Tobii Pro Lab
Tobii Pro Lab: A broad Windows toolkit for designing, recording, analyzing, and exporting eye-tracking research. Ranked #1 of 27 in Eye Tracking Software by our editors (9.4/10); pricing: Pricing on request · 30-day trial; best for full-featured professional eye-tracking research.
At a glance
- Editor score9.4 / 10
- PricingPricing on request · 30-day trial
- Best forFull-featured professional eye-tracking research
- Free planNo
- Input methodHybrid
- Facts checked22 Sep 2026
Where it wins
- Covers experiment design, recording, calibration, analysis, visualization, and export.
- Supports screen-based, wearable, and webcam-based distributed online studies.
- Synchronizes eye-tracking with EEG, GSR, ECG, fNIRS, and biometric data.
Where it doesn't
- Commercial licensing requires contacting Tobii for pricing.
- Runs on Windows 11 64-bit Professional or Enterprise.
- Its broad research scope may exceed the needs of simple studies.
Our verdict on Tobii Pro Lab
Tobii Pro Lab is desktop research software for behavioral researchers running eye-tracking studies with Tobii Pro hardware or webcam-based distributed online projects. It supports screen, advanced screen, glasses, scene-camera, external-presenter, and distributed-online study types. Its audience includes cognitive and psychological researchers, human factors teams, education researchers, consumer researchers, and academic or institutional research groups that need a complete workflow from stimulus presentation through analysis and export.
The published licensing approach includes perpetual and subscription options, with prospects directed to Tobii's sales team. A 30-day trial is available, but there is no permanent free plan. The software is designed for Windows 11 64-bit Professional or Enterprise, so platform fit is an important purchase consideration. Hardware and ecosystem support is broad: compatible screen-based and wearable eye trackers are supported, while integrations include Brain Products, Bitbrain, ANT Neuro, MindWare Technologies, EEG, GSR, ECG, fNIRS, and third-party presentation software.
Its standout strength is the depth of the research workflow. Researchers can build stimuli using images, audio, video, text, web pages, and screen recordings; apply randomization and multiple advancement triggers; and use infant or non-human-primate calibration modes. Analysis includes fixation, saccade, blink, gaze, and area-of-interest metrics, alongside heatmaps, color-coded gaze plots, and dynamic visualizations. Multimodal synchronization and PLOF 2.0 export add value for complex studies. Choose Tobii Pro Lab when breadth, specialized calibration, and multimodal research matter. A simpler tool may suit teams that need only basic gaze recording or a less specialized workflow.
Your product? Our editors can test Tobii Pro Lab in depth and publish a review, labelled as paid · from $149/mo →
Tobii Pro Lab pricing
Tobii Pro Lab fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Input method | Hybrid |
| Study mode | Both |
| Participant limit | Not verified |
| Gaze visualizations | heatmaps, color-coded gaze plots, dynamic visualizations |
| Export formats | PLOF 2.0; raw and pre-calculated metric data |
| Supported platforms | Windows 11 64-bit Professional or Enterprise |
| Free trial | 30 days |
| Deployment | Desktop |
| Platforms | Windows |
| Support | Tickets |
| Built for | Mid-market, Enterprise (editorial estimate) |
| Integrations | 9 integrations: Brain Products, Bitbrain, ANT Neuro, MindWare Technologies, EEG, GSR … |
| Pricing | Pricing on request · 30-day trial |
| Website | tobii.com |
| Facts checked | 22 Sep 2026 |
Tobii Pro Lab integrations
Tobii Pro Lab lists 9 integrations on its own site.
- Brain Products
- Bitbrain
- ANT Neuro
- MindWare Technologies
- EEG
- GSR
- ECG
- fNIRS
- third-party presentation software
Alternatives to Tobii Pro Lab
- SR Research Data ViewerA deep EyeLink analysis workspace for research teams on Windows, macOS, or Linux.9.1
- LabvancedA flexible choice for affordable remote and in-lab eye-tracking studies.9.0
- EyeWorksA mature live-study suite for researchers needing detailed gaze analysis and reporting.8.8
See all Tobii Pro Lab alternatives →
Tobii Pro Lab vs the competition
- Tobii Pro Lab vs SR Research Data Viewer
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- Tobii Pro Lab vs Dikablis D-Lab
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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