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Head-to-head · Behavior Analytics

Microsoft Clarity vs Contentsquare

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Microsoft Clarity #4 in Behavior Analytics 9.0/10 Free plan Free plan✓ 0 of 6 features Visit site
Contentsquare #5 in Behavior Analytics 8.9/10 Free plan · 15-day trial Free planFree trial✓ 0 of 6 features Visit Contentsquare

Microsoft Clarity leads on 0 checks, Contentsquare on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMicrosoft Clarity · 9.0/10
  • Free planboth
  • Free trialonly Contentsquare

Microsoft Clarity scores higher on our rubric for behavior analytics: 9.0 against 8.9 out of 10; our editors rank them #4 and #5.

Microsoft Clarity is the better fit for teams wanting free session insights and heatmaps. Contentsquare is the better fit for organizations combining journey analytics and replay.

  • Microsoft Clarity fits best

    Teams wanting free session insights and heatmaps

  • Contentsquare fits best

    Organizations combining journey analytics and replay

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Microsoft Clarity 9.0/10 Visit ↗ Contentsquare 8.9/10 Visit ↗
At a glance
Editor score 9.0 8.9
Ranking #4 in Behavior Analytics #5 in Behavior Analytics
Best for Teams wanting free session insights and heatmaps Organizations combining journey analytics and replay
Pricing model Free Free plan + paid
Starting price Free —
Free plan ✓ ✓
Free trial — 15 days
Deployment Cloud, Mobile, Browser extension Cloud, Mobile
Platforms Web, iOS, Android, Chrome extension Web, iOS, Android
Support Email, Docs Tickets, Community, Docs · 24/7
Compliance GDPR SOC 2, ISO 27001, GDPR, HIPAA, PCI DSS, SSO/SAML, 2FA
Integrations 1 integrations 100+ integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Microsoft Clarity 0/6 · Contentsquare 0/6
Session replay Not checked yet Not checked yet
Heatmaps Not checked yet Not checked yet
Funnels Not checked yet Not checked yet
Cohort analysis Not checked yet Not checked yet
Retention analysis Not checked yet Not checked yet
Automatic event capture Not checked yet Not checked yet
Our review
Pros
  • Session recordings pair with click, scroll, area and conversion heatmaps
  • Rage- and dead-click signals plus 40+ filters help segment behavior
  • Mobile app analytics and a Chrome extension extend beyond web projects
  • Combines funnels, journeys, heatmaps, and session replay
  • Tracks ecommerce transactions, conversions, and revenue attribution
  • Offers web, iOS, Android, API, integrations, and data export
Cons
  • Recordings have 30-day standard playback retention
  • Google Analytics is the only listed analytics integration
  • No paid tier is available for teams seeking a paid-plan option
  • Free plan is capped at 10k monthly sessions
  • Free plan includes 7 months of data access
  • Paid plan prices require contacting sales
Our verdict

Microsoft Clarity gives website and mobile app teams a free way to examine how people navigate and interact with their products. Its recordings show user journeys, while heatmaps visualize clicks, scrolling, attention, areas and…

Read the review →

Contentsquare brings web analytics, journey analysis, conversion funnels, heatmaps, session replay, and ecommerce tracking into one platform for organizations examining how people interact with websites and mobile apps. Its measures cover…

Read the review →
  1. Microsoft ClarityBehavior Analytics 9.0Free plan
  2. ContentsquareBehavior Analytics 8.9Free plan · 15-day trial

Strengths and trade-offs

  • Microsoft Clarity — where it wins

    • Session recordings pair with click, scroll, area and conversion heatmaps
    • Rage- and dead-click signals plus 40+ filters help segment behavior
    • Mobile app analytics and a Chrome extension extend beyond web projects

    Where it doesn't

    • Recordings have 30-day standard playback retention
    • Google Analytics is the only listed analytics integration
    • No paid tier is available for teams seeking a paid-plan option

  • Contentsquare — where it wins

    • Combines funnels, journeys, heatmaps, and session replay
    • Tracks ecommerce transactions, conversions, and revenue attribution
    • Offers web, iOS, Android, API, integrations, and data export

    Where it doesn't

    • Free plan is capped at 10k monthly sessions
    • Free plan includes 7 months of data access
    • Paid plan prices require contacting sales
  • Microsoft Clarity9.0/10 · Free plan

    A free way to review user journeys, heatmaps and interaction signals across web and mobile.

    Visit siteFull verdict →
  • Contentsquare8.9/10 · Free plan · 15-day trial

    Combines journeys, funnels, heatmaps, replay, and ecommerce analytics across web and mobile.

    Visit ContentsquareFull verdict →

More comparisons

All behavior analytics comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update