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Head-to-head · WordPress Live Chat Plugins

tawk.to vs HubSpot Live Chat

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score tawk.to #1 in WordPress Live Chat Plugins 9.3/10 Free plan Free plan✓ 2 of 5 features Visit tawk.to
HubSpot Live Chat #4 in WordPress Live Chat Plugins 9.0/10 Free plan Free plan✓ 0 of 5 features Visit HubSpot

tawk.to leads on 0 checks, HubSpot Live Chat on 0, and 3 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoretawk.to · 9.3/10
  • Free planboth
  • Most featurestawk.to · 2 of 5

tawk.to scores higher on our rubric for wordpress live chat plugins: 9.3 against 9.0 out of 10; our editors rank them #1 and #4.

tawk.to is the better fit for free WordPress chat with room to scale. HubSpot Live Chat is the better fit for teams already using HubSpot CRM.

  • tawk.to fits best

    Free WordPress chat with room to scale

  • HubSpot Live Chat fits best

    Teams already using HubSpot CRM

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Side by side

Feature tawk.to 9.3/10 Visit ↗ HubSpot Live Chat 9.0/10 Visit ↗
At a glance
Editor score 9.3 9.0
Ranking #1 in WordPress Live Chat Plugins #4 in WordPress Live Chat Plugins
Best for Free WordPress chat with room to scale Teams already using HubSpot CRM
Pricing model Free plan + paid Free plan + paid
Starting price $290/yr —
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Desktop, Mobile Cloud, Mobile
Platforms Web, Windows, macOS, iOS, Android Web, iOS, Android
Integrations 13 integrations 3 integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features tawk.to 2/5 · HubSpot Live Chat 0/5
Chatbot support ✓ (best) Not checked yet
Mobile apps Not checked yet Not checked yet
Visitor tracking ✓ (best) Not checked yet
Proactive chat Not checked yet Not checked yet
Chat routing Not checked yet Not checked yet
Specs
Messaging channels Not checked yet Not checked yet
Our review
Pros
  • Free live-agent chat includes visitor monitoring and session tracking
  • Shared inbox, ticketing, knowledge base, and CRM features cover more than chat
  • WordPress, messaging, desktop, and mobile support broaden response options
  • Stores chat history in the HubSpot CRM inbox
  • Routes inquiries and supports team availability hours
  • Agents can reply through the mobile app or Slack
Cons
  • AI chat limits are credit- and agent-based across paid plans
  • Growth and higher plans add recurring costs beyond the free core platform
  • The breadth of CRM, ticketing, and messaging may exceed simple chat needs
  • Free chat includes HubSpot branding
  • Bots are limited on both listed plans
  • Verified integrations center on HubSpot CRM, Messenger, and Slack
Our verdict

For WordPress sites that need live visitor conversations, tawk.to combines a website chat widget with real-time agent chat, visitor monitoring, and session tracking. Its core platform is free, making it relevant to solo operators and small…

Read the review →

HubSpot Live Chat connects website visitors with sales and support teams through a customizable chat widget. Teams can set welcome messages, route inquiries to people or teams, and define availability and operating hours. Its chatbot…

Read the review →
  1. tawk.toWordPress Live Chat Plugins 9.3Free plan
  2. HubSpot Live ChatWordPress Live Chat Plugins 9.0Free plan

Strengths and trade-offs

  • tawk.to — where it wins

    • Free live-agent chat includes visitor monitoring and session tracking
    • Shared inbox, ticketing, knowledge base, and CRM features cover more than chat
    • WordPress, messaging, desktop, and mobile support broaden response options

    Where it doesn't

    • AI chat limits are credit- and agent-based across paid plans
    • Growth and higher plans add recurring costs beyond the free core platform
    • The breadth of CRM, ticketing, and messaging may exceed simple chat needs
  • HubSpot Live Chat — where it wins

    • Stores chat history in the HubSpot CRM inbox
    • Routes inquiries and supports team availability hours
    • Agents can reply through the mobile app or Slack

    Where it doesn't

    • Free chat includes HubSpot branding
    • Bots are limited on both listed plans
    • Verified integrations center on HubSpot CRM, Messenger, and Slack

More options

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update