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Head-to-head · Google Workspace for Marketing Software

Supermetrics vs Adveronix

  • Updated Sep 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Supermetrics #4 in Google Workspace for Marketing Software 7.4/10 From $44/mo (annual) · 14-day trial ✓ 0 of 5 features Visit Supermetrics
Adveronix #7 in Google Workspace for Marketing Software 6.8/10 Free plan · paid from $29/user/mo · 14-day trial Free plan✓ 2 of 5 features Visit Adveronix

Supermetrics leads on 0 checks, Adveronix on 3, and 3 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSupermetrics · 7.4/10
  • Free planonly Adveronix
  • Most featuresAdveronix · 2 of 5

Supermetrics scores higher on our rubric for google workspace for marketing software: 7.4 against 6.8 out of 10; our editors rank them #4 and #7.

Adveronix offers free plan; Supermetrics doesn't. Adveronix offers analytics and reporting; Supermetrics doesn't publish it. Adveronix offers crm sync; Supermetrics doesn't publish it.

Supermetrics is the better fit for teams consolidating marketing data across channels. Adveronix is the better fit for pulling marketing data into Google Sheets.

  • Supermetrics fits best

    Teams consolidating marketing data across channels

  • Adveronix fits best

    Pulling marketing data into Google Sheets

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Supermetrics 7.4/10 Visit ↗ Adveronix 6.8/10 Visit ↗
At a glance
Editor score 7.4 6.8
Ranking #4 in Google Workspace for Marketing Software #7 in Google Workspace for Marketing Software
Best for Teams consolidating marketing data across channels Pulling marketing data into Google Sheets
Pricing model Paid Free plan + paid
Starting price Not published $29/user/mo
Free plan — ✓ (best)
Free trial — —
Free trial length 14 days · no card needed 14 days
Deployment Cloud Cloud, Browser extension
Platforms Web Web
Support Tickets, Live chat, Email · 24/7 Email, Live chat, Docs
Integrations 170+ integrations 13 integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market
Features Supermetrics 0/5 · Adveronix 2/5
Bulk email Not published —
Email automation Not published —
Lead capture forms Not published —
Analytics and reporting Not published ✓ (best)
CRM sync Not published ✓ (best)
Specs
Workspace surfaces Not published Sheets
Contact limit Not published Not published
Our review
Pros
  • Connects marketing, sales, and analytics sources to reporting destinations
  • Schedules syncs and supports custom dashboards and blended metrics
  • Offers 170 integrations, including Google Sheets, Looker Studio, and BigQuery
  • Imports data from advertising, analytics, commerce, and CRM connectors
  • Combines sources, tracks KPIs, and creates reports in Sheets
  • Schedules data refreshes and eligible-plan email reports
Cons
  • No perpetual free plan; the trial lasts 14 days
  • Starter limits use to 3 sources, 1 destination, and 1 user
  • Growth costs $177 per month with annual billing
  • Paid plans start at $29 per user per month
  • Hobby offers basic connectors and manual scheduling
  • It focuses on spreadsheet reporting, not email marketing or lead capture
Our verdict

Supermetrics connects marketing, sales, and analytics sources with spreadsheets, BI tools, data warehouses, APIs, and AI tools. It is aimed at marketers, analysts, agencies, and data teams that need to bring channel data together for…

Read the review →

Adveronix is a Google Sheets add-on that brings marketing data from advertising, analytics, commerce, and CRM connectors into spreadsheets. It is aimed at marketers and teams who use Sheets to combine cross-platform data, track KPIs, and…

Read the review →
  1. SupermetricsGoogle Workspace for Marketing Software 7.4From $44/mo (annual) · 14-day trial
  2. AdveronixGoogle Workspace for Marketing Software 6.8Free plan · paid from $29/user/mo · 14-day trial

Strengths and trade-offs

  • Supermetrics — where it wins

    • Connects marketing, sales, and analytics sources to reporting destinations
    • Schedules syncs and supports custom dashboards and blended metrics
    • Offers 170 integrations, including Google Sheets, Looker Studio, and BigQuery

    Where it doesn't

    • No perpetual free plan; the trial lasts 14 days
    • Starter limits use to 3 sources, 1 destination, and 1 user
    • Growth costs $177 per month with annual billing

  • Adveronix — where it wins

    • Imports data from advertising, analytics, commerce, and CRM connectors
    • Combines sources, tracks KPIs, and creates reports in Sheets
    • Schedules data refreshes and eligible-plan email reports

    Where it doesn't

    • Paid plans start at $29 per user per month
    • Hobby offers basic connectors and manual scheduling
    • It focuses on spreadsheet reporting, not email marketing or lead capture
  • Supermetrics7.4/10 · From $44/mo (annual) · 14-day trial

    A flexible pipeline for cross-channel reporting, with costs that rise as data needs grow.

    Visit SupermetricsFull verdict →
  • Adveronix6.8/10 · Free plan · paid from $29/user/mo · 14-day trial

    A Sheets add-on for combining marketing data and refreshing reports on a schedule.

    Visit AdveronixFull verdict →

More comparisons

All google workspace for marketing software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update