Hyros vs Northbeam

Hyros8.3Visit Northbeam8.1Visit

Higher score Hyros #6 in Ad Analytics 8.3/10 Paid ✓ 0 of 1 features Visit Hyros

vs

Northbeam #8 in Ad Analytics 8.1/10 Paid ✓ 0 of 1 features Visit Northbeam

• Hyros fits best

  Performance marketers tracking revenue across channels

• Northbeam fits best

  Larger ecommerce teams combining attribution and planning

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature	Hyros 8.3/10 Visit ↗	Northbeam 8.1/10 Visit ↗
At a glance
Editor score	8.3	8.1
Ranking	#6 in Ad Analytics	#8 in Ad Analytics
Best for	Performance marketers tracking revenue across channels	Larger ecommerce teams combining attribution and planning
Pricing model	Paid	Paid
Starting price	$69/mo	—
Free plan	—	—
Free trial	—	—
Deployment	Cloud, Mobile	Cloud
Platforms	Web, iOS, Android	Web
Support	Email, Community, Docs	Email, Tickets, Docs
Compliance	SOC 2, GDPR, SSO/SAML	SOC 2, GDPR
Integrations	70+ integrations	7 integrations
Built for	Small business, Mid-market, Enterprise	Mid-market, Enterprise
Features Hyros 0/1 · Northbeam 0/1
CRM integrations	Not checked yet	Not checked yet
Specs
Ad platforms supported	Not checked yet	Not checked yet
Attribution models	Custom	Not checked yet
Data refresh	Not checked yet	Not checked yet
Data export	Not checked yet	Not checked yet
Paid channels	Not checked yet	Not checked yet
Our review
Pros	Tracks first-party and server-side ad interactions through to revenue and LTV Custom multi-touch models include repeat sales and offline conversions Sends conversion feedback to Meta and Google for ad optimization	Combines first-party attribution with media-mix modeling and forecasting Measures incrementality and deterministic view-through attribution Offers dashboards plus order, spend, and export APIs
Cons	The $69/month plan covers up to $5k in tracked monthly revenue Pricing varies with tracked revenue Its 70 integrations may be limiting for teams needing a wider connector catalog	Starter begins at $1,500 per month, with no free plan Professional is $3,500 per month; pricing can vary with data volume Seven listed integrations limit out-of-the-box platform breadth
Our verdict	Hyros connects advertising interactions with leads, purchases, repeat sales, and revenue. It is designed for SaaS companies, ecommerce brands, agencies, course businesses, and call-based businesses that need to trace performance across… Read the review →	Northbeam brings attribution and planning tools together for ecommerce and direct-to-consumer businesses. Its first-party multi-touch attribution connects marketing touchpoints with revenue, while media-mix modeling, budget forecasting,… Read the review →

Strengths and trade-offs

• Hyros — where it wins

  • Tracks first-party and server-side ad interactions through to revenue and LTV
  • Custom multi-touch models include repeat sales and offline conversions
  • Sends conversion feedback to Meta and Google for ad optimization

  Where it doesn't

  • The $69/month plan covers up to $5k in tracked monthly revenue
  • Pricing varies with tracked revenue
  • Its 70 integrations may be limiting for teams needing a wider connector catalog

• Northbeam — where it wins

  • Combines first-party attribution with media-mix modeling and forecasting
  • Measures incrementality and deterministic view-through attribution
  • Offers dashboards plus order, spend, and export APIs

  Where it doesn't

  • Starter begins at $1,500 per month, with no free plan
  • Professional is $3,500 per month; pricing can vary with data volume
  • Seven listed integrations limit out-of-the-box platform breadth

• Hyros8.3/10 · Paid

  Connect ad interactions to revenue with multi-touch and offline attribution.

  Visit HyrosFull verdict →
• Northbeam8.1/10 · Paid

  Multi-touch attribution, media-mix modeling, and forecasting for ecommerce teams.

  Visit NorthbeamFull verdict →