Head-to-head · Gym Marketing Software
Helios vs LeadFlow
Helios leads on 0 checks, LeadFlow on 0, and 6 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreHelios · 9.3/10
Helios scores higher on our rubric for gym marketing software: 9.3 against 8.6 out of 10; our editors rank them #2 and #8.
Helios is the better fit for gyms focused on lifecycle marketing and attribution. LeadFlow is the better fit for established gyms investing heavily in lead conversion.
- Helios fits best
Gyms focused on lifecycle marketing and attribution
- LeadFlow fits best
Established gyms investing heavily in lead conversion
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Side by side
| Feature | Helios 9.3/10 Visit ↗ | LeadFlow 8.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.3 | 8.6 |
| Ranking | #2 in Gym Marketing Software | #8 in Gym Marketing Software |
| Best for | Gyms focused on lifecycle marketing and attribution | Established gyms investing heavily in lead conversion |
| Pricing model | Paid | Paid |
| Starting price | $89/mo | €499/mo |
| Free plan | — | — |
| Free trial | — | — |
| Support | Email, Docs | |
| Integrations | 8 integrations | 12 integrations |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Helios 4/5 · LeadFlow 4/5 | ||
| Lead capture tools | ✓ | ✓ |
| Automated nurture | ✓ | ✓ |
| Trial booking | Not checked yet | ✓ (best) |
| Lead source tracking | ✓ (best) | Not checked yet |
| Fitness platform links | ✓ | ✓ |
| Specs | ||
| Campaign channels | Multichannel | Multichannel |
| Acquisition reporting | Attribution | Not checked yet |
| Our review | ||
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| Our verdict | Helios is a marketing engagement platform for gyms, boutique fitness studios, multi-location operators, and franchises. It combines customer profiles, unified conversations, automated lifecycle flows, broadcasts, email building, voice… Read the review → |
LeadFlow is a lead follow-up platform for Nordic fitness studios and gyms. It connects Facebook and Instagram lead forms to automated SMS and email responses, booking links, trial-session scheduling, staff notifications, and reporting. Its… Read the review → |
Strengths and trade-offs
Helios — where it wins
- Automates nurture, conversion, no-show recovery, and win-back journeys
- Unifies booking, visit, purchase, ad, call, and form data
- Reports lead sources, conversions, clicks, delivery, and revenue
Where it doesn't
- No free plan is available
- Starter includes only 1 phone number
- Enterprise pricing is custom rather than published
LeadFlow — where it wins
- Automated SMS follow-up within 90 seconds
- Scheduled nurture with trial-session booking links
- Fitness, advertising, CRM, and automation integrations
Where it doesn't
- €499 monthly entry price is high
- Launch supports only 1 location
- Setup fees are charged separately
- Helios9.3/10 · Paid
A paid CRM for gyms that connects lifecycle messaging with acquisition attribution.
Visit HeliosFull verdict → - LeadFlow8.6/10 · Paid
LeadFlow suits established gyms that can justify €499 monthly for lead conversion.
Visit LeadFlowFull verdict →
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All gym marketing software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






