RetentionX
RetentionX: A broad ecommerce analytics suite for brands focused on retention, LTV, and profitability. Ranked #6 of 45 in Ecommerce Analytics Software by our editors (8.4/10); pricing: 30-day trial; best for customer-centric brands needing profitability analytics.
At a glance
- Editor score8.4 / 10
- Pricing30-day trial
- Best forCustomer-centric brands needing profitability analytics
- Free planNo
- Paid from$49/mo
- Marketing attributionYes
- Facts checked20 Sep 2026
Where it wins
- Combines cohorts, LTV, segmentation, attribution, and profitability reporting
- Includes identity resolution, churn prediction, and workflow activation
- Connects with ecommerce, marketing, support, and subscription tools
Where it doesn't
- Direct storefront connections focus on Shopify and BigCommerce
- Data refresh is daily rather than continuous
- Advanced capabilities require higher-priced plans
Our verdict on RetentionX
RetentionX is a web-based ecommerce analytics and integrated growth platform for ecommerce teams, marketers, founders, and consumer brands. It brings customer and product analytics, cohort and retention analysis, lifetime-value analysis, segmentation, marketing attribution, profitability reporting, identity resolution, predictive modeling, and automated workflows into one system. It is particularly suited to brands that need to connect customer behavior with contribution margin and retention decisions rather than review storefront metrics in isolation.
The plan structure scales from core analysis to advanced intelligence. Starter costs $49 per month and includes advanced insights and reports, segmentation, and select automations. Core costs $149 per month and adds RX Identity, marketing intelligence, more automations, and increased segmentation and audience limits. Growth costs $249 per month and adds AI predictive modeling, higher limits, and dedicated Slack support. A 30-day free trial is available, and all listed plans are billed monthly. The pricing makes Starter the entry point for brands validating a broader analytics workflow, while Core and Growth are aimed at teams needing expanded audiences, identity capabilities, or predictive analysis.
RetentionX’s ecosystem includes Shopify and BigCommerce, with scheduled data imports available from other ecommerce systems. It also connects with Google Ads, Meta Ads, TikTok, Pinterest, Snapchat, Klaviyo, Mailchimp, ActiveCampaign, Attentive, Zendesk, Gorgias, Recharge, and Google Analytics. Its web and API access support analysis and activation across marketing, service, subscription, and advertising workflows. Daily data refresh suits recurring planning and reporting, but teams needing broader native storefront coverage or continuously refreshed data may prefer a more specialized alternative. Choose RetentionX for customer-centric profitability and retention analysis; look elsewhere if storefront breadth or real-time data is the primary requirement.
Your product? Our editors can test RetentionX in depth and publish a review, labelled as paid · from $149/mo →
RetentionX pricing
All 3 RetentionX plans and prices →
RetentionX fact sheet
| Free plan | No |
|---|---|
| Paid from | $49/mo |
| Storefront platforms | Shopify, BigCommerce; other ecommerce platforms via scheduled data import |
| Marketing attribution | Yes |
| Profitability reporting | Yes |
| Customer cohorts | Yes |
| Product margin tracking | Yes |
| Data retention | Not verified |
| Data refresh frequency | Daily |
| Free trial | 30 days |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | GDPR, 2FA |
| Support | Email, Live chat, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 50+ integrations: Shopify, BigCommerce, Google Ads, Meta Ads, TikTok, Pinterest … See all → |
| Pricing | 30-day trial (source) |
| Website | retentionx.com |
| Facts checked | 20 Sep 2026 |
RetentionX integrations
RetentionX lists 50+ integrations on its own site — the 18 named here are the ones its pages call out.
- Shopify
- BigCommerce
- Google Ads
- Meta Ads
- TikTok
- Snapchat
- Klaviyo
- Mailchimp
- ActiveCampaign
- Attentive
- Zendesk
- Gorgias
- Recharge
- Google Analytics
- Mixpanel
- Slack
- Claude
See all RetentionX integrations →
Alternatives to RetentionX
- KlarEcommerce profitability, retention and attribution reporting from €200 a month.9.0
- DaasityDeep ecommerce, marketing, customer, inventory, and margin analytics for established brands.8.9
- Triple WhaleBroad ecommerce analytics with free access, attribution, profitability, and AI tools.8.8
See all RetentionX alternatives →
RetentionX vs the competition
- RetentionX vs Klar
- RetentionX vs Daasity
- RetentionX vs Triple Whale
- RetentionX vs Glew
- RetentionX vs SegMetrics
- RetentionX vs Wicked Reports
Compare RetentionX with any tool side by side →
Also Ranked In
RetentionX is ranked in 4 of our directories.
Used RetentionX? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used RetentionX for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
RetentionX is listed in our Ecommerce Analytics Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/retentionx/"><img src="https://www.itechguides.com/best/badge/retentionx.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update