DealerClick CRM
Cloud CRM for independent automotive dealerships.
At a glance
- Editor scoreNot yet scored
- PricingPricing on request
- Best forDealerClick DMS users needing basic CRM
- DMS integrationYes
- Facts checked20 Sep 2026
Where it wins
- Lead, customer, and prospect data management for dealership teams
- Automated text and email communication supports follow-up
- Mobile inventory and deal access across web, iOS, and Android
Where it doesn't
- The feature scope is focused on core CRM and dealership workflows
- Social media integrations are optional
- Teams seeking broader CRM workflows may need an alternative
Our verdict on DealerClick CRM
DealerClick CRM is a cloud-based customer relationship management platform for independent automotive dealerships. It is designed for teams managing retail, wholesale, and alternative financing operations, with lead management, customer and prospect data access, automated text and email communication, and mobile access to inventory and deals. The platform runs on the web, iOS, and Android, giving dealership staff access to core customer and operational information across devices.
Its strongest fit is the DealerClick ecosystem. CRM capabilities connect with DealerClick dealership management modules, while listed integrations include KBB, 700Credit, Experian, Equifax, TransUnion, Reynolds & Reynolds, Wolters Kluwer, Bankers System, BPI, Seadra, Fairfax Imaging, DMV Desk, CVR, and Global Payments. That breadth supports dealerships whose workflows already depend on DealerClick and related automotive or financial systems. Automated text and email messaging, plus inventory and deal access on mobile, extend the product beyond a basic contact database.
DealerClick CRM is best suited to dealerships that want essential lead and customer management closely connected to their dealership system. Social media integrations are available as an option, and the stated feature set centers on core CRM, communication, inventory, and deal workflows rather than a broad enterprise CRM scope. Teams with straightforward follow-up needs and a strong DealerClick DMS dependency should find the positioning clear; organizations seeking more extensive CRM workflow controls or a less ecosystem-dependent setup should compare alternatives.
DealerClick CRM pricing
DealerClick CRM fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| DMS integration | Yes |
| Lead routing | Not verified |
| SMS messaging | Yes |
| Workflow automation | Yes |
| Mobile app | Yes |
| Lead source capture | Not verified |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Phone |
| Built for | Small business, Mid-market (editorial estimate) |
| Integrations | 15 integrations: DealerClick DMS, KBB, 700Credit, Experian, Equifax, TransUnion … |
| Pricing | Pricing on request |
| Website | dealerclick.com |
| Facts checked | 20 Sep 2026 |
DealerClick CRM integrations
DealerClick CRM lists 15 integrations on its own site.
- DealerClick DMS
- KBB
- 700Credit
- Experian
- Equifax
- TransUnion
- Reynolds & Reynolds
- Wolters Kluwer
- Bankers System
- BPI
- Seadra
- Fairfax Imaging
- DMV Desk
- CVR
- Global Payments
Alternatives to DealerClick CRM
- Salesforce Automotive CloudA broad automotive CRM with powerful tools, high annual per-user pricing, and enterprise scope.8.3
- AutoRaptorA dealership CRM combining lead management, communications, desking, credit, and F&I workflows.7.0
- Dealerweb ShowroomA broad showroom CRM for UK retailers managing leads, finance, profitability and compliance.—
See all DealerClick CRM alternatives →
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Guides on automotive CRM software
Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
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