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Head-to-head · Gym Marketing Software

Helios vs GymSales

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Helios #2 in Gym Marketing Software 9.3/10 Paid ✓ 4 of 5 features Visit Helios
GymSales #4 in Gym Marketing Software 9.0/10 Pricing on request ✓ 1 of 5 features Visit GymSales

Helios leads on 0 checks, GymSales on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreHelios · 9.3/10
  • Most featuresHelios · 4 of 5

Helios scores higher on our rubric for gym marketing software: 9.3 against 9.0 out of 10; our editors rank them #2 and #4.

Helios is the better fit for gyms focused on lifecycle marketing and attribution. GymSales is the better fit for multi-location gyms needing sales CRM workflows.

  • Helios fits best

    Gyms focused on lifecycle marketing and attribution

  • GymSales fits best

    Multi-location gyms needing sales CRM workflows

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Side by side

Feature Helios 9.3/10 Visit ↗ GymSales 9.0/10 Visit ↗
At a glance
Editor score 9.3 9.0
Ranking #2 in Gym Marketing Software #4 in Gym Marketing Software
Best for Gyms focused on lifecycle marketing and attribution Multi-location gyms needing sales CRM workflows
Pricing model Paid Paid
Starting price $89/mo Pricing on request
Free plan — Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS Web, Android
Support Email, Docs Email, Phone, Docs
Integrations 8 integrations 16 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Helios 4/5 · GymSales 1/5
Lead capture tools ✓ ✓
Automated nurture ✓ (best) Not checked yet
Trial booking Not checked yet Not checked yet
Lead source tracking ✓ (best) Not checked yet
Fitness platform links ✓ (best) Not checked yet
Specs
Campaign channels Multichannel Not checked yet
Acquisition reporting Attribution Not checked yet
Our review
Pros
  • Automates nurture, conversion, no-show recovery, and win-back journeys
  • Unifies booking, visit, purchase, ad, call, and form data
  • Reports lead sources, conversions, clicks, delivery, and revenue
  • Automates email and SMS follow-ups across sales workflows
  • Connects lead capture with funnels, campaigns, KPIs, and team reporting
  • Integrates with fitness systems including Mindbody, Glofox, and ABC Ignite
Cons
  • No free plan is available
  • Starter includes only 1 phone number
  • Enterprise pricing is custom rather than published
  • Plan pricing and quotas require a demo or sales contact
  • Built for gym sales workflows rather than general-purpose CRM use
  • Phone, SMS, and email activity depends on team process and configuration
Our verdict

Helios is a marketing engagement platform for gyms, boutique fitness studios, multi-location operators, and franchises. It combines customer profiles, unified conversations, automated lifecycle flows, broadcasts, email building, voice…

Read the review →

GymSales is a web-based fitness CRM for gyms, health clubs, and franchises, with a particular fit for multi-location teams managing prospect activity across sites. It combines website lead-capture forms, branded guest sign-in, waiver…

Read the review →
  1. HeliosGym Marketing Software 9.3Paid
  2. GymSalesGym Marketing Software 9.0Pricing on request

Strengths and trade-offs

  • Helios — where it wins

    • Automates nurture, conversion, no-show recovery, and win-back journeys
    • Unifies booking, visit, purchase, ad, call, and form data
    • Reports lead sources, conversions, clicks, delivery, and revenue

    Where it doesn't

    • No free plan is available
    • Starter includes only 1 phone number
    • Enterprise pricing is custom rather than published

  • GymSales — where it wins

    • Automates email and SMS follow-ups across sales workflows
    • Connects lead capture with funnels, campaigns, KPIs, and team reporting
    • Integrates with fitness systems including Mindbody, Glofox, and ABC Ignite

    Where it doesn't

    • Plan pricing and quotas require a demo or sales contact
    • Built for gym sales workflows rather than general-purpose CRM use
    • Phone, SMS, and email activity depends on team process and configuration

More comparisons

All gym marketing software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update