Head-to-head · Education CRM Software
Salesforce Education Cloud vs Meritto Education CRM
Salesforce Education Cloud leads on 0 checks, Meritto Education CRM on 0, and 7 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreSalesforce Education Cloud · 9.3/10
- Free trialonly Salesforce Education Cloud
- Most featuresSalesforce Education Cloud · 6 of 6
Salesforce Education Cloud scores higher on our rubric for education crm software: 9.3 against 8.6 out of 10; our editors rank them #1 and #4.
Salesforce Education Cloud is the better fit for teams wanting enterprise automation and AI. Meritto Education CRM is the better fit for growing institutions wanting affordable breadth.
- Salesforce Education Cloud fits best
Teams wanting enterprise automation and AI
- Meritto Education CRM fits best
Growing institutions wanting affordable breadth
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Side by side
| Feature | Salesforce Education Cloud 9.3/10 Visit ↗ | Meritto Education CRM 8.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.3 | 8.6 |
| Ranking | #1 in Education CRM Software | #4 in Education CRM Software |
| Best for | Teams wanting enterprise automation and AI | Growing institutions wanting affordable breadth |
| Pricing model | Paid | Paid |
| Starting price | $87/user/mo | $8,000/yr |
| Free plan | — | — |
| Free trial | 30 days | — |
| Deployment | Cloud | Cloud, Mobile |
| Platforms | Web | Web |
| Support | Community, Docs | Tickets, Community, Docs |
| Compliance | SOC 2, ISO 27001, GDPR, HIPAA, PCI DSS | SOC 2, ISO 27001, GDPR, SSO/SAML, 2FA |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Salesforce Education Cloud 6/6 · Meritto Education CRM 5/6 | ||
| Application management | ✓ | ✓ |
| Admissions workflows | ✓ | ✓ |
| Marketing automation | ✓ | ✓ |
| Event management | ✓ (best) | Not checked yet |
| SMS messaging | ✓ | ✓ |
| Student portal | ✓ | ✓ |
| Our review | ||
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| Our verdict | Salesforce Education Cloud is a cloud CRM for educational institutions managing recruitment, admissions, academic operations, student success, student financials, and advancement. It is designed for teams that need one system for applicant… Read the review → |
Meritto Education CRM is built for universities, colleges, schools, coaching institutes, EdTech companies, and education consultants managing prospective-student journeys. It brings enquiry capture, centralized records, lead distribution,… Read the review → |
Strengths and trade-offs
Salesforce Education Cloud — where it wins
- Applicant portals, forms, document review, and admissions tracking
- Marketing, onboarding, workflow automation, analytics, and AI assistance
- Plans cover learner lifecycle, departments, service, sales, and support needs
Where it doesn't
- Starting price is $87 per user per month with annual billing
- For-profit pricing requires a separate pricing guide and sales contact
- Web-only access may not suit teams needing other platform options
Meritto Education CRM — where it wins
- Combines lead management, applications, and admissions workflows
- Supports email, SMS, WhatsApp, voice, and AI conversations
- Connects with ERP, SIS, LMS, exam, and payment systems
Where it doesn't
- No free plan is available
- Plans use annual billing
- SMS is an add-on
- Salesforce Education Cloud9.3/10 · 30-day trial
A broad education CRM for teams that need automation, AI, and learner-lifecycle workflows.
Visit SalesforceFull verdict → - Meritto Education CRM8.6/10 · Paid
A broad education CRM covering recruitment, applications, communications, and admissions.
Visit MerittoFull verdict →
More comparisons
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- Salesforce Education Cloud vs Finalsite Enrollment
- Salesforce Education Cloud vs Full Fabric
- Blackbaud Enrollment Management System vs Meritto Education CRM
- Slate vs Meritto Education CRM
All education CRM software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update