Apollo vs Microsoft Dynamics 365 Sales

Apollo9.1Visit Microsoft Dynamics 365 Sales8.8Visit

Higher score Apollo #1 in Sales Automation 9.1/10 Free plan Free plan✓ 0 of 4 features Visit Apollo

vs

Microsoft Dynamics 365 Sales #6 in Sales Automation 8.8/10 30-day trial Free trial✓ 0 of 4 features Visit Microsoft

• Apollo fits best

  Teams automating prospect discovery and qualification

• Microsoft Dynamics 365 Sales fits best

  Microsoft-centric mid-market and enterprise sales teams

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Side by side

Feature	Apollo 9.1/10 Visit ↗	Microsoft Dynamics 365 Sales 8.8/10 Visit ↗
At a glance
Editor score	9.1	8.8
Ranking	#1 in Sales Automation	#6 in Sales Automation
Best for	Teams automating prospect discovery and qualification	Microsoft-centric mid-market and enterprise sales teams
Pricing model	Free plan + paid	Paid
Starting price	Free plan	$65/user/mo
Free plan	✓ (best)	—
Free trial	—	30 days
Deployment	Cloud, Browser extension	Cloud, Mobile
Platforms	Web, Chrome extension	Web, iOS, Android
Support	Email, Docs, Community	Tickets, Community, Docs
Integrations	200+ integrations	10 integrations
Built for	Small business, Mid-market, Enterprise	Mid-market, Enterprise
Features Apollo 0/4 · Microsoft Dynamics 365 Sales 0/4
Workflow automation	Not checked yet	Not checked yet
Sales sequences	Not checked yet	Not checked yet
Lead routing	Not checked yet	Not checked yet
Email channel	Not checked yet	Not checked yet
Specs
Automation limit	Not checked yet	Not checked yet
Our review
Pros	Search 275+ million verified B2B contacts using detailed filters Combine buying-intent signals with AI research for qualification Connect prospecting workflows with CRM, sales, and marketing tools	Connects sales workflows with Microsoft 365, Exchange, Teams, and Power Platform. Combines lead scoring, conversation intelligence, and Copilot sales agents. Offers forecasting, dashboards, pipeline views, and iOS and Android apps.
Cons	Sales prospecting and engagement focus may exceed simpler team needs API access is limited to Custom plans Paid plan prices and export allowances aren't clear	Professional starts at $65 per user monthly, billed annually. The free offering is a 30-day trial, not a permanent free plan. Premium costs $150 per user monthly, billed annually.
Our verdict	Apollo brings prospect discovery, qualification, and sales engagement together for sales, marketing, and revenue operations teams. Search people and companies by job title, location, company size, industry, and buying intent, then use… Read the review →	Microsoft Dynamics 365 Sales is a cloud CRM for sales organizations managing accounts, contacts, leads, opportunities, quotes, orders, invoices, campaigns, forecasts, and customer interactions. It suits mid-market and enterprise teams that… Read the review →

Strengths and trade-offs

• Apollo — where it wins

  • Search 275+ million verified B2B contacts using detailed filters
  • Combine buying-intent signals with AI research for qualification
  • Connect prospecting workflows with CRM, sales, and marketing tools

  Where it doesn't

  • Sales prospecting and engagement focus may exceed simpler team needs
  • API access is limited to Custom plans
  • Paid plan prices and export allowances aren't clear

• Microsoft Dynamics 365 Sales — where it wins

  • Connects sales workflows with Microsoft 365, Exchange, Teams, and Power Platform.
  • Combines lead scoring, conversation intelligence, and Copilot sales agents.
  • Offers forecasting, dashboards, pipeline views, and iOS and Android apps.

  Where it doesn't

  • Professional starts at $65 per user monthly, billed annually.
  • The free offering is a 30-day trial, not a permanent free plan.
  • Premium costs $150 per user monthly, billed annually.

• Apollo9.1/10 · Free plan

  Find and qualify prospects with contact data, intent signals, and sales workflows.

  Visit ApolloFull verdict →
• Microsoft Dynamics 365 Sales8.8/10 · 30-day trial

  A Microsoft-connected sales CRM with broad automation and AI features, starting at $65 per user monthly.

  Visit MicrosoftFull verdict →