Appcues
Appcues: A broad onboarding and adoption toolkit for web, iOS, and Android product teams. Ranked #4 of 29 in Digital Adoption Platforms by our editors (9.0/10); pricing: Pricing on request; best for product teams with web and mobile onboarding.
At a glance
- Editor score9.0 / 10
- PricingPricing on request
- Best forProduct teams with web and mobile onboarding
- Free planNo
- No-code builderYes
- Facts checked21 Sep 2026
Where it wins
- Native support for web, iOS, Android, and Chrome extensions
- No-code event creation with Click to Track
- Targeting, funnels, surveys, and in-product analytics
Where it doesn't
- No free plan is available
- Pricing requires contacting sales
- Published-experience limits vary by plan
Our verdict on Appcues
Appcues is a customer engagement platform for product, marketing, and growth teams. It helps organizations create in-product experiences including product tours, walkthroughs, multi-step flows, checklists, banners, surveys, hotspots, and embedded content. Teams can target experiences by user attributes and product behavior, measure engagement and outcomes, and support web, iOS, Android, Chrome extensions, and API-based workflows. It is suited to product teams managing onboarding and adoption across web and mobile applications.
The published plans are Start, Grow, and Enterprise, and pricing requires contacting sales. Start supports up to 3,000 monthly active users, 10 published experiences, and 12 months of reporting history. Grow starts at 3,000 monthly active users and increases the allowance to 25 published experiences and 24 months of reporting history. Enterprise supports custom monthly active-user volumes, 100 published experiences, and 36 months of reporting history, with priority support and services support. There is no free plan, while the free trial lasts 14 days before SDK installation and another 14 days after installation.
Appcues fits teams that need more than basic tours. Its feature set combines behavior- and attribute-based segmentation, goals, funnels, campaign measurement, NPS and in-app surveys, AI-assisted experience creation, and no-code event creation through Click to Track. Integrations include Salesforce, HubSpot, Intercom, Slack, Mixpanel, Heap, Amplitude, Segment, Google Analytics, Zapier, Jira, Make, Zoho, Hightouch, and Census. Teams seeking coordinated onboarding, feedback, and measurement across web and native mobile should consider Appcues. Organizations wanting a free plan or publicly listed monetary pricing should choose a different option.
Your product? Our editors can test Appcues in depth and publish a review, labelled as paid · from $149/mo →
Appcues pricing
All 3 Appcues plans and prices →
Appcues fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Product tours | Yes |
| Walkthroughs | Yes |
| Onboarding checklists | Yes |
| No-code builder | Yes |
| Mobile app support | Yes |
| Localization | Yes |
| A/B testing | Yes |
| Deployment | Cloud, Mobile, Browser extension |
| Platforms | Web, iOS, Android, Chrome extension |
| Compliance & security | SSO/SAML |
| Support | Email, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 500+ integrations: Salesforce, HubSpot, Intercom, Slack, Mixpanel, Heap … See all → |
| Pricing | Pricing on request (source) |
| Website | appcues.com |
| Facts checked | 21 Sep 2026 |
Appcues integrations
Appcues lists 500+ integrations on its own site — the 15 named here are the ones its pages call out.
- Salesforce
- HubSpot
- Intercom
- Slack
- Mixpanel
- Heap
- Zapier
- Jira
- Make
- Zoho
- Stitch
- IFTTT
- Claude
- ChatGPT
- Cursor
See all Appcues integrations →
Alternatives to Appcues
- WalkMeA broad digital adoption platform for enterprises managing complex software journeys.9.4
- WhatfixA governance-focused DAP with free access, AI assistance, and content controls.9.2
- UserpilotA broad adoption platform with mobile support, experimentation, and strong analytics coverage.9.1
See all Appcues alternatives →
Appcues vs the competition
- Appcues vs WalkMe
- Appcues vs Whatfix
- Appcues vs Userpilot
- Appcues vs Toonimo
- Appcues vs Apty
- Appcues vs Chameleon
Compare Appcues with any tool side by side →
Also Ranked In
Appcues is ranked in 9 of our directories; the 6 strongest besides Digital Adoption Platforms.
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Featured on iTechGuides
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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