Head-to-head · Session Recording Software
Mouseflow vs Smartlook
Mouseflow leads on 0 checks, Smartlook on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreMouseflow · 8.6/10
- Free planboth
- Free trialonly Mouseflow
Mouseflow scores higher on our rubric for session recording software: 8.6 against 8.3 out of 10; our editors rank them #5 and #8.
Mouseflow is the better fit for teams wanting privacy-focused journey analysis. Smartlook is the better fit for teams needing broad integrations across platforms.
- Mouseflow fits best
Teams wanting privacy-focused journey analysis
- Smartlook fits best
Teams needing broad integrations across platforms
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Side by side
| Feature | Mouseflow 8.6/10 Visit ↗ | Smartlook 8.3/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.6 | 8.3 |
| Ranking | #5 in Session Recording Software | #8 in Session Recording Software |
| Best for | Teams wanting privacy-focused journey analysis | Teams needing broad integrations across platforms |
| Pricing model | Free plan + paid | Free plan + paid |
| Starting price | — | Free plan · pricing on request |
| Free plan | ✓ | ✓ |
| Free trial | 14 days | — |
| Deployment | Cloud | Cloud, Mobile |
| Platforms | Web | Web, iOS, Android |
| Support | Email, Live chat, Phone, Docs · 24/7 | Email, Docs |
| Compliance | SOC 2, ISO 27001, GDPR, HIPAA, PCI DSS, SSO/SAML, 2FA | PCI DSS |
| Integrations | 42+ integrations | 20 integrations |
| Built for | Small business, Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features Mouseflow 0/2 · Smartlook 0/2 | ||
| Mobile app capture | Not checked yet | Not checked yet |
| Funnel analysis | Not checked yet | Not checked yet |
| Specs | ||
| Monthly session limit | Not checked yet | Not checked yet |
| Recording retention | Not checked yet | Not checked yet |
| Privacy controls | Not checked yet | Not checked yet |
| Friction signals | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Mouseflow is a web-based behavior analytics platform for marketing, conversion rate optimization, UX, product, and analytics teams. It records website interactions and organizes them into session replays, heatmaps, funnels, journey… Read the review → |
Smartlook is a product-analytics platform for websites and mobile applications. It brings together session recordings and replay, click, move, and scroll heatmaps, event tracking, conversion funnels, behavior flows, crash reports, and… Read the review → |
Strengths and trade-offs
Mouseflow — where it wins
- Session replay, seven heatmap types, funnels, and journey analytics
- Privacy controls with sensitive-data masking and friction detection
- Free plan, 14-day trial, APIs, exports, and broad integrations
Where it doesn't
- Free and Essential plans support only one website project
- Retention ranges from one to three months on the lower plans
- Paid pricing scales with monthly sessions and reaches 319 per month
Smartlook — where it wins
- Covers web, iOS, Android, and API implementations
- Combines replay, heatmaps, funnels, flows, and crash reports
- Offers REST API, webhooks, and a wide integration set
Where it doesn't
- No longer accepts new paid subscriptions
- Standalone platform is scheduled for decommissioning on 30 September 2027
- Existing paid subscriptions have separate end dates
- Mouseflow8.6/10 · Free plan · 14-day trial
A privacy-focused toolkit for analyzing website journeys, friction, and conversions.
Visit MouseflowFull verdict → - Smartlook8.3/10 · Free plan · pricing on request
A broad web and mobile analytics suite whose standalone product is being wound down.
Visit SmartlookFull verdict →
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All session recording software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update