Microsoft Clarity vs Smartlook

Microsoft Clarity9.3Visit Smartlook8.3Visit

Higher score Microsoft Clarity #1 in Session Recording Software 9.3/10 Free plan Free plan✓ 0 of 2 features Visit site

vs

Smartlook #8 in Session Recording Software 8.3/10 Free plan · pricing on request Free plan✓ 0 of 2 features Visit Smartlook

• Microsoft Clarity fits best

  Teams wanting free, broad session analytics

• Smartlook fits best

  Teams needing broad integrations across platforms

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Side by side

Feature	Microsoft Clarity 9.3/10 Visit ↗	Smartlook 8.3/10 Visit ↗
At a glance
Editor score	9.3	8.3
Ranking	#1 in Session Recording Software	#8 in Session Recording Software
Best for	Teams wanting free, broad session analytics	Teams needing broad integrations across platforms
Pricing model	Free	Free plan + paid
Starting price	Free	Free plan · pricing on request
Free plan	✓	✓
Free trial	—	—
Deployment	Cloud, Mobile, Browser extension	Cloud, Mobile
Platforms	Web, iOS, Android, Chrome extension	Web, iOS, Android
Support	Email, Docs	Email, Docs
Compliance	GDPR	PCI DSS
Integrations	1 integrations	20 integrations
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features Microsoft Clarity 0/2 · Smartlook 0/2
Mobile app capture	Not checked yet	Not checked yet
Funnel analysis	Not checked yet	Not checked yet
Specs
Monthly session limit	Not checked yet	Not checked yet
Recording retention	Not checked yet	Not checked yet
Privacy controls	Not checked yet	Not checked yet
Friction signals	Not checked yet	Not checked yet
Our review
Pros	Always-on recordings with click, scroll, area, and conversion heatmaps Rage-click, dead-click, AI summaries, and 40+ filtering options Web, iOS, Android, Chrome extension, and Google Analytics support	Covers web, iOS, Android, and API implementations Combines replay, heatmaps, funnels, flows, and crash reports Offers REST API, webhooks, and a wide integration set
Cons	Standard playback retention is limited to 30 days The listed integration is limited to Google Analytics Mobile analytics requires SDKs for Android and iOS apps	No longer accepts new paid subscriptions Standalone platform is scheduled for decommissioning on 30 September 2027 Existing paid subscriptions have separate end dates
Our verdict	Microsoft Clarity is a free behavior analytics product for websites and mobile apps. It is aimed at teams that need to examine user journeys through session recordings, playback, heatmaps, interaction signals, and segmentation without a… Read the review →	Smartlook is a product-analytics platform for websites and mobile applications. It brings together session recordings and replay, click, move, and scroll heatmaps, event tracking, conversion funnels, behavior flows, crash reports, and… Read the review →

Strengths and trade-offs

• Microsoft Clarity — where it wins

  • Always-on recordings with click, scroll, area, and conversion heatmaps
  • Rage-click, dead-click, AI summaries, and 40+ filtering options
  • Web, iOS, Android, Chrome extension, and Google Analytics support

  Where it doesn't

  • Standard playback retention is limited to 30 days
  • The listed integration is limited to Google Analytics
  • Mobile analytics requires SDKs for Android and iOS apps

• Smartlook — where it wins

  • Covers web, iOS, Android, and API implementations
  • Combines replay, heatmaps, funnels, flows, and crash reports
  • Offers REST API, webhooks, and a wide integration set

  Where it doesn't

  • No longer accepts new paid subscriptions
  • Standalone platform is scheduled for decommissioning on 30 September 2027
  • Existing paid subscriptions have separate end dates

• Microsoft Clarity9.3/10 · Free plan

  A broad, free analytics toolkit for understanding web and mobile user behavior.

  Visit siteFull verdict →
• Smartlook8.3/10 · Free plan · pricing on request

  A broad web and mobile analytics suite whose standalone product is being wound down.

  Visit SmartlookFull verdict →