D&B Hoovers vs HG Insights

D&B Hoovers9.2Visit HG Insights8.9Visit

Higher score D&B Hoovers #2 in Company Databases 9.2/10 Paid ✓ 1 of 4 features Visit D&B Hoovers

vs

HG Insights #4 in Company Databases 8.9/10 Pricing on request ✓ 1 of 4 features Visit HG Insights

• D&B Hoovers fits best

  Broad, mature B2B prospecting databases

• HG Insights fits best

  Market intelligence and account planning

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Side by side

Feature	D&B Hoovers 9.2/10 Visit ↗	HG Insights 8.9/10 Visit ↗
At a glance
Editor score	9.2	8.9
Ranking	#2 in Company Databases	#4 in Company Databases
Best for	Broad, mature B2B prospecting databases	Market intelligence and account planning
Pricing model	Paid	Paid
Starting price	$529/yr	—
Free plan	—	—
Free trial	—	—
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Live chat, Phone, Docs	Email, Docs
Integrations	4 integrations	11 integrations
Built for	Small business, Mid-market, Enterprise	Mid-market, Enterprise
Features D&B Hoovers 1/4 · HG Insights 1/4
Advanced filters	Not checked yet	Not checked yet
Technographic data	Not checked yet	Not checked yet
Intent signals	Not checked yet	Not checked yet
API access	✓	✓
Specs
Company records	Not checked yet	Not checked yet
Monthly export limit	Not checked yet	Not checked yet
Our review
Pros	520M-company database with direct dials and contact data Buyer intent, technographics, alerts, and AI prospect scoring Web, API, CRM integration, and dynamic SmartLists	Combines 200M companies with direct dials, intent, and technographics Supports market sizing, hierarchy, spend, contracts, and competitive analysis Connects through Salesforce, HubSpot, Snowflake, and APIs
Cons	No free plan; access is paid Entry plans use limited company and contact credits The Essentials plans are credit-based rather than unlimited	Pricing is consumption-based and requires contact with the vendor There is no free or trial plan Its broad scope may exceed the needs of narrow database use cases
Our verdict	D&B Hoovers is a B2B sales intelligence platform from Dun & Bradstreet for sales and marketing teams that need company and contact research, targeted list building, and prospect prioritization. Its published category specifications… Read the review →	HG Insights is a B2B revenue intelligence platform for technology companies and organizations selling complex products and services. It brings together company, contact, technology-install, IT-spend, contract, buying-center, and… Read the review →

Strengths and trade-offs

• D&B Hoovers — where it wins

  • 520M-company database with direct dials and contact data
  • Buyer intent, technographics, alerts, and AI prospect scoring
  • Web, API, CRM integration, and dynamic SmartLists

  Where it doesn't

  • No free plan; access is paid
  • Entry plans use limited company and contact credits
  • The Essentials plans are credit-based rather than unlimited

• HG Insights — where it wins

  • Combines 200M companies with direct dials, intent, and technographics
  • Supports market sizing, hierarchy, spend, contracts, and competitive analysis
  • Connects through Salesforce, HubSpot, Snowflake, and APIs

  Where it doesn't

  • Pricing is consumption-based and requires contact with the vendor
  • There is no free or trial plan
  • Its broad scope may exceed the needs of narrow database use cases

• D&B Hoovers9.2/10 · Paid

  A mature B2B database combining company data, intent signals, and AI prospecting tools.

  Visit D&B HooversFull verdict →
• HG Insights8.9/10 · Pricing on request

  A deep company intelligence platform for market sizing, account planning, and revenue workflows.

  Visit HG InsightsFull verdict →