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Head-to-head · Ai Sales Tools

Apollo vs Gong Engage

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Apollo #1 in Ai Sales Tools 9.2/10 Free plan Free plan✓ 0 of 3 features Visit Apollo
Gong Engage #5 in Ai Sales Tools 8.6/10 Pricing on request ✓ 0 of 3 features Visit Gong

Apollo leads on 1 check, Gong Engage on 0, and 0 are even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreApollo · 9.2/10
  • Free planonly Apollo

Apollo scores higher on our rubric for ai sales tools: 9.2 against 8.6 out of 10; our editors rank them #1 and #5.

Apollo offers free plan; Gong Engage doesn't.

Apollo is the better fit for teams sourcing and qualifying B2B prospects. Gong Engage is the better fit for teams combining sales engagement with call intelligence.

  • Apollo fits best

    Teams sourcing and qualifying B2B prospects

  • Gong Engage fits best

    Teams combining sales engagement with call intelligence

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Side by side

Feature Apollo 9.2/10 Visit ↗ Gong Engage 8.6/10 Visit ↗
At a glance
Editor score 9.2 8.6
Ranking #1 in Ai Sales Tools #5 in Ai Sales Tools
Best for Teams sourcing and qualifying B2B prospects Teams combining sales engagement with call intelligence
Pricing model Free plan + paid Paid
Starting price Free plan Pricing on request
Free plan ✓ (best) —
Free trial — —
Deployment Cloud, Browser extension Cloud, Mobile
Platforms Web, Chrome extension Web, iOS, Android
Integrations 200+ integrations 6 integrations
Features Apollo 0/3 · Gong Engage 0/3
CRM sync Not checked yet Not checked yet
Email outreach Not checked yet Not checked yet
Call recording Not checked yet Not checked yet
Specs
Primary workflow Not checked yet Not checked yet
Sales channels Not checked yet Not checked yet
Minimum seats Not checked yet Not checked yet
Our review
Pros
  • Search 275+ million verified B2B contacts with attribute and intent filters
  • Use AI research to qualify contacts and accounts
  • Export through CSV, CRM sync, or API enrichment
  • Web and mobile inbound and outbound calling with configurable recording rules
  • Sequences coordinate calls, email, LinkedIn actions, and tasks
  • Searchable transcripts, AI summaries, and CRM-connected pipeline views
Cons
  • API access is limited to Custom plans
  • Contact export allowances vary by plan
  • Broad sales and engagement scope may exceed prospecting-only needs
  • Pricing is customized, making costs harder to compare upfront
  • Primarily focused on sales engagement and conversation intelligence
  • Availability and functionality depend on Gong plan and permissions
Our verdict

Apollo brings prospect search, sales engagement, and data enrichment together for sales, marketing, and revenue operations teams. It is suited to teams sourcing and qualifying B2B prospects: users can filter people and companies by job…

Read the review →

Gong Engage brings sales engagement and conversation intelligence together for revenue teams, sales representatives, managers, and RevOps teams. Its workspace combines account and prospect management with email outreach, automated flows,…

Read the review →
  1. ApolloAi Sales Tools 9.2Free plan
  2. Gong EngageAi Sales Tools 8.6Pricing on request

Strengths and trade-offs

  • Apollo — where it wins

    • Search 275+ million verified B2B contacts with attribute and intent filters
    • Use AI research to qualify contacts and accounts
    • Export through CSV, CRM sync, or API enrichment

    Where it doesn't

    • API access is limited to Custom plans
    • Contact export allowances vary by plan
    • Broad sales and engagement scope may exceed prospecting-only needs

  • Gong Engage — where it wins

    • Web and mobile inbound and outbound calling with configurable recording rules
    • Sequences coordinate calls, email, LinkedIn actions, and tasks
    • Searchable transcripts, AI summaries, and CRM-connected pipeline views

    Where it doesn't

    • Pricing is customized, making costs harder to compare upfront
    • Primarily focused on sales engagement and conversation intelligence
    • Availability and functionality depend on Gong plan and permissions
  • Apollo9.2/10 · Free plan

    Apollo combines B2B prospect data, intent filters, AI research, and outreach workflows.

    Visit ApolloFull verdict →
  • Gong Engage8.6/10 · Pricing on request

    A sales engagement workspace that connects calling and sequences with searchable conversation intelligence.

    Visit GongFull verdict →

More comparisons

All ai sales tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update