Best Klaviyo Alternatives in 2026
The top Klaviyo alternatives are ActiveCampaign, Mailchimp and GetResponse: 15 email marketing software our editors would look at instead of Klaviyo, in our ranking order.
Klaviyo: A strong fit for ecommerce teams that need behavioral personalization across channels. Where it falls short: paid marketing starts at $45 per month.
Switching from Klaviyo? For most email marketing software buyers the best Klaviyo alternative is ActiveCampaign, built for advanced automation and large audiences. On a budget, MailerLite starts at $12/mo. Mailchimp has a free plan. beehiiv offers the most subscriber limit (100000 contacts).
Why People Look for a Klaviyo Alternative
- Paid marketing starts at $45 per month
- Free plan is limited to 250 active profiles
- Advanced capabilities may exceed simple email-only needs
- Native integrations: 350 integrations — up to 1000 integrations with ActiveCampaign
Quick Picks by What You Need
- Best overallActiveCampaign9.2
Advanced automation and large audiences
Visit ActiveCampaign - Lowest priceMailerLite8.7
Paid plans from $12/mo
Visit MailerLite - Best free optionMailchimp9.1
Has a free plan
Visit Mailchimp - Most subscriber limitbeehiiv8.1
100000 contacts
Visit beehiiv
All 15 Klaviyo Alternatives, Ranked
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
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Best forAdvanced automation and large audiences
- Better than Klaviyo:
- Native integrations: 1000 integrations vs 350 integrations
A mature choice for complex automation, segmentation, and large contact lists.
- Landing pages
- A/B testing
9.2/10★★★★★Visit ActiveCampaign -
Best forBroad email marketing at a low starting cost
A broad email marketing suite with a free plan and $13 monthly paid entry.
- Landing pages
- A/B testing
9.1/10★★★★★Visit Mailchimp -
Best forEstablished automation and ecommerce campaigns
A mature email platform for automation, ecommerce campaigns, and growing teams.
- Landing pages
- A/B testing
9.0/10★★★★☆Visit GetResponse -
Best forBudget email for Zoho-centered teams
A low-cost email platform with strong Zoho ecosystem coverage.
- A/B testing
8.9/10★★★★☆Visit Zoho Campaigns -
Best forAffordable all-around email marketing
An affordable all-around email platform with automation, landing pages, and testing.
- Landing pages
- A/B testing
8.7/10★★★★☆Visit MailerLite -
Best forHigh-volume email on a free plan
A broad email marketing platform with generous free-plan sending limits.
- Landing pages
- A/B testing
8.6/10★★★★☆Visit CleverReach -
Best forSmall businesses wanting broad integrations
A broad email marketing suite with 300+ integrations, but no free plan.
- Landing pages
- A/B testing
8.5/10★★★★☆Try Constant Contact -
Best forLow-cost campaigns and transactional email
A low-cost email platform combining campaigns, transactional sending, and developer tools.
- Landing pages
- A/B testing
8.4/10★★★★☆Visit Mailjet -
Best forStraightforward newsletters and automations
- Better than Klaviyo:
- Native integrations: 750 integrations vs 350 integrations
A flexible email platform for newsletters, automations, landing pages, and ecommerce.
- Landing pages
- A/B testing
8.3/10★★★★☆Visit AWeber -
Best forClassic email campaigns and journeys
A focused platform for classic email campaigns, journeys, segmentation, and reporting.
- Landing pages
- A/B testing
8.2/10★★★★☆See Campaign Monitor -
Best forPublishing-focused newsletters
A publishing-focused email platform with newsletters, monetization, and automation.
- Landing pages
- A/B testing
8.1/10★★★★☆Visit beehiiv -
Best forCreators selling products and newsletters
Kit gives creators broadcasts, automation, segmentation, and commerce tools in one platform.
8.0/10★★★★☆Visit Kit -
Best forEnterprise retail journey orchestration
A broad journey orchestration platform for enterprise retail and ecommerce teams.
7.9/10★★★★☆Visit Listrak -
Best forEnterprise customer engagement programs
A mature choice for enterprise journeys, with contact-sales pricing and no permanent free plan.
- Landing pages
- A/B testing
7.8/10★★★★☆Visit Dotdigital -
Best forEcommerce behavior-based automation
A focused choice for ecommerce brands that need behavior-triggered campaigns.
- Landing pages
- A/B testing
7.7/10★★★★☆Visit Drip
Klaviyo Alternatives: Common Questions
What is the best alternative to Klaviyo?
ActiveCampaign: #2 in our Email Marketing Software ranking, with an editor score of 9.2 out of 10. A mature choice for complex automation, segmentation, and large contact lists.
Is there a free alternative to Klaviyo?
Yes. Mailchimp, GetResponse, Zoho Campaigns, MailerLite and CleverReach have a free plan or a free tier (9 of the 15 alternatives on this page).
What is the cheapest paid alternative to Klaviyo?
Of the alternatives here that publish a price, MailerLite starts lowest, at $12/mo.
Why do people look for Klaviyo alternatives?
Paid marketing starts at $45 per month; Free plan is limited to 250 active profiles; Advanced capabilities may exceed simple email-only needs.
Which Klaviyo alternative has the most subscriber limit?
beehiiv, with 100000 contacts.
How do I switch from Klaviyo?
Export your data from Klaviyo (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel Klaviyo.
How to Switch from Klaviyo
- Export your data from Klaviyo (most tools have an export in their settings).
- Sign up for the alternative; start on its free plan or trial if it has one.
- Import your export and set up the integrations your team relies on.
- Run both side by side for a short while, then cancel Klaviyo.
Klaviyo vs Each Alternative
| # | Tool | Free plan | Paid from | Subscriber limit | Email automation | Audience segmentation | Native integrations | Score |
|---|---|---|---|---|---|---|---|---|
| 1 | Klaviyo | Yes | Yes | Yes | 350 integrations | 9.3 | ||
| 1 | ActiveCampaign | No | Yes | Yes | 1000 integrations | 9.2 | ||
| 2 | Mailchimp | Yes | 500 contacts | Yes | Yes | 300 integrations | 9.1 | |
| 3 | GetResponse | Yes | $15.58/mo | 1000 contacts | Yes | Yes | 170 integrations | 9.0 |
| 4 | Zoho Campaigns | Yes | 500 contacts | Yes | Yes | 40 integrations | 8.9 | |
| 5 | MailerLite | Yes | $12/mo | 500 contacts | Yes | Yes | 100 integrations | 8.7 |
| 6 | CleverReach | Yes | €15/mo | 5000 contacts | Yes | Yes | 110 integrations | 8.6 |
| 7 | Constant Contact | No | 500 contacts | Yes | Yes | 300 integrations | 8.5 | |
| 8 | Mailjet | Yes | 2000 contacts | Yes | Yes | 100 integrations | 8.4 | |
| 9 | AWeber | Yes | $12.49/mo | 500 contacts | Yes | Yes | 750 integrations | 8.3 |
| 10 | Campaign Monitor | No | 500 contacts | Yes | Yes | 250 integrations | 8.2 | |
| 11 | beehiiv | Yes | $43/mo | 100000 contacts | Yes | Yes | 8.1 | |
| 12 | Kit | Yes | $390/yr | 8.0 | ||||
| 13 | Listrak | Yes | 7.9 | |||||
| 14 | Dotdigital | No | Yes | Yes | 200 integrations | 7.8 | ||
| 15 | Drip | No | 2500 contacts | Yes | Yes | 90 integrations | 7.7 |
Head-to-Head
- Klaviyo vs ActiveCampaign
- Klaviyo vs Mailchimp
- Klaviyo vs Zoho Campaigns
- Klaviyo vs MailerLite
- Klaviyo vs CleverReach
- Klaviyo vs Constant Contact
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update