The Best Customer Engagement Software in 2026
We researched customer engagement software using official vendor websites, including pricing pages, plan tables, and product documentation. Rankings focus on the category’s core job, value for money, and verified features such as supported channels, automation, audience targeting, and mobile or web engagement. Compare options for engaging customers across their lifecycle.
Our top picks
-
Top ranked
Braze#1 of 279.3/10Orchestrate personalized journeys across messaging channels, with sales-led pricing.
Pricing on request
-
Runner-up
9.1/10An enterprise engagement suite for automating journeys across 15+ channels.
-
Lowest paid price in the top 10
Intercom#3 of 279.0/10A support-centered customer engagement platform combining messaging, ticketing, automation, and AI.
14-day trial
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
The full ranking 27 tools, best first
-
Best forMid-market and enterprise lifecycle marketing teams
Orchestrate personalized journeys across messaging channels, with sales-led pricing.
9.3/10★★★★★Visit Braze -
Best forEnterprises coordinating engagement across many channels
An enterprise engagement suite for automating journeys across 15+ channels.
- Campaign automation
- In-app engagement
- Mobile push
9.1/10★★★★★Visit Infobip -
Best forTeams combining customer support and messaging
A support-centered customer engagement platform combining messaging, ticketing, automation, and AI.
9.0/10★★★★☆Visit Intercom -
Best forMid-market and enterprise teams using customer data
Unifies customer data and orchestrates behavior-triggered journeys across channels.
8.9/10★★★★☆Visit Twilio -
Best forSalesforce-centered enterprise marketing teams
A Salesforce-centered suite for complex, high-volume customer journeys and campaigns.
8.8/10★★★★☆Visit Salesforce -
Best forLarge enterprises running cross-channel campaigns
Enterprise B2C teams get coordinated campaigns, event-driven journeys and personalization.
8.7/10★★★★☆Try Oracle Responsys -
Best forTeams focused on two-way SMS engagement
A focused SMS engagement platform with automations, shared inboxes, and business integrations.
- Audience segmentation
8.6/10★★★★☆Visit Sinch Engage -
Best forTeams needing affordable omnichannel customer journeys
Broad omnichannel journeys and analytics for teams managing digital customer engagement.
8.5/10★★★★☆Visit CleverTap -
Best forTeams building event-driven messaging workflows
Build event-triggered, branching campaigns across email, mobile, messaging, and webhooks.
8.4/10★★★★☆Visit Customer.io -
Best forMid-market teams coordinating cross-channel campaigns
A campaign platform for teams coordinating messages, audiences, and journeys across channels.
8.3/10★★★★☆Visit Iterable -
Best forMid-market and enterprise omnichannel teams
A broad journey and campaign platform for teams coordinating engagement across channels.
8.2/10★★★★☆Visit Insider One -
Best forMid-market teams personalizing customer journeys
A broad engagement suite for teams coordinating personalized campaigns across digital channels.
8.1/10★★★★☆Visit MoEngage -
Best forTeams needing behavioral, multi-channel campaigns
A broad engagement suite for behavioral, multi-channel campaign orchestration.
8.0/10★★★★☆Visit WebEngage -
Best forMid-market and enterprise journey optimization
A data-led engagement platform for teams orchestrating campaigns across channels.
7.9/10★★★★☆Visit Optimove -
Best forEnterprises seeking identity-led personalization
Identity-led orchestration, personalization, and analytics for enterprise marketers.
7.8/10★★★★☆Visit Zeta -
Best forTeams wanting predictive, data-driven campaigns
Predictive, multichannel engagement for B2C teams that need unified customer profiles.
7.7/10★★★★☆Visit Blueshift -
Best forTeams improving onboarding and in-product adoption
Build targeted in-app guidance, then measure how users engage with it.
7.6/10★★★★☆Visit Appcues -
Best forRetailers running personalized commerce campaigns
Retail-focused automation connects customer journeys, predictive segments and commerce channels.
7.5/10★★★★☆Visit Listrak -
Best forTeams starting with push and in-app engagement
A practical starting point for teams building push and in-app engagement journeys.
7.4/10★★★★☆Visit OneSignal -
Best forTeams optimizing mobile journeys and experiments
Mobile-focused testing and journey tools for teams refining customer engagement.
7.3/10★★★★☆Visit Airship -
Best forEnterprises personalizing web experiences in journeys
A web-focused Adobe Journey Optimizer capability for real-time, journey-connected personalization.
7.2/10★★★★☆Visit Adobe -
Best forSmaller retailers seeking predictive customer insights
Retail customer predictions paired with segmentation and campaign activation.
7.1/10★★★★☆Visit ContactPigeon -
Best forTeams improving onboarding across web and mobile
Userpilot combines in-app onboarding, product analytics, feedback, and mobile engagement.
7.0/10★★★★☆Visit Userpilot -
Best forTeams focused on no-code web onboarding
A web-focused toolkit for building targeted onboarding and product guidance.
6.9/10★★★☆☆Visit Chameleon -
Best forMid-market teams focused on mobile push journeys
A mobile-focused engagement platform for teams building data-driven customer journeys.
6.8/10★★★☆☆Visit Xtremepush -
Best forTeams collecting and prioritizing product feedback
A feedback management platform for teams that need to turn customer input into product priorities.
6.7/10★★★☆☆Visit Pendo -
Best forSalesforce teams monitoring account purchase intent
Account intent monitoring that brings website, research, and Salesforce signals together.
5.8/10★★★☆☆Visit Qualified
No tools match those filters.
Compare at a glance
| # | Tool | Free plan | Paid from | Score |
|---|---|---|---|---|
| 1 | Braze | 9.3 | ||
| 2 | Infobip Customer Engagement Platform | No | $530/mo | 9.1 |
| 3 | Intercom | No | $29/seat/mo | 9.0 |
| 4 | Twilio Engage | No | 8.9 | |
| 5 | Salesforce Marketing Cloud Engagement | No | $2,000/mo | 8.8 |
| 6 | Oracle Responsys | 8.7 | ||
| 7 | Sinch Engage | No | 8.6 | |
| 8 | CleverTap | No | 8.5 | |
| 9 | Customer.io | No | $100/mo | 8.4 |
| 10 | Iterable | 8.3 | ||
| 11 | Insider One | 8.2 | ||
| 12 | MoEngage | No | 8.1 | |
| 13 | WebEngage | 8.0 | ||
| 14 | Optimove | 7.9 | ||
| 15 | Zeta Marketing Platform | 7.8 | ||
| 16 | Blueshift | No | 7.7 | |
| 17 | Appcues | No | 7.6 | |
| 18 | Listrak | 7.5 | ||
| 19 | OneSignal | Yes | $19/mo | 7.4 |
| 20 | Airship Experimentation | 7.3 | ||
| 21 | Adobe Journey Optimizer Web Personalization | 7.2 | ||
| 22 | ContactPigeon Predictive Insights | Yes | $50/mo | 7.1 |
| 23 | Userpilot | No | $299/mo | 7.0 |
| 24 | Chameleon | No | $750/unit/mo | 6.9 |
| 25 | Xtremepush | 6.8 | ||
| 26 | Pendo Listen | No | 6.7 | |
| 27 | Qualified Signals | 5.8 |
Head-to-head All 27 comparisons →
- Braze vs Infobip Customer Engagement Platform
- Braze vs Intercom
- Braze vs Twilio Engage
- Braze vs Oracle Responsys
- Braze vs Sinch Engage
- Braze vs CleverTap
- Infobip Customer Engagement Platform vs Intercom
- Infobip Customer Engagement Platform vs Twilio Engage
- Infobip Customer Engagement Platform vs Salesforce Marketing Cloud Engagement
Explore other topics All topics →
- AI Tools 303 directories · 8,269 tools ranked AI Writing Tools · AI Video Generators · Text-to-Speech Software
- Web Hosting & Domains 275 directories · 6,107 tools ranked Shared Web Hosting · Managed Cloud Hosting · Dedicated Server Hosting
- Productivity 157 directories · 4,948 tools ranked Note-Taking Apps · Calendar Apps · Project Management Software
- Marketing 135 directories · 3,977 tools ranked SEO Tools · Influencer Marketing Platforms · Email Marketing Software
- Sales & CRM 152 directories · 4,161 tools ranked Real Estate CRM Software · CRM Software · Proposal Software
- Communication 109 directories · 3,229 tools ranked Business Phone Systems · Email Clients · Audience Response Systems
How we rank customer engagement software
Every tool on this page was researched by iTechGuides Editors from its official website — pricing pages, plan tables and product documentation. We rank on how well each one does this category's core job, what the free or entry plan includes, and where it falls short. Where we have enough verified facts, the score out of 10 is a rubric — job fit, value and how much we could verify — shown with its breakdown on every tool's page; a tool we have not verified enough to score yet shows its rank without a number. Scores are re-checked when a product changes its plans. Read the full editorial policy, or submit a tool we missed.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update