Head-to-head · Sales Force Automation Software
Microsoft Dynamics 365 Sales vs Close
Microsoft Dynamics 365 Sales leads on 0 checks, Close on 1, and 2 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreMicrosoft Dynamics 365 Sales · 9.2/10
- Lowest starting priceClose · $9/user/mo
- Free trialboth
Microsoft Dynamics 365 Sales scores higher on our rubric for sales force automation software: 9.2 against 8.8 out of 10; our editors rank them #3 and #7.
Close is cheaper to start at $9/user/mo against $65/user/mo.
Microsoft Dynamics 365 Sales is the better fit for mid-market and enterprise Microsoft-centric teams. Close is the better fit for small teams prioritizing calling and follow-up.
- Microsoft Dynamics 365 Sales fits best
Mid-market and enterprise Microsoft-centric teams
- Close fits best
Small teams prioritizing calling and follow-up
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Side by side
| Feature | Microsoft Dynamics 365 Sales 9.2/10 Visit ↗ | Close 8.8/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.2 | 8.8 |
| Ranking | #3 in Sales Force Automation Software | #7 in Sales Force Automation Software |
| Best for | Mid-market and enterprise Microsoft-centric teams | Small teams prioritizing calling and follow-up |
| Pricing model | Paid | Paid |
| Starting price | $65/user/mo | $9/user/mo (best) |
| Free plan | — | — |
| Free trial | 30 days | 14 days |
| Free trial length | 30 days | 14 days · no card needed |
| Deployment | Cloud, Mobile | Cloud, Desktop, Mobile |
| Platforms | Web, iOS, Android | Web, Windows, macOS, iOS, Android |
| Support | Tickets, Community, Docs | Email, Phone, Community, Docs |
| Integrations | 10 integrations | 100+ integrations |
| Built for | Mid-market, Enterprise | Solo, Small business, Mid-market |
| Features Microsoft Dynamics 365 Sales 1/6 · Close 1/6 | ||
| Lead & contact management | Not checked yet | Not checked yet |
| Pipeline management | Not checked yet | Not checked yet |
| Workflow automation | Not checked yet | Not checked yet |
| Sales forecasting | Not checked yet | Not checked yet |
| Mobile app | ✓ | ✓ |
| Custom reports | Not checked yet | Not checked yet |
| Our review | ||
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| Our verdict | Microsoft Dynamics 365 Sales is a cloud CRM for sales organizations managing accounts, contacts, leads, opportunities and customer interactions. It suits mid-market and enterprise teams, particularly those working in Microsoft 365, that… Read the review → |
Close brings lead and contact management, opportunity pipelines, email synchronization, calling and SMS into a sales CRM for solo operators and teams. Its mix is especially relevant to small sales groups that handle prospect conversations… Read the review → |
Strengths and trade-offs
Microsoft Dynamics 365 Sales — where it wins
- Combines account, lead and opportunity management with visual pipeline views
- Supports forecasting, dashboards, predictive scoring and conversation intelligence
- Connects with Microsoft 365, Exchange, Teams, Power BI and Dataverse
Where it doesn't
- Starts at $65 per user per month with annual billing
- AI, advanced customization and agentic capabilities require higher tiers
- No permanent free plan; the free offering is a 30-day trial
Close — where it wins
- Built-in calling and SMS sit alongside lead management and opportunity pipelines.
- Gmail and Microsoft accounts support two-way email synchronization.
- Growth adds automated workflows, a power dialer and bulk email.
Where it doesn't
- There is no free plan; access starts with a 14-day free trial.
- Solo is limited to 10,000 leads and three connected email accounts.
- Telephony usage and AI credits may be billed separately.
- Microsoft Dynamics 365 Sales9.2/10 · 30-day trial
A Microsoft-centric sales CRM with pipeline, forecasting and AI features across paid tiers.
Visit MicrosoftFull verdict → - Close8.8/10 · 14-day trial
A calling-focused CRM that pairs sales pipelines with email sync, SMS and follow-up workflows.
Visit CloseFull verdict →
More comparisons
All sales force automation software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update