Best Kantar Profiles Alternatives in 2026
The top Kantar Profiles alternatives are Rakuten Insight, Ipsos SampleOnly and SurveyMonkey: 15 survey panel software our editors would look at instead of Kantar Profiles, in our ranking order.
Kantar Profiles: A managed and DIY survey research service with consumer reach across more than 100 markets. Where it falls short: pricing is contact-sales rather than publicly listed..
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Best forGlobal consumer and B2B sampling with full-service support
A managed global panel and data-collection service for consumer and B2B research.
- B2B panels
- Consumer panels
- Fraud controls
8.2/10★★★★☆Try Rakuten Insight -
Best forEnterprise B2B and consumer sample operations
Ipsos SampleOnly supplies respondent access while clients handle programming, processing and analysis.
- API access
- B2B panels
- Consumer panels
7.7/10★★★★☆Contact Ipsos -
Best forTeams wanting surveys plus an accessible respondent panel
Survey creation, analysis, integrations, and an optional respondent panel in one platform.
- API access
7.6/10★★★★☆Visit SurveyMonkey -
Best forAutomated multi-country sample sourcing and fieldwork
Automated sample sourcing and fieldwork across 130+ countries, with API workflows and measurement tools.
7.1/10★★★★☆Visit Cint -
Best forTeams needing managed consumer and B2B survey fielding
A managed, internationally targeted survey panel with quote-based response pricing.
- B2B panels
- Consumer panels
- Fraud controls
6.8/10★★★☆☆Visit Centiment -
Best forGlobal consumer sample with self-service and managed options
A consumer panel with profile-based targeting and managed, self-service, and API access.
- API access
- Consumer panels
- Fraud controls
6.6/10★★★☆☆Visit Pureprofile -
Best forResearchers recruiting screened study participants
Recruit screened participants for online studies, then manage submissions and rewards.
6.5/10★★★☆☆Visit Prolific -
Best forProbability-based U.S. consumer and household research
A consumer research service for organizations that need probability-based U.S. household samples.
- Consumer panels
- Fraud controls
- Incentive management
6.5/10★★★☆☆Contact NORC -
Best forCommissioned consumer research with managed support
A managed route to consumer respondents for commissioned survey research.
6.3/10★★★☆☆Contact Dynata -
Best forTeams needing custom consumer and B2B sample quality checks
A project-based research partner for consumer and specialist B2B sample.
- API access
- B2B panels
- Consumer panels
6.1/10★★★☆☆Try Paradigm Sample -
Best forBuilding a managed panel with quotas and rewards
A panel-management tool combining recruitment, quotas, rewards, and respondent quality checks.
- Fraud controls
- Incentive management
Free plan · paid from $89/mo (annual) · 15-day trial Our AskField Panel & Portal verdict → Visit AskField6.1/10★★★☆☆Visit AskField -
Best forOrganizations managing their own survey panels
A broad survey and panel platform for organizations running complex, multi-channel studies.
- API access
6.0/10★★★☆☆Visit Voxco -
Best forAutomating multi-source sample marketplace projects
Automates multi-source sample selection, fieldwork controls and quality screening.
6.0/10★★★☆☆Visit PureSpectrum -
Best forHealthcare-professional, patient, and caregiver studies
A managed research service centered on verified healthcare-professional and patient panels.
- B2B panels
- Consumer panels
- Fraud controls
6.0/10★★★☆☆Visit site -
Best forHealthcare research recruiting verified professionals
A specialized, verified clinician panel for quantitative and qualitative healthcare research.
- B2B panels
- Fraud controls
- Incentive management
5.9/10★★★☆☆Visit Sermo
Kantar Profiles Alternatives: Common Questions
What is the best alternative to Kantar Profiles?
Rakuten Insight: #2 in our Survey Panel Software ranking, with an editor score of 8.2 out of 10. A managed global panel and data-collection service for consumer and B2B research.
Is there a free alternative to Kantar Profiles?
Yes. SurveyMonkey, AskField Panel & Portal and Sermo have a free plan or a free tier.
Kantar Profiles vs Each Alternative
| # | Tool | Free plan | Paid from | Panel scope | Consumer panels | B2B panels | Screening workflow | Incentive management | Score |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Kantar Profiles | — | — | Consumer | Yes | — | — | Yes | 9.0 |
| 2 | Rakuten Insight | No | — | Both | Yes | Yes | — | — | 8.2 |
| 3 | Ipsos SampleOnly | No | — | Both | Yes | Yes | — | — | 7.7 |
| 4 | SurveyMonkey | Yes | — | — | — | — | — | — | 7.6 |
| 5 | Cint | No | — | — | — | — | — | — | 7.1 |
| 6 | Centiment Audience Panel | No | — | Both | Yes | Yes | Profile_only | Yes | 6.8 |
| 7 | Pureprofile | — | — | Consumer | Yes | — | Profile_only | Yes | 6.6 |
| 8 | Prolific | No | — | — | — | — | — | — | 6.5 |
| 9 | AmeriSpeak | — | — | Consumer | Yes | No | Profile_only | Yes | 6.5 |
| 10 | Dynata+ | — | — | — | — | — | — | — | 6.3 |
| 11 | Paradigm Sample | — | — | Both | Yes | Yes | — | — | 6.1 |
| 12 | AskField Panel & Portal | Yes | $89/mo | — | — | — | — | Yes | 6.1 |
| 13 | Voxco | No | — | — | — | — | — | — | 6.0 |
| 14 | PureSpectrum | No | — | — | — | — | — | — | 6.0 |
| 15 | M3 Global Research | — | — | Both | Yes | Yes | Profile_only | Yes | 6.0 |
| 16 | Sermo | Yes | — | Business | No | Yes | Profile_only | Yes | 5.9 |
Head-to-Head
- Kantar Profiles vs Rakuten Insight
- Kantar Profiles vs Ipsos SampleOnly
- Kantar Profiles vs SurveyMonkey
- Kantar Profiles vs Cint
- Kantar Profiles vs Centiment Audience Panel
- Kantar Profiles vs Pureprofile
Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
Last updated · How we research and update



