Best MarketingPlatform Alternatives in 2026
The top MarketingPlatform alternatives are Klaviyo, GetResponse and ActiveCampaign: 15 mailchimp alternatives our editors would look at instead of MarketingPlatform, in our ranking order.
MarketingPlatform: A commerce-focused email and SMS platform with automation and abandoned-cart flows. Where it falls short: paid plans start at €50/month and vary by usage and contact-list size.
Switching from MarketingPlatform? For most mailchimp alternatives buyers the best MarketingPlatform alternative is Klaviyo, built for ecommerce brands focused on behavioral marketing. On a budget, MailerLite starts at $12/mo.
Why People Look for a MarketingPlatform Alternative
- Paid plans start at €50/month and vary by usage and contact-list size
- The 14-day trial is not an ongoing free plan
- Available through web and API, with email support
- No free plan — 8 of the alternatives below have it
Quick Picks by What You Need
- Best overallKlaviyo9.3
Ecommerce brands focused on behavioral marketing
Visit Klaviyo - Lowest priceMailerLite8.9
Paid plans from $12/mo
Visit MailerLite - Best free optionKlaviyo9.3
Has a free plan (MarketingPlatform has none)
Visit Klaviyo
All 15 MarketingPlatform Alternatives, Ranked
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. How we rank.
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Best forEcommerce brands focused on behavioral marketing
- Better than MarketingPlatform:
- Free plan
- Editor score 9.3 vs 4.2
A multichannel B2C CRM for ecommerce teams that prioritize behavioral marketing.
- Landing pages
9.3/10★★★★★Visit Klaviyo -
Best forTeams combining email, landing pages and SMS
- Better than MarketingPlatform:
- Free plan
- Editor score 9.2 vs 4.2
Email, automation, landing pages and more, with a free plan and paid tiers for different needs.
- Landing pages
9.2/10★★★★★Visit GetResponse -
Best forTeams needing automation, CRM, and broad integrations
- Better than MarketingPlatform:
- Editor score 9.1 vs 4.2
A broad email and automation suite, but there’s no permanent free plan.
- Landing pages
9.1/10★★★★★Visit ActiveCampaign -
Best forCRM-centered teams needing journeys and lead scoring
- Better than MarketingPlatform:
- Free plan
- Editor score 9.0 vs 4.2
A CRM-centered marketing hub for email, branching workflows, journeys, and lead scoring.
9.0/10★★★★☆Visit HubSpot -
Best forSmall teams needing email, automation and landing pages
- Better than MarketingPlatform:
- Free plan
- Editor score 8.9 vs 4.2
A flexible email marketing suite with a free plan and paid tiers starting at $12 monthly.
- Landing pages
8.9/10★★★★☆Visit MailerLite -
Best forBudget-conscious teams in the Zoho ecosystem
- Better than MarketingPlatform:
- Free plan
- Editor score 8.8 vs 4.2
A flexible email and messaging option for teams already working in Zoho.
8.8/10★★★★☆Visit Zoho Campaigns -
Best forLarge Salesforce organizations with complex journeys
- Better than MarketingPlatform:
- Editor score 8.7 vs 4.2
A Salesforce-connected suite for complex journeys, with enterprise-scale pricing.
8.7/10★★★★☆Visit Salesforce -
Best forSmall businesses needing email, events, and phone support
- Better than MarketingPlatform:
- Editor score 8.6 vs 4.2
A small-business marketing suite that combines email, SMS, events, and social tools.
- Landing pages
8.6/10★★★★☆Try Constant Contact -
Best forTeams coordinating customer journeys across channels
- Better than MarketingPlatform:
- Editor score 8.5 vs 4.2
A cloud marketing platform for coordinating customer data, campaigns, and cross-channel journeys.
- Landing pages
8.5/10★★★★☆Visit Dotdigital -
Best forSmall ecommerce teams wanting email, SMS, and push
- Better than MarketingPlatform:
- Free plan
- Editor score 8.4 vs 4.2
A commerce-focused platform for combining email automation, segmentation, SMS and web push.
- Landing pages
8.4/10★★★★☆Visit Omnisend -
Best forTeams needing marketing journeys and lead scoring
- Better than MarketingPlatform:
- Editor score 8.3 vs 4.2
A journey-focused Mailchimp alternative with lead scoring, CRM links and multichannel campaigns.
8.3/10★★★★☆Visit Zoho -
Best forSmall businesses wanting newsletters and phone support
- Better than MarketingPlatform:
- Free plan
- Editor score 8.2 vs 4.2
AWeber pairs a free newsletter plan with paid automation, segmentation, and landing pages.
- Landing pages
8.2/10★★★★☆Visit AWeber -
Best forTeams needing email API, SMTP, and campaign tools
- Better than MarketingPlatform:
- Free plan
- Editor score 8.1 vs 4.2
A flexible email platform for teams combining campaigns with API or SMTP delivery.
- Landing pages
8.1/10★★★★☆Visit Mailjet -
Best forTeams needing email journeys and transactional delivery
- Better than MarketingPlatform:
- Editor score 8.0 vs 4.2
A broad email platform with automation and transactional delivery, but no ongoing free plan.
- Landing pages
8.0/10★★★★☆Try Campaign Monitor -
Best forProduct-led teams with event-driven messaging needs
- Better than MarketingPlatform:
- Editor score 7.9 vs 4.2
A strong fit for event-led journeys, but its $100 monthly entry price narrows its email-marketing value.
7.9/10★★★★☆Visit Customer.io
MarketingPlatform Alternatives: Common Questions
What is the best alternative to MarketingPlatform?
Klaviyo: #1 in our Mailchimp Alternatives ranking, with an editor score of 9.3 out of 10. A multichannel B2C CRM for ecommerce teams that prioritize behavioral marketing.
Is there a free alternative to MarketingPlatform?
Yes. Klaviyo, GetResponse, HubSpot Marketing Hub, MailerLite and Zoho Campaigns have a free plan or a free tier (8 of the 15 alternatives on this page).
What is the cheapest paid alternative to MarketingPlatform?
Of the alternatives here that publish a price, MailerLite starts lowest, at $12/mo.
Why do people look for MarketingPlatform alternatives?
Paid plans start at €50/month and vary by usage and contact-list size; The 14-day trial is not an ongoing free plan; Available through web and API, with email support.
How do I switch from MarketingPlatform?
Export your data from MarketingPlatform (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel MarketingPlatform.
How to Switch from MarketingPlatform
- Export your data from MarketingPlatform (most tools have an export in their settings).
- Sign up for the alternative; start on its free plan or trial if it has one.
- Import your export and set up the integrations your team relies on.
- Run both side by side for a short while, then cancel MarketingPlatform.
MarketingPlatform vs Each Alternative
| # | Tool | Free plan | Paid from | Monthly email limit | Marketing automation | Audience segmentation | SMS campaigns | Score |
|---|---|---|---|---|---|---|---|---|
| 52 | MarketingPlatform | No | — | — | Advanced | Yes | Yes | 4.2 |
| 1 | Klaviyo | Yes | — | — | — | — | — | 9.3 |
| 2 | GetResponse | Yes | $19/mo | — | — | — | — | 9.2 |
| 3 | ActiveCampaign | No | — | — | — | — | — | 9.1 |
| 4 | HubSpot Marketing Hub | Yes | — | — | — | — | — | 9.0 |
| 5 | MailerLite | Yes | $12/mo | — | — | — | — | 8.9 |
| 6 | Zoho Campaigns | Yes | — | — | — | — | — | 8.8 |
| 7 | Salesforce Marketing Cloud Engagement | No | $2,000/mo | — | — | — | — | 8.7 |
| 8 | Constant Contact | No | — | — | — | — | — | 8.6 |
| 9 | Dotdigital | No | — | — | — | — | — | 8.5 |
| 10 | Omnisend | Yes | $16/mo | — | — | — | — | 8.4 |
| 11 | Zoho Marketing Automation | No | — | — | — | — | — | 8.3 |
| 12 | AWeber | Yes | $12.49/mo | — | — | — | — | 8.2 |
| 13 | Mailjet | Yes | — | — | — | — | — | 8.1 |
| 14 | Campaign Monitor | No | — | — | — | — | — | 8.0 |
| 15 | Customer.io | No | $100/mo | — | — | — | — | 7.9 |
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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