Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Best B2B Enrichment Alternatives in 2026

#22 of 31 in Lead Enrichment SoftwareAccount Enrichment Software

The top B2B Enrichment alternatives are Clay, Cleanlist and Surfe: 15 lead enrichment software our editors would look at instead of B2B Enrichment, in our ranking order.

7.1/10Editor score
B2B Enrichment7.1 Visit B2B Enrichment

B2B Enrichment: A high-volume enrichment API with broad B2B data coverage and bulk delivery. Where it falls short: API-only access limits use to teams with technical resources.

Switching from B2B Enrichment? For most lead enrichment software buyers the best B2B Enrichment alternative is Clay, built for teams needing broad, automated enrichment. On a budget, Surfe starts at $39/user/mo, against $99/mo for B2B Enrichment. CompanyEnrich offers the most monthly credits (5000 credits/mo).

Why People Look for a B2B Enrichment Alternative

  • API-only access limits use to teams with technical resources
  • Plans start at $99 per month with no free plan
  • Webhook integrations are available only on the Pro plan
  • No free plan — 9 of the alternatives below have it
  • Paid from $99/mo — Surfe is $39/mo

Quick Picks by What You Need

All 15 B2B Enrichment Alternatives, Ranked

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

  1. Clay

    Best forTeams needing broad, automated enrichment

    • Better than B2B Enrichment:
    • Free plan
    • Editor score 9.4 vs 7.1

    Broad enrichment, waterfall providers, AI research, and workflow automation for revenue teams.

    • Waterfall enrichment
    • API access
    Free plan · 14-day trial Our Clay verdict → Visit Clay
    9.4/10★★★★★
    Visit Clay
  2. Cleanlist

    Best forProspecting teams wanting affordable waterfall enrichment

    • Better than B2B Enrichment:
    • Free plan
    • Paid from: $59/mo vs $99/mo
    • Editor score 9.2 vs 7.1

    Affordable waterfall enrichment with verified contact data, AI qualification, and CRM delivery.

    • Waterfall enrichment
    • Firmographic enrichment
    • API access
    Free plan · 14-day trial Our Cleanlist verdict → Visit Cleanlist
    9.2/10★★★★★
    Visit Cleanlist
  3. Surfe

    Best forCRM-focused teams building prospect lists

    • Better than B2B Enrichment:
    • Free plan
    • Paid from: $39/mo vs $99/mo
    • Editor score 9.0 vs 7.1

    A CRM-focused prospecting platform with search, enrichment, signals, and workflow integrations.

    Free plan Our Surfe verdict → Visit Surfe
    9.0/10★★★★☆
    Visit Surfe
  4. Best forHubSpot users needing deep company enrichment

    • Better than B2B Enrichment:
    • Free plan
    • Editor score 8.9 vs 7.1

    A broad enrichment toolkit with especially strong HubSpot workflows.

    • Technographic enrichment
    • Intent data
    • Firmographic enrichment
    8.9/10★★★★☆
    Visit Enrich CRM
  5. LeadMagic

    Best forTeams needing verified contact and company data

    • Better than B2B Enrichment:
    • Editor score 8.8 vs 7.1

    A paid enrichment platform with broad data coverage, APIs, integrations, and waterfall workflows.

    • Technographic enrichment
    • Intent data
    • Waterfall enrichment
    8.8/10★★★★☆
    Visit LeadMagic
  6. Best forTeams wanting affordable waterfall API enrichment

    • Better than B2B Enrichment:
    • Free plan
    • Paid from: $49/mo vs $99/mo
    • Editor score 8.7 vs 7.1

    Affordable waterfall enrichment with API and MCP access, but no listed integrations.

    • Waterfall enrichment
    • API access
    8.7/10★★★★☆
    Visit TargetWise
  7. Best forCost-conscious teams needing contact waterfalls

    • Better than B2B Enrichment:
    • Editor score 8.6 vs 7.1

    A practical enrichment platform for teams that need multiple contact data paths.

    • Waterfall enrichment
    • API access
    8.6/10★★★★☆
    Visit FullEnrich
  8. Forager

    Best forTeams needing affordable multi-signal enrichment

    • Better than B2B Enrichment:
    • Paid from: $45/mo vs $99/mo
    • Editor score 8.5 vs 7.1

    Affordable multi-signal enrichment with lookups, intent data, waterfalls, APIs, and feeds.

    • Technographic enrichment
    • Intent data
    • Waterfall enrichment
    8.5/10★★★★☆
    Visit Forager
  9. Enrich

    Best forAPI users needing large-scale lead search

    • Better than B2B Enrichment:
    • Paid from: $49/mo vs $99/mo
    • Editor score 8.4 vs 7.1

    A broad lead search and enrichment platform for API-driven prospecting at scale.

    8.4/10★★★★☆
    Visit Enrich
  10. Best forData-heavy teams needing intent and technographics

    • Better than B2B Enrichment:
    • Paid from: $49/mo vs $99/mo
    • Editor score 8.3 vs 7.1

    A large, filter-rich B2B data platform for enrichment, intent, and technographics.

    • Intent data
    • API access
    8.3/10★★★★☆
    Visit Coresignal
  11. Best forAPI teams needing very large people datasets

    • Better than B2B Enrichment:
    • Free plan
    • Editor score 8.2 vs 7.1

    A large, developer-focused data platform with APIs, bulk delivery, and a free entry plan.

    • Intent data
    • API access
    8.2/10★★★★☆
    Try People Data Labs
  12. Best forCompany-focused enrichment with high monthly capacity

    • Better than B2B Enrichment:
    • Paid from: $49/mo vs $99/mo
    • Editor score 8.1 vs 7.1

    High-capacity company enrichment with search, APIs, bulk jobs, and CRM integrations.

    • API access
    8.1/10★★★★☆
    Visit CompanyEnrich
  13. BuiltWith

    Best forTechnology-led account targeting

    • Better than B2B Enrichment:
    • Free plan
    • Editor score 8.0 vs 7.1

    A focused choice for technology-led account targeting, with enrichment and workflow connections.

    • Intent data
    • API access
    8.0/10★★★★☆
    Visit BuiltWith
  14. Best forTeams centered on technographic prospecting

    • Better than B2B Enrichment:
    • Free plan
    • Editor score 7.9 vs 7.1

    A technographic prospecting platform with broad enrichment, but a high paid entry price.

    7.9/10★★★★☆
    Visit Wappalyzer
  15. Best forTeams wanting basic waterfall API enrichment

    • Better than B2B Enrichment:
    • Free plan
    • Paid from: $69/mo vs $99/mo
    • Editor score 7.8 vs 7.1

    A focused enrichment service for teams needing waterfall API workflows.

    • Waterfall enrichment
    • Firmographic enrichment
    • API access
    7.8/10★★★★☆
    Visit Enrichments

B2B Enrichment Alternatives: Common Questions

What is the best alternative to B2B Enrichment?

Clay: #1 in our Lead Enrichment Software ranking, with an editor score of 9.4 out of 10. Broad enrichment, waterfall providers, AI research, and workflow automation for revenue teams.

Is there a free alternative to B2B Enrichment?

Yes. Clay, Cleanlist, Surfe, Enrich CRM and TargetWise have a free plan or a free tier (9 of the 15 alternatives on this page).

What is the cheapest paid alternative to B2B Enrichment?

Of the alternatives here that publish a price, Surfe starts lowest, at $39/user/mo.

Why do people look for B2B Enrichment alternatives?

API-only access limits use to teams with technical resources; Plans start at $99 per month with no free plan; Webhook integrations are available only on the Pro plan.

Which B2B Enrichment alternative has the most monthly credits?

CompanyEnrich, with 5000 credits/mo.

How do I switch from B2B Enrichment?

Export your data from B2B Enrichment (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel B2B Enrichment.

How to Switch from B2B Enrichment

  1. Export your data from B2B Enrichment (most tools have an export in their settings).
  2. Sign up for the alternative; start on its free plan or trial if it has one.
  3. Import your export and set up the integrations your team relies on.
  4. Run both side by side for a short while, then cancel B2B Enrichment.

B2B Enrichment vs Each Alternative

#ToolFree planPaid fromAPI accessMonthly creditsScore
22B2B EnrichmentNo$99/moYes25000 credits/mo7.1
1ClayYes$167/moYes2500 credits/mo9.4
2CleanlistYes$59/moYes1500 credits/mo9.2
3SurfeYes$39/user/mo150 credits/mo9.0
4Enrich CRMYes€29/moYes8.9
5LeadMagicNo$490/yrYes2000 credits/mo8.8
6TargetWiseYes$49/moYes8.7
7FullEnrichNoYes1000 credits/mo8.6
8ForagerNo$45/moYes2250 credits/mo8.5
9EnrichNo$49/mo8.4
10CoresignalNo$49/moYes8.3
11People Data LabsYesYes8.2
12CompanyEnrichNo$49/moYes5000 credits/mo8.1
13BuiltWithYes$144/yrYes8.0
14WappalyzerYes$250/mo7.9
15EnrichmentsYes$69/moYes2000 credits/mo7.8

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update