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Head-to-head · Mobile App Analytics Software

Zoho Apptics vs Heap

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Zoho Apptics #5 in Mobile App Analytics Software 9.0/10 Free plan Free plan✓ 3 of 5 features Visit Zoho Apptics
Heap #8 in Mobile App Analytics Software 8.7/10 Free plan Free plan✓ 0 of 5 features Visit Heap

Zoho Apptics leads on 0 checks, Heap on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreZoho Apptics · 9.0/10
  • Free planboth
  • Most featuresZoho Apptics · 3 of 5

Zoho Apptics scores higher on our rubric for mobile app analytics software: 9.0 against 8.7 out of 10; our editors rank them #5 and #8.

Zoho Apptics is the better fit for zoho users wanting free app analytics. Heap is the better fit for product teams wanting automatic capture.

  • Zoho Apptics fits best

    Zoho users wanting free app analytics

  • Heap fits best

    Product teams wanting automatic capture

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Side by side

Feature Zoho Apptics 9.0/10 Visit ↗ Heap 8.7/10 Visit ↗
At a glance
Editor score 9.0 8.7
Ranking #5 in Mobile App Analytics Software #8 in Mobile App Analytics Software
Best for Zoho users wanting free app analytics Product teams wanting automatic capture
Pricing model Free plan + paid Free plan + paid
Starting price — —
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, Windows, Linux, iOS, Android Web, iOS, Android, macOS
Support Email, Community Email, Community, Docs
Compliance SOC 2, ISO 27001, GDPR, HIPAA, 2FA SOC 2, ISO 27001, GDPR, SSO/SAML
Integrations 8 integrations 14 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Zoho Apptics 3/5 · Heap 0/5
Retention reports ✓ (best) Not checked yet
Funnel analysis ✓ (best) Not checked yet
Revenue tracking Not checked yet Not checked yet
Session replay Not checked yet Not checked yet
Crash insights ✓ (best) Not checked yet
Specs
Platform coverage Cross-platform Not checked yet
Data retention Not checked yet Not checked yet
Our review
Pros
  • Free Forever includes funnels, retention, crashes, feedback, and push
  • Supports mobile, web, desktop, and cross-platform applications
  • Connects with Zoho CRM, Zoho Projects, Zoho Desk, and Zendesk
  • Automatic capture covers clicks, pageviews, forms, and change events.
  • Free includes funnels, paths, retention, APIs, and six months of history.
  • Supports web, iOS, Android, macOS, Shopify, and broad integrations.
Cons
  • Free Forever is limited to one project and five organization users
  • Free Forever caps each project at 10 applications
  • The product may be broader than needed for crash reporting alone
  • Free plan is limited to 10k monthly sessions.
  • Session Replay is an add-on on the Pro plan.
  • Advanced governance and warehouse features require Premier.
Our verdict

Zoho Apptics is a product analytics platform for app owners, developers, marketers, and product teams. It brings usage, engagement, performance, growth, and user-behavior analysis into one console. Its documented capabilities include event…

Read the review →

Heap is a digital insights and product analytics platform for teams studying how customers use websites and applications. It automatically captures clicks, pageviews, form submissions, and change events, while also supporting custom event…

Read the review →
  1. Zoho AppticsMobile App Analytics Software 9.0Free plan
  2. HeapMobile App Analytics Software 8.7Free plan

Strengths and trade-offs

  • Zoho Apptics — where it wins

    • Free Forever includes funnels, retention, crashes, feedback, and push
    • Supports mobile, web, desktop, and cross-platform applications
    • Connects with Zoho CRM, Zoho Projects, Zoho Desk, and Zendesk

    Where it doesn't

    • Free Forever is limited to one project and five organization users
    • Free Forever caps each project at 10 applications
    • The product may be broader than needed for crash reporting alone

  • Heap — where it wins

    • Automatic capture covers clicks, pageviews, forms, and change events.
    • Free includes funnels, paths, retention, APIs, and six months of history.
    • Supports web, iOS, Android, macOS, Shopify, and broad integrations.

    Where it doesn't

    • Free plan is limited to 10k monthly sessions.
    • Session Replay is an add-on on the Pro plan.
    • Advanced governance and warehouse features require Premier.

More comparisons

All mobile app analytics software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update