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Apptivo CRM

Apptivo CRM: A customizable CRM for small businesses that need sales, automation, and billing tools. Ranked #46 of 238 in CRM Software by our editors (4.8/10); pricing: 14-day trial; best for small businesses needing CRM with billing.

4.8/10Editor score
Apptivo CRM4.8 Visit Apptivo

At a glance

  • Editor score
    4.8 / 10
  • Pricing
    14-day trial
  • Best for
    Small businesses needing CRM with billing
  • Free plan
    No
  • Founded
    2009 · Plano, Texas, USA
  • Facts checked
    20 Sep 2026
Apptivo CRM screenshot
  • Where it wins

    • Combines CRM, quoting, invoicing, and recurring billing
    • Workflow, email, and marketing automation support
    • Web, iOS, Android, API, and third-party integrations
  • Where it doesn't

    • No free plan is available
    • Paid tiers add complexity as app and workflow needs grow
    • Enterprise integration and SLA support require the top tier

Our verdict on Apptivo CRM

Apptivo CRM is a cloud-based customer relationship management platform for small businesses, growing teams, and larger organizations. It brings together lead and contact management, sales pipelines, opportunity tracking, email communication, marketing campaigns, quotes, invoicing, recurring billing, and workflow automation. Custom fields, reports, dashboards, views, and layouts let teams adapt the system to their processes. Mobile access covers contacts, leads, opportunities, tasks, events, notes, and documents, while e-signature and broader business applications extend its role beyond a basic sales database.

The paid plans scale mainly by application breadth and customization. Lite includes 18 apps, 100 custom fields per app, 25 workflows, and 8 custom dashboards. Premium raises those limits to 46 apps, 250 custom fields per app, 75 workflows, and 25 custom dashboards. Ultimate provides 57 apps, 350 custom fields per app, 150 workflows, and 50 custom dashboards. Enterprise reaches 65 apps, 500 custom fields per app, 300 workflows, and 100 custom dashboards, while adding custom integration and 24x7 support with an SLA. The published plans show third-party service integration and 24x7 support on the lower tiers. A 14-day trial is available, and the pricing details show monthly and annual billing.

Integration coverage suits businesses connecting CRM activity with accounting, payments, calendars, communications, storage, and office tools. Listed integrations include QuickBooks, Xero, Authorize.Net, PayPal, Stripe, Google Calendar, Google Tasks, Google Contacts, Google Forms, Microsoft Office 365, Asterisk, Fuze, RingCentral, Nexmo, and Dropbox. A REST API supports additional connections. Apptivo is a strong fit for teams that want CRM and billing in one configurable suite, particularly when mobile access and automation matter. Businesses seeking a free CRM or a simpler, narrowly focused sales tool should consider alternatives.

Your product? Our editors can test Apptivo CRM in depth and publish a review, labelled as paid · from $149/mo →

Apptivo CRM pricing

Plans 14-day trial No free plan — trial or paid only. Prices checked 20 Sep 2026.
See plans on apptivo.com

All 4 Apptivo CRM plans and prices →

Apptivo CRM fact sheet

Free planNo
Paid fromNot verified
Free trialYes
Visual sales pipelineYes
Email syncYes
Marketing automationYes
AI featuresNot verified
Mobile appYes
Open sourceNot verified
Free trial14 days · no card needed
DeploymentCloud, Mobile
PlatformsWeb, iOS, Android
Compliance & securitySOC 2, GDPR, SSO/SAML
SupportEmail, Live chat, Phone, Docs · 24/7
Built forSmall business, Mid-market, Enterprise (editorial estimate)
Integrations50+ integrations: QuickBooks, Xero, Authorize.Net, PayPal, Stripe, Google Calendar … See all →
Pricing14-day trial (source)
Websiteapptivo.com
Facts checked20 Sep 2026

Apptivo CRM integrations

Apptivo CRM lists 50+ integrations on its own site — the 20 named here are the ones its pages call out.

  • QuickBooks
  • Xero
  • Authorize.Net
  • PayPal
  • Stripe
  • Google Calendar
  • Google Tasks
  • Google Contacts
  • Google Forms
  • Microsoft Office 365
  • Asterisk
  • Fuze
  • RingCentral
  • Nexmo
  • Dropbox
  • Google Drive
  • OneDrive
  • Sign.co
  • G Suite
  • Google Maps

See all Apptivo CRM integrations →

Alternatives to Apptivo CRM

See all Apptivo CRM alternatives →

Also Ranked In

Apptivo CRM is ranked in 9 of our directories; the 6 strongest besides CRM Software.

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Featured on iTechGuides

Featured on iTechGuides — Apptivo CRM 4.8/10

Apptivo CRM is listed in our CRM Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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