Propertybase
Propertybase: A Salesforce-based real estate CRM for teams managing leads, listings, and deals. Ranked #4 of 248 in Real Estate CRM Software by our editors (9.1/10); pricing: Paid; best for salesforce-centered real estate teams.
At a glance
- Editor score9.1 / 10
- PricingPaid
- Best forSalesforce-centered real estate teams
- Paid from$89/user/mo
- Automated follow-upYes
- Facts checked22 Sep 2026
Where it wins
- Automates lead capture, routing, follow-up, and task creation
- Matches inquiries to listings and tracks deals through milestones
- Includes mobile CRM, email marketing, reporting, and Salesforce dashboards
Where it doesn't
- Starts at USD 89 per user per month
- Website functionality is not included
- Salesforce-centered architecture may not suit standalone CRM buyers
Our verdict on Propertybase
Propertybase is a real estate CRM built on Salesforce for agents, teams, and brokerages. It brings lead capture, routing, contact and listing management, property matching, deal pipelines, email marketing, reporting, and transaction workflows into one system. The product is aimed at organizations coordinating leads, listings, inquiries, offers, commissions, and client relationships across multiple offices or territories. Web, iOS, Android, and API access support teams working across desktop and mobile environments.
Pricing is centered on the Propertybase Salesforce Edition at USD 89 per user per month. The plan includes a Force.com license, lead capture and routing, listing auto-matching, email marketing and property alerts, and mobile CRM for iOS and Android. The paid structure suits teams budgeting for per-user access, while the starting price makes it more appropriate for brokerages with a clear need for Salesforce-based workflows than for small teams seeking a lightweight, standalone CRM. Website functionality is not part of the product offering described here.
Its strongest fit is the Salesforce ecosystem. Salesforce AgentExchange, Salesforce Data Loader, and Salesforce dashboards connect Propertybase with Salesforce-oriented data, reporting, and workflow needs, while Lone Wolf Authentisign supports a transaction-related integration. Core CRM capabilities cover automated follow-up, task creation, agent and team routing, listing matching, contact and offer management, pipeline milestones, CSV imports, and property alerts. Choose Propertybase when Salesforce alignment and real estate workflow breadth are priorities; consider a different CRM when you want a non-Salesforce foundation, included website tools, or a lower-cost entry point.
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Propertybase pricing
All 1 Propertybase plans and prices →
Propertybase fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | $89/user/mo |
| Automated follow-up | Yes |
| Lead routing | Yes |
| Property matching | Yes |
| Website included | Not verified |
| Mobile app | Yes |
| Email marketing | Yes |
| Lead import | Yes |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Compliance & security | SOC 2, GDPR |
| Support | Tickets, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 4,000+ integrations: Salesforce AgentExchange, Lone Wolf Authentisign |
| Pricing | Paid (source) |
| Website | propertybase.lwolf.com |
| Facts checked | 22 Sep 2026 |
Propertybase integrations
Propertybase lists 4,000+ integrations on its own site — the 2 named here are the ones its pages call out.
- Salesforce AgentExchange
- Lone Wolf Authentisign
Alternatives to Propertybase
- Sell.DoA broad real estate CRM for developers that connects lead-to-post-sales workflows.9.4
- RealmA broad real estate CRM with compliance, transactions, websites, and AI assistance.9.3
- MakanifyAn end-to-end real estate CRM with lead automation, inventory, bookings, and partner workflows.9.2
See all Propertybase alternatives →
Propertybase vs the competition
- Propertybase vs Sell.Do
- Propertybase vs Realm
- Propertybase vs Makanify
- Propertybase vs MRI Vault CRM
- Propertybase vs DaeBuild
- Propertybase vs Street.co.uk
Compare Propertybase with any tool side by side →
Also Ranked In
Propertybase is ranked in 2 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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