DriveCentric
DriveCentric: A dealership CRM with AI follow-up, lead routing, multichannel messaging, and DMS integrations. Ranked #5 of 33 in Automotive CRM Software by our editors (7.8/10); pricing: Pricing on request; best for dealerships needing AI and lead-routing depth.
At a glance
- Editor score7.8 / 10
- PricingPricing on request
- Best forDealerships needing AI and lead-routing depth
- DMS integrationYes
- Facts checked20 Sep 2026

Where it wins
- Routes dealership leads and organizes automated follow-up workflows
- Unifies text, calls, email, notes, and video in one customer record
- Connects with major DMS, OEM, credit, and communication systems
Where it doesn't
- Quote-based pricing requires a sales conversation
- Its broad feature set may exceed the needs of smaller operations
- Advanced AI engagement depends on fitting workflows to dealership processes
Our verdict on DriveCentric
DriveCentric is a cloud-based automotive CRM and engagement platform for dealership sales teams, BDCs, managers, franchise groups, and independent dealers. It brings together sales and service pipelines, customer records, lead ingestion, inventory data, reporting, texting, email, calls, video messaging, mobile access, and AI-assisted follow-up. The platform covers core dealership CRM needs while adding lead routing, campaign automation, and live operational visibility.
Pricing is quote-based by dealership rooftop and units sold count. Agreements may be annual or multi-year and are invoiced monthly. This structure is suited to dealerships that want a commercial discussion around their operation rather than a self-serve subscription. The published product details do not separate capabilities into named public tiers, so buyers should evaluate which combination of CRM, AI, integrations, mobile access, reporting, and marketing automation is included in their proposal. DriveCentric is a stronger fit for dealership groups and teams with enough process complexity to benefit from centralized workflows and routing.
Integration breadth is a central part of the platform. DriveCentric connects with Auto/Mate by DealerSocket, Autosoft, CDK Global, DealerBuilt, Dealertrack, Dominion DMS, PBS, Reynolds and Reynolds, Tekion, 700 Credit, CUDL, NCC, and RouteOne. Its web, iOS, Android, and API access support office and mobile workflows, while alerts, task management, pipeline access, and video messaging extend CRM activity beyond the desk. AI agents can support automated lead engagement and follow-up, alongside dashboards, call logs, and CRM reporting. Dealerships seeking lead-routing depth and a broad technology fit should consider DriveCentric; teams wanting a narrowly focused or publicly priced CRM may prefer a simpler alternative.
Your product? Our editors can test DriveCentric in depth and publish a review, labelled as paid · from $149/mo →
DriveCentric pricing
DriveCentric fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| DMS integration | Yes |
| Lead routing | Yes |
| SMS messaging | Yes |
| Workflow automation | Yes |
| Mobile app | Yes |
| Lead source capture | Yes |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Compliance & security | SOC 2, ISO 27001, 2FA |
| Support | Live chat, Phone, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 13 integrations: Auto/Mate by DealerSocket, Autosoft, CDK Global, DealerBuilt, Dealertrack, Dominion DMS … See all → |
| Pricing | Pricing on request (source) |
| Website | drivecentric.com |
| Facts checked | 20 Sep 2026 |
DriveCentric integrations
DriveCentric lists 13 integrations on its own site.
- Auto/Mate by DealerSocket
- Autosoft
- CDK Global
- DealerBuilt
- Dealertrack
- Dominion DMS
- PBS
- Reynolds and Reynolds
- Tekion
- 700 Credit
- CUDL
- NCC
- RouteOne
See all DriveCentric integrations →
Alternatives to DriveCentric
- Salesforce Automotive CloudA broad automotive CRM with powerful tools, high annual per-user pricing, and enterprise scope.9.0
- AutoRaptorA dealership CRM combining lead management, communications, desking, credit, and F&I workflows.8.7
- Dealerweb ShowroomA broad showroom CRM for UK retailers managing leads, finance, profitability and compliance.8.3
See all DriveCentric alternatives →
DriveCentric vs the competition
- DriveCentric vs Salesforce Automotive Cloud
- DriveCentric vs AutoRaptor
- DriveCentric vs Dealerweb Showroom
- DriveCentric vs PBS Systems v10 APEX
- DriveCentric vs Activix CRM
- DriveCentric vs Tekion ARC CRM
Compare DriveCentric with any tool side by side →
Used DriveCentric? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used DriveCentric for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
DriveCentric is listed in our Automotive CRM Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/drivecentric/"><img src="https://www.itechguides.com/best/badge/drivecentric.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update






