Best Lotame Spherical Data Collaboration Platform Alternatives in 2026

Paid#6 of 30 in Data Management Platforms

The top Lotame Spherical Data Collaboration Platform alternatives are SAS Data Management, Collibra and Informatica Product 360: 15 data management platforms our editors would look at instead of Lotame Spherical Data Collaboration Platform, in our ranking order.

8.2/10★★★★☆Editor score

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Lotame Spherical Data Collaboration Platform8.2 Visit Lotame

• 15 alternatives
• Updated Oct 2026
• Our Lotame Spherical Data Collaboration Platform verdict

Lotame Spherical Data Collaboration Platform: A broad enterprise platform for unifying, enriching and activating audience data. Where it falls short: requires contacting sales for pricing.

All 15 Lotame Spherical Data Collaboration Platform Alternatives, Ranked

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

1. 1
   
   SAS Data Management 9.3

   Best forHybrid and on-premises data operations

   • Better than Lotame Spherical Data Collaboration Platform:
   • Editor score 9.3 vs 8.2

   A broad fit for hybrid data teams that need integration, governance and custom transformations.

   Pricing on request Our SAS Data Management verdict → + Compare Visit SAS
   9.3/10★★★★★

   Visit SAS
2. 2
   
   Collibra 8.8

   Best forEnterprise data governance and catalog management

   • Better than Lotame Spherical Data Collaboration Platform:
   • Editor score 8.8 vs 8.2

   A governance-first platform for cataloging, lineage, quality, privacy and governed AI.

   Pricing on request Our Collibra verdict → + Compare Visit Collibra
   8.8/10★★★★☆

   Visit Collibra
3. 3
   
   Informatica Product 360 8.7

   Best forProduct information management teams

   • Better than Lotame Spherical Data Collaboration Platform:
   • Editor score 8.7 vs 8.2

   A deep product-data platform for teams managing complex catalogs across channels.

   Pricing on request Our Informatica Product 360 verdict → + Compare Visit Informatica
   8.7/10★★★★☆

   Visit Informatica
4. 4
   
   Adobe Audience Manager 8.6

   Best forAdobe ecosystem customers

   • Better than Lotame Spherical Data Collaboration Platform:
   • Editor score 8.6 vs 8.2

   A sophisticated audience platform for Adobe-centered data management and activation.

   Pricing on request Our Adobe Audience Manager verdict → + Compare Visit Adobe
   8.6/10★★★★☆

   Visit Adobe
5. 5
   
   Piano DMP 8.4

   Best forPublishers needing full audience activation

   • Better than Lotame Spherical Data Collaboration Platform:
   • Editor score 8.4 vs 8.2

   Broad audience data management and activation for publishers and digital businesses.

   • Real-time activation
   • Lookalike modeling
   • Audience segmentation

   Pricing on request Our Piano DMP verdict → + Compare Visit Piano Audience
   8.4/10★★★★☆

   Visit Piano Audience
6. 6
   
   Adform DMP 8.1

   Best forEnterprise omnichannel audience activation

   A mature DMP for unifying audience data and activating it across enterprise channels.

   • CTV activation
   • Real-time activation
   • Lookalike modeling

   Pricing on request Our Adform DMP verdict → + Compare Visit Adform
   8.1/10★★★★☆

   Visit Adform
7. 7
   
   Experian Enrichment 8.0

   Best forTeams needing identity-based data enrichment

   A focused enrichment platform for identity matching and customer attribute expansion.

   Pricing on request Our Experian Enrichment verdict → + Compare Visit Experian
   8.0/10★★★★☆

   Visit Experian
8. 8
   
   Openprise 7.8

   Best forRevenue teams automating data quality and enrichment

   Automates GTM data quality and enrichment for teams with complex stacks.

   Our Openprise verdict → + Compare Visit Openprise
   7.8/10★★★★☆

   Visit Openprise
9. 9
   
   Permutive 7.7

   Best forPrivacy-focused publishers

   A privacy-focused platform for collecting, modeling, and activating publisher and advertiser audiences.

   • Real-time activation
   • Lookalike modeling
   • Audience segmentation

   Pricing on request Our Permutive verdict → + Compare Visit Permutive
   7.7/10★★★★☆

   Visit Permutive
10. 10
    
    Nexxen Data Platform 7.6

    Best forCTV and clean-room data collaboration

    A CTV-focused data platform linking identity, clean rooms and media activation.

    • CTV activation
    • Audience segmentation

    Pricing on request Our Nexxen Data Platform verdict → + Compare Visit Nexxen
    7.6/10★★★★☆

    Visit Nexxen
11. 11
    
    Kubico 7.5

    Best forPerformance marketers needing deep activation

    Deep iGaming audience activation with broad ingestion, optimization, and reporting.

    • CTV activation
    • Real-time activation
    • Lookalike modeling

    Pricing on request Our Kubico verdict → + Compare Visit Kubico
    7.5/10★★★★☆

    Visit Kubico
12. 12
    
    Lotame TV DMP 7.4

    Best forLinear TV audience planning teams

    A focused TV audience platform for planning, activation and campaign validation.

    • CTV activation
    • Audience segmentation

    Pricing on request Our Lotame TV DMP verdict → + Compare Visit Lotame
    7.4/10★★★★☆

    Visit Lotame
13. 13
    
    BlueData 7.3

    Best forAffordable operational data collection and quality

    • Better than Lotame Spherical Data Collaboration Platform:
    • Free plan

    A practical choice for affordable surveys, offline collection, and operational data quality.

    Free plan · 14-day trial Our BlueData verdict → + Compare Visit BlueData
    7.3/10★★★★☆

    Visit BlueData
14. 14
    
    Omeda Audience Management Platform 7.2

    Best forPublishers managing audiences and subscriptions

    A broad audience platform for publishers combining data, marketing, and subscriptions.

    • Real-time activation
    • Audience segmentation

    Pricing on request Our Omeda Audience Management Platform verdict → + Compare Visit Omeda
    7.2/10★★★★☆

    Visit Omeda
15. 15
    
    OnAudience DMP 7.1

    Best forTeams wanting transparent entry pricing

    A broad DMP with transparent $500/month entry pricing and tailored plans.

    • CTV activation
    • Lookalike modeling
    • Audience segmentation

    From $500/mo Our OnAudience DMP verdict → + Compare Visit OnAudience
    7.1/10★★★★☆

    Visit OnAudience

How to Switch from Lotame Spherical Data Collaboration Platform

1. Export your data from Lotame Spherical Data Collaboration Platform (most tools have an export in their settings).
2. Sign up for the alternative; start on its free plan or trial if it has one.
3. Import your export and set up the integrations your team relies on.
4. Run both side by side for a short while, then cancel Lotame Spherical Data Collaboration Platform.

Lotame Spherical Data Collaboration Platform vs Each Alternative

#	Tool	Paid from	Audience segmentation	Activation destinations	Score
6	Lotame Spherical Data Collaboration Platform		Yes	SSPs; DSPs; ad servers; social platforms; CDPs; data warehouses; personalization platforms; measurement platforms; clean rooms	8.2
1	SAS Data Management				9.3
2	Collibra				8.8
3	Informatica Product 360				8.7
4	Adobe Audience Manager			Adobe Experience Cloud, people-based, device-based server-to-server, custom URL, custom cookie	8.6
5	Piano DMP		Yes	Facebook; LinkedIn; Google Ads; Google Ad Manager; Xandr; Equativ; Adform; Platform161; Nativo; Amazon S3; sFTP; Google Cloud Storage; Piano Composer; Piano Analytics	8.4
6	Adform DMP		Yes	Adform DSP, Adform Ad Server, DCO, TPAS, RTB, display, search, site optimization, social, video, attribution, email, mobile, CMS	8.1
7	Experian Enrichment				8.0
8	Openprise				7.8
9	Permutive		Yes	SSPs, DSPs, ad servers, curation marketplaces, social media and premium publishers	7.7
10	Nexxen Data Platform		Yes	Nexxen DSP; Nexxen SSP; selected third-party DSPs; selected third-party SSPs	7.6
11	Kubico		Yes	programmatic; native; social; search; in-app; email; connected TV	7.5
12	Lotame TV DMP		Yes	linear TV; digital channels	7.4
13	BlueData	$1,500/yr			7.3
14	Omeda Audience Management Platform		Yes	email, web personalization, social, paid ads, events, SMS	7.2
15	OnAudience DMP	$500/mo	Yes	DSPs, SSPs, marketplaces, The Trade Desk, LiveRamp, Microsoft, Magnite, Equativ, OpenX, Adobe, DV360, Amazon, Yahoo, PubMatic	7.1

Head-to-Head

• Lotame Spherical Data Collaboration Platform vs SAS Data Management
• Lotame Spherical Data Collaboration Platform vs Collibra
• Lotame Spherical Data Collaboration Platform vs Informatica Product 360
• Lotame Spherical Data Collaboration Platform vs Adobe Audience Manager
• Lotame Spherical Data Collaboration Platform vs Piano DMP
• Lotame Spherical Data Collaboration Platform vs Adform DMP

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated 7 Oct 2026 · How we research and update