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Hapi Guest Identity (formerly Hapi Guest CRM)

#26 of 27 in Hospitality CRM Software

Hapi Guest Identity (formerly Hapi Guest CRM): A focused identity layer for hotels, not a full hospitality CRM. Ranked #26 of 27 in Hospitality CRM Software by our editors (6.5/10); pricing: Pricing on request; best for hotels needing identity data infrastructure.

6.5/10Editor score
Hapi Guest Identity (formerly Hapi Guest CRM)6.5 Visit Hapi

At a glance

  • Editor score
    6.5 / 10
  • Pricing
    Pricing on request
  • Best for
    Hotels needing identity data infrastructure
  • Reservation sync
    Yes
  • Facts checked
    22 Sep 2026
Hapi Guest Identity (formerly Hapi Guest CRM) screenshot
  • Where it wins

    • Deterministic matching uses verified guest identifiers.
    • Unifies profiles across properties and hotel systems.
    • Open records support API access and cloud export.
  • Where it doesn't

    • Does not provide guest messaging or marketing automation.
    • No built-in loyalty programs, segmentation, or mobile app.
    • Does not write changes back to source systems.

Our verdict on Hapi Guest Identity (formerly Hapi Guest CRM)

Hapi Guest Identity, formerly Hapi Guest CRM, consolidates guest records from hotel properties and connected systems into a single profile. It is designed for hotels that need a dependable identity layer across property-management, dining, spa, loyalty, survey, Wi-Fi, and web activity sources. Matching uses verified identifiers such as email, phone number, or loyalty ID paired with a name, helping create unified records for use across existing hospitality applications.

Its strongest fit is an API-centered ecosystem. Hapi connects with property-management systems, CDP and CRM platforms, loyalty platforms, dining and spa systems, survey tools, Wi-Fi systems, web activity sources, and Salesforce. Hapi Guest Pop can display a resolved guest profile inside an existing application, including a PMS, through a browser extension. Documented field precedence and survivorship rules provide a defined approach to resolving conflicting records, while APIs and cloud export keep guest data portable.

The product has a narrow scope compared with a complete hospitality CRM. It does not provide guest messaging, loyalty programs, marketing automation, guest segmentation, or a mobile app, and it does not write changes back to source systems. Pricing follows a contact-sales model. Hotels should choose Hapi Guest Identity when identity matching, aggregation, profile access, and data portability are the priority. Teams seeking built-in campaigns, messaging, loyalty management, or segmentation should look for a broader hospitality CRM.

Your product? Our editors can test Hapi Guest Identity (formerly Hapi Guest CRM) in depth and publish a review, labelled as paid · from $149/mo →

Hapi Guest Identity (formerly Hapi Guest CRM) pricing

Plans Pricing on request No free plan — trial or paid only. Prices checked 22 Sep 2026.
See plans on stayhapi.com

Hapi Guest Identity (formerly Hapi Guest CRM) fact sheet

Free planNot verified
Paid fromNot verified
Reservation syncYes
Guest messagingNo
Loyalty programsNo
Marketing automationNo
Guest segmentationNo
Mobile appNo
DeploymentCloud, Browser extension
SupportDocs
Built forMid-market, Enterprise (editorial estimate)
Integrations100+ integrations: Property-management systems, Dining systems, Spa systems, Loyalty platforms, Survey tools, Wi-Fi systems … See all →
PricingPricing on request
Websitestayhapi.com
Facts checked22 Sep 2026

Hapi Guest Identity (formerly Hapi Guest CRM) integrations

Hapi Guest Identity (formerly Hapi Guest CRM) lists 100+ integrations on its own site — the 10 named here are the ones its pages call out.

  • Property-management systems
  • Dining systems
  • Spa systems
  • Loyalty platforms
  • Survey tools
  • Wi-Fi systems
  • Web activity sources
  • CDP platforms
  • CRM platforms
  • Salesforce

See all Hapi Guest Identity (formerly Hapi Guest CRM) integrations →

Alternatives to Hapi Guest Identity (formerly Hapi Guest CRM)

See all Hapi Guest Identity (formerly Hapi Guest CRM) alternatives →

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Featured on iTechGuides

Featured on iTechGuides — Hapi Guest Identity (formerly Hapi Guest CRM) 6.5/10

Hapi Guest Identity (formerly Hapi Guest CRM) is listed in our Hospitality CRM Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

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