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Head-to-head · Sales Automation

Salesloft vs Zoho CRM

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Salesloft #4 in Sales Automation 8.9/10 Pricing on request ✓ 0 of 4 features Visit Salesloft
Zoho CRM #5 in Sales Automation 8.9/10 Free plan · 15-day trial Free planFree trial✓ 0 of 4 features Visit Zoho CRM

Salesloft leads on 0 checks, Zoho CRM on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Free planonly Zoho CRM
  • Free trialonly Zoho CRM

Salesloft and Zoho CRM score identically on our rubric (8.9 out of 10) for sales automation; Salesloft sits at #4 and Zoho CRM at #5 in our editorial ranking, so the choice comes down to fit.

Salesloft is the better fit for enterprise teams coordinating sales cadences. Zoho CRM is the better fit for teams needing CRM and marketing automation together.

  • Salesloft fits best

    Enterprise teams coordinating sales cadences

  • Zoho CRM fits best

    Teams needing CRM and marketing automation together

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Salesloft 8.9/10 Visit ↗ Zoho CRM 8.9/10 Visit ↗
At a glance
Editor score 8.9 8.9
Ranking #4 in Sales Automation #5 in Sales Automation
Best for Enterprise teams coordinating sales cadences Teams needing CRM and marketing automation together
Pricing model Paid Free plan + paid
Starting price Pricing on request $14/user/mo
Free plan Not checked yet ✓ (best)
Free trial — 15 days
Deployment Cloud, Mobile, Browser extension Cloud, Mobile
Platforms Web Web, iOS, Android
Support Community, Docs Email, Live chat, Phone, Tickets, Community, Docs
Compliance SOC 2, ISO 27001, GDPR, SSO/SAML, 2FA GDPR
Integrations 285+ integrations 1,100+ integrations
Built for Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Salesloft 0/4 · Zoho CRM 0/4
Workflow automation Not checked yet Not checked yet
Sales sequences Not checked yet Not checked yet
Lead routing Not checked yet Not checked yet
Email channel Not checked yet Not checked yet
Specs
Automation limit Not checked yet Not checked yet
Our review
Pros
  • Combines email, phone, and social steps in multichannel cadences
  • Automates CRM updates and follow-up actions
  • Adds conversation analysis, deal management, and forecasting
  • Manages leads, contacts, accounts, deals, and multi-stage sales pipelines
  • Combines workflow automation with campaigns, segmentation, and lead nurturing
  • Offers Zia insights, mobile access with offline updates, and 1,100 integrations
Cons
  • Pricing requires contacting sales
  • The broad workflow may exceed the needs of teams focused only on outreach
  • Support channels listed are community and documentation
  • The free plan is limited to up to 3 users
  • Standard starts at $14 per user monthly with annual billing, versus $20 monthly
  • Higher-tier pricing rises to $23–$50 per user monthly depending on plan and billing
Our verdict

Salesloft brings sales outreach, deal workflows, and revenue visibility into a cloud-based platform for representatives, managers, revenue operations teams, and sales leaders. Teams can build multichannel cadences across email, phone, and…

Read the review →

Zoho CRM brings sales records, pipeline management, communications, and marketing activity into one cloud-based system. It is aimed at sales teams and customer-facing organizations, with stated fit spanning solo users through enterprise…

Read the review →
  1. SalesloftSales Automation 8.9Pricing on request
  2. Zoho CRMSales Automation 8.9Free plan · 15-day trial

Strengths and trade-offs

  • Salesloft — where it wins

    • Combines email, phone, and social steps in multichannel cadences
    • Automates CRM updates and follow-up actions
    • Adds conversation analysis, deal management, and forecasting

    Where it doesn't

    • Pricing requires contacting sales
    • The broad workflow may exceed the needs of teams focused only on outreach
    • Support channels listed are community and documentation

  • Zoho CRM — where it wins

    • Manages leads, contacts, accounts, deals, and multi-stage sales pipelines
    • Combines workflow automation with campaigns, segmentation, and lead nurturing
    • Offers Zia insights, mobile access with offline updates, and 1,100 integrations

    Where it doesn't

    • The free plan is limited to up to 3 users
    • Standard starts at $14 per user monthly with annual billing, versus $20 monthly
    • Higher-tier pricing rises to $23–$50 per user monthly depending on plan and billing
  • Salesloft8.9/10 · Pricing on request

    A broad sales engagement platform for teams coordinating cadences and CRM workflows.

    Visit SalesloftFull verdict →
  • Zoho CRM8.9/10 · Free plan · 15-day trial

    A broad CRM for teams combining sales workflows with campaigns and lead nurturing.

    Visit Zoho CRMFull verdict →

More comparisons

All sales automation comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update