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Head-to-head · Ai Sales Tools

Salesforce Sales Cloud vs Fathom

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Salesforce Sales Cloud #2 in Ai Sales Tools 9.0/10 Free plan · 30-day trial Free planFree trial✓ 0 of 3 features Visit Salesforce
Fathom #8 in Ai Sales Tools 8.2/10 Free plan Free plan✓ 0 of 3 features Visit Fathom

Salesforce Sales Cloud leads on 0 checks, Fathom on 1, and 1 is even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSalesforce Sales Cloud · 9.0/10
  • Lowest starting priceFathom · $15/user/mo
  • Free planboth
  • Free trialonly Salesforce Sales Cloud

Salesforce Sales Cloud scores higher on our rubric for ai sales tools: 9.0 against 8.2 out of 10; our editors rank them #2 and #8.

Fathom is cheaper to start at $15/user/mo against $25/user/mo.

Salesforce Sales Cloud is the better fit for teams needing an established sales CRM with AI. Fathom is the better fit for teams needing flexible meeting capture and CRM sync.

  • Salesforce Sales Cloud fits best

    Teams needing an established sales CRM with AI

  • Fathom fits best

    Teams needing flexible meeting capture and CRM sync

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Salesforce Sales Cloud 9.0/10 Visit ↗ Fathom 8.2/10 Visit ↗
At a glance
Editor score 9.0 8.2
Ranking #2 in Ai Sales Tools #8 in Ai Sales Tools
Best for Teams needing an established sales CRM with AI Teams needing flexible meeting capture and CRM sync
Pricing model Free plan + paid Free plan + paid
Starting price $25/user/mo $15/user/mo (best)
Free plan ✓ ✓
Free trial 30 days —
Deployment Cloud, Mobile Cloud, Desktop, Browser extension
Platforms Web, iOS, Android Web, Windows, macOS, Chrome extension
Support Phone, Community, Docs · 24/7 Email, Docs
Integrations 10 integrations 25+ integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Salesforce Sales Cloud 0/3 · Fathom 0/3
CRM sync Not checked yet Not checked yet
Email outreach Not checked yet Not checked yet
Call recording Not checked yet Not checked yet
Specs
Primary workflow Not checked yet Not checked yet
Sales channels Not checked yet Not checked yet
Minimum seats Not checked yet Not checked yet
Our review
Pros
  • Manages leads, accounts, contacts, opportunities, and sales pipelines.
  • AI prioritizes leads and opportunities and syncs email activity on Starter Suite.
  • Free Suite includes mobile access and Gmail or Outlook email integration.
  • Free plan includes unlimited recordings, transcripts, and AI call summaries
  • Bot-free or bot capture, searchable transcripts, and cross-meeting search
  • Business adds CRM field sync, Deal View, coaching metrics, and AI scorecards
Cons
  • Pricing rises from $25 to $100 per user monthly on higher tiers.
  • Pro Suite and above are billed annually, unlike the monthly Starter option.
  • The broad suite may be more than teams seeking only a narrow sales tool need.
  • Focused on meeting capture rather than broader sales workflows
  • Bot-free capture is currently Mac-only
  • Mobile capture is not currently supported
Our verdict

Salesforce Sales Cloud brings lead, account, contact, and opportunity management together with pipeline tracking, forecasting, activity capture, reports, and dashboards. AI features prioritize leads and opportunities, while the Salesforce…

Read the review →

Fathom turns supported online meetings into searchable transcripts, summaries, highlights, and action items. Individuals can start with its free plan, while sales teams may value the CRM synchronization, shared collaboration, and coaching…

Read the review →
  1. Salesforce Sales CloudAi Sales Tools 9.0Free plan · 30-day trial
  2. FathomAi Sales Tools 8.2Free plan

Strengths and trade-offs

  • Salesforce Sales Cloud — where it wins

    • Manages leads, accounts, contacts, opportunities, and sales pipelines.
    • AI prioritizes leads and opportunities and syncs email activity on Starter Suite.
    • Free Suite includes mobile access and Gmail or Outlook email integration.

    Where it doesn't

    • Pricing rises from $25 to $100 per user monthly on higher tiers.
    • Pro Suite and above are billed annually, unlike the monthly Starter option.
    • The broad suite may be more than teams seeking only a narrow sales tool need.

  • Fathom — where it wins

    • Free plan includes unlimited recordings, transcripts, and AI call summaries
    • Bot-free or bot capture, searchable transcripts, and cross-meeting search
    • Business adds CRM field sync, Deal View, coaching metrics, and AI scorecards

    Where it doesn't

    • Focused on meeting capture rather than broader sales workflows
    • Bot-free capture is currently Mac-only
    • Mobile capture is not currently supported
  • Salesforce Sales Cloud9.0/10 · Free plan · 30-day trial

    A broad sales CRM with AI prioritization, mobile access, and plans from $25 per user monthly.

    Visit SalesforceFull verdict →
  • Fathom8.2/10 · Free plan

    A flexible meeting assistant for searchable calls, action items, and CRM updates.

    Visit FathomFull verdict →

More comparisons

All ai sales tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update