, SSO/SAML SOC 2, ISO 27001, GDPR, HIPAA, SSO/SAML, 2FA
Integrations 16 integrations 7 integrations
Built for Mid-market, Enterprise Enterprise, Mid-market
Features Glassbox 0/4 · Medallia 1/4
Sentiment analysis Not checked yet ✓ (best)
Journey analysis Not checked yet Not checked yet
Interaction analytics Not checked yet Not checked yet
Text analytics Not checked yet Not checked yet
Specs
Feedback channels Not checked yet Not checked yet
Data retention Not checked yet Not checked yet
Our review
Pros
  • Captures web and mobile interactions with tagless session recording
  • Combines replay, journey analysis, funnels, and friction detection
  • Supports cloud, hybrid, and on-premises deployment models
  • Combines NPS, CSAT, surveys, digital feedback, and text analytics
  • AI topic models and sentiment analysis turn feedback into themes
  • Alerts, case management, dashboards, and workflows support follow-up
Cons
  • Pricing requires a conversation with sales
  • Replay coverage and retention vary by package
  • Its breadth may exceed the needs of smaller teams
  • Contact-sales pricing limits upfront budget comparison
  • Broad scope may exceed the needs of narrowly focused teams
  • Teams seeking public roadmaps should assess alternative platforms
Our verdict

Glassbox is a digital experience analytics platform for enterprises studying websites and mobile apps. It captures digital interactions and technical events, then connects session replay with interaction maps, funnel analysis,…

Read the review →

Medallia is an enterprise customer and employee experience platform for organizations that need to collect, analyze, and act on feedback across multiple channels. It supports surveys, websites, mobile applications, messaging, speech,…

Read the review →
  1. GlassboxCustomer Experience Analytics Software 8.7Pricing on request
  2. MedalliaCustomer Experience Analytics Software 8.4Pricing on request

Strengths and trade-offs

  • Glassbox — where it wins

    • Captures web and mobile interactions with tagless session recording
    • Combines replay, journey analysis, funnels, and friction detection
    • Supports cloud, hybrid, and on-premises deployment models

    Where it doesn't

    • Pricing requires a conversation with sales
    • Replay coverage and retention vary by package
    • Its breadth may exceed the needs of smaller teams
  • Medallia — where it wins

    • Combines NPS, CSAT, surveys, digital feedback, and text analytics
    • AI topic models and sentiment analysis turn feedback into themes
    • Alerts, case management, dashboards, and workflows support follow-up

    Where it doesn't

    • Contact-sales pricing limits upfront budget comparison
    • Broad scope may exceed the needs of narrowly focused teams
    • Teams seeking public roadmaps should assess alternative platforms
  • Glassbox8.7/10 · Pricing on request

    A deep enterprise analytics suite for diagnosing friction across web and mobile journeys.

    Visit GlassboxFull verdict →
  • Medallia8.4/10 · Pricing on request

    A mature CX analytics platform for organizations that need closed-loop action.

    Visit MedalliaFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update